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All Journal Jurnal Cahaya Mandalika Lumbung Inovasi: Jurnal Pengabdian Kepada Masyarakat Prima Magistra: Jurnal Ilmiah Kependidikan Bakti Sekawan : Jurnal Pengabdian Masyarakat
Munawarah, Pyo Apriliana
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Religion Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Social Sciences Other

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Journal : Jurnal Cahaya Mandalika

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ANALISIS SEMIOTIKA POSTER FILM DILAN 1990 Munawarah, Pyo Apriliana; Tomi, Muhammad
Jurnal Cahaya Mandalika ISSN 2721-4796 (online) Vol. 4 No. 3 (2023): Jurnal Cahaya Mandalika
Publisher : Institut Penelitian Dan Pengambangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jcm.v4i3.1833

Abstract

This research examines how a sign works so that it impresses a meaning on the object of the Dilan 1990 movie poster. Posters are a tool for publication media or communication media which is a work of graphic art consisting of a combination of image and writing compositions on large or small paper. and has a very vital function in the marketing of film works. Dilan 1990 is an Indonesian drama genre film produced by Falcon Pictures and Max Pictures fronted by Fajar Bustomi as director and Pidi Baiq as director and story writer Dilan. The data were obtained through a literature review process and then dissected using Saussure's semiotic theory, supported by Darmaprawira's color theory, and Horby's poster theory. The results of the study show that the use of illustrations of the two main characters with the properties of an old motorbike, the title headline, and the subheadline that contains information, in general, can describe the story that will be shown in the film.
Co-Authors Septika, Baiq Herdina Setianingsih, Tri Sukarni, Sri Tomi, Muhammad Una Zaida, Una Utama, I Made Permadi W., Sad Kurniati Zulkarnaen, Lalu Purnama