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IMPLEMENTASI SISTEM INFORMASI PENJUALAN BERBASIS E-COMMERCE SERTA PEMBUATAN PACKAGING PADA UMKM BATIK KANTIL MALANG Pribadi, Joni; Nurtjahjani, Fullchis; Himma, Mahmudatul; Maskur, Maskur; Nurfauziah, Suci; Novitasari, Ane Fany
Reswara: Jurnal Pengabdian Kepada Masyarakat Vol 3, No 2 (2022)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/rjpkm.v3i2.1906

Abstract

Dalam beberapa tahun terakhir, pasar global telah menyaksikan pergeseran paradigma dengan diperkenalkannya teknologi digital, menempatkan bisnis, industri, dan konsumen dalam situasi yang tidak terduga. Dengan demikian, untuk bertahan dan tetap kompetitif, bisnis perlu menyesuaikan kembali strategi mereka untuk memenuhi tuntutan baru di pasar digital. Usaha Mikro Kecil dan Menengah (UMKM) merupakan pelaku usaha yang berperan dalam berbagai bidang usaha yang menyentuh kepentingan masyarakat. Permasalahan yang dihadapi oleh UKM Batik Kantil Bunulrejo Malang adalah penjualan masih dilakukan secara offline dan belum adanya kemasan produk. Tujuan dari pengabdian ini adalah untuk memberikan pelatihan dan workshop penggunaan website serta brainstorming untuk pembuatan packaging. Metode pelaksanaan yang digunakan adalah pelatihan, workshop dan brainstorming.  Hasil dari pelaksanaan pengabdian ini peserta dapat menggunakan website e-commerce untuk kegiatan pemasaran serta merealisasikan rencana packaging yang telah didiskusikan bersama
Entrepreneurship Training and Assistance in Processing Healthy Vegetable Chips for Residents of Duwet Village, Kec. Tumpang, Kab. Malang Lestari, Baroroh; Widiyowati, Eny; Suryanto, Bambang; Himma, Mahmudatul; Wahyu, Ellyn Eka; Senja O., Yekie
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 5 No. 1 (2024): DECEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v5i1.813

Abstract

One of the main sources of income in Duwet Village, Tumpang District, Malang Regency is the agricultural sector. Agricultural products that are processed properly will be one of the strategies that can be done to increase the selling value of the product. One of them is by making vegetables as chips. The main focus of this service is making chips made from vegetables. With the training provided, it is intended that the community can make their own various preparations from vegetables that can be served as snacks for the family. In addition, it can also be used to open business opportunities to increase income by utilizing ingredients available in nature. The implementation of the service was carried out in the form of a presentation, followed by a direct demonstration of the process of making vegetable chips. Evaluation of activities is carried out by collecting and summarizing data obtained through filling out questionnaires given to training participants. In this service activity, 4 experiments were carried out so that the results of crispy chips were obtained and did not change the taste of the vegetables used as chips. In addition, training and assistance in the process of making vegetable chips was also carried out by the service team. Based on the results in the field, it was found that the process of making chips was quite easy. Further training is needed for packaging and marketing so that the products produced can be better known to the public.
PELATIHAN DAN PENDAMPINGAN PEMBUATAN KATALOG PRODUK PADA UMKM MITRA POLINEMA DI DESA DUWET KECAMATAN TUMPANG KABUPATEN MALANG Himma, Mahmudatul; Poernamawati, Diana Eka; Zaini, Achmad; Sulasari, Ayu; Muwidha, Muhamad; Suwarni, Evi
Jurnal Pengabdian kepada Masyarakat Vol. 11 No. 1 (2024): JURNAL PENGABDIAN KEPADA MASYARAKAT 2024
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v11i1.5411

Abstract

This community service aims at training and assistance in making product catalogs for polynema partner MSMEs in Duwet Village, Tumpang District, Malang Regency, which at that time there was still no porduk catalog available, so that marketing activities were still not optimal. The creation of this product catalog is expected as a means of promotion to introduce products made by Duwet Village residents to the wider community. This community service activity in the form of training and assistance in making product catalogs is divided into two stages, the first is that the Duwet village community will be given photography training to produce quality product images and the second stage is training on making layouts for photographic product catalogs. With this community service activity, it is hoped that the assisted villages can create product catalogs both print and digital for promotional facilities to increase sales volume so that the impact will be on improving the welfare of Duwet Village.   Keywords:MSMEs, Promotions, Product Catalogs