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All Journal Widya Warta Operations Research: International Conference Series Karimah Tauhid
Prasetyo, Adhy
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Social Sciences

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PERAN SOCIAL MEDIA MARKETING DALAM MENINGKATKAN PENJUALAN LATUSHA HIJAB PADA MASA PANDEMI COVID-19 Nurul Khotimah, Siti; Wiranti, Ayu; Wahyuningsih, Wahyuningsih; Salsabila, Amelia; Prasetyo, Adhy
Widya Warta Vol 1 (2021): No. 01 Tahun XLV / Januari 2021
Publisher : Universitas Katolik Widya Mandala Surabaya Kampus Kota Madiun

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Abstract

The increasing number of internet user penetration in Indonesia due to the Covid-19 pandemic with 51.1% of its activities spent on accessing social media and business trends in the fashion product sector in 2020 was seen as an opportunity by Latusha Hijab to start a business. This study aimed to know the role of social media marketing in increasing sales of Muslim fashion support products during the Covid-19 pandemic. The research was conducted by the method of observation and direct interviews with the owner of the online shop Latusha Hijab. The results showed that Latusha Hijab relied 100% on social media and internet networks in running its business. It was also known that the social media marketing implemented by Latusha Hijab was able to increase the number of sales of hijab products. However, there were still many that need to be optimized so that they could achieve sales targets. 
ANALISIS LAPORAN KEUANGAN USAHA MIKRO KECIL MENENGAH (UMKM) PRODUK FASHION HIJAB DENGAN MENGGUNAKAN STANDAR AKUNTANSI KEUANGAN ENTITAS MIKRO KECIL DAN MENENGAH (SAK EMKM) Nurul Khotimah, Siti; Wiranti, Ayu; Wahyuningsih, Wahyuningsih; Salsabila, Amelia; Prasetyo, Adhy; Yulfajar, Amrina
Widya Warta Vol 1 (2021): No. 01 Tahun XLV / Januari 2021
Publisher : Universitas Katolik Widya Mandala Surabaya Kampus Kota Madiun

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Abstract

The Covid-19 pandemic has brought the national economy to a global recession. One of the business sectors affected by the Covid-19 pandemic is MSMEs which are also the reason for the decline in economic conditions in Indonesia. MSME is a business sector that has economic contribution to Indonesia's GDP by 61.1%. However, many business actors are unaware of the importance of recording each financial transaction of its business to see and analyze their business developments regularly. This study aimed to analyze the financial statements of Latusha Hijab MSME by taking into account the Financial Accounting Standards for Micro, Small, and Medium Enterprises (SAK EMKM). The object of this research was Latusha Hijab, a new MSME in the field of hijab fashion. The data collection used observation and interview methods. The results showed that the recording of financial reports by Latusha Hijab was not in accordance with the principles of the SAK EMKM. Therefore, further assistance was necessary to provide additional knowledge and skills regarding how to record financial reports correctly and properly.
Pengaruh Persepsi Masyarakat Terhadap Penindakan Terorisme Oleh Korps Brimob Polri Berdasarkan Undang Undang Nomor 5 Tahun 2018 tentang Pemberantasan Tindak Pidana Terorisme Prasetyo, Adhy; Suprijatna, Dadang; Rumatiga, Hidayat
Karimah Tauhid Vol. 3 No. 10 (2024): Karimah Tauhid (On Proses)
Publisher : Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/karimahtauhid.v3i10.15359

Abstract

Masyarakat merupakan bagian yang tidak dapat dipisahkan dari penegakan hukum di, sehingga dalam pemberantasan teroris masyarakat dapat berpresepsi dalam menilai kirerja Korps Brimob dalam memberantas teroris. Penelitian ini bertujuan untuk mengeksplorasi dan menganalisis pengaruh persepsi masyarakat terhadap penindakan terorisme. Penelitian ini merupakan penelitian yuridis empiris yaitu penelitian yang memngkaji permasalahan hukum yang terjadi dalam masyarakat sebagai suatu penyimpangan dari norma-norma yang hidup dalam masyarakat, ketentuan peraturan perundang-undangan dan yang bertentangan dengan logika manusia. Hasil penelitian ini menunjukkan bahwa persepsi masyarakat terhadap penindakan terorisme dapat mempengaruhi efektivitas dan kredibilitas penegakan hukum oleh Korps Brimob POLRI. Dampak Persepsi Masyarakat terhadap Penindakan Terorisme oleh Korps Brimob Polri Berdasarkan Undang-Undang Nomor 5 Tahun 2018 dapat berupa dampak positif: Jika masyarakat memiliki persepsi positif terhadap Korps Brimob Polri dalam penanganan terorisme, hal ini dapat meningkatkan kepercayaan publik terhadap efektivitas dan profesionalisme aparat. Ini dapat mendorong dukungan masyarakat terhadap upaya keamanan dan mempermudah kolaborasi dalam pencegahan terorisme. Negatif: Jika persepsi masyarakat buruk, misalnya jika Korps Brimob dianggap menggunakan kekuatan berlebihan atau tidak sesuai prosedur, kepercayaan publik bisa menurun. Hal ini dapat menghambat kerja sama masyarakat dan menimbulkan ketidakpuasan yang berpotensi memperburuk situasi.
Estimation of the Value-at-Risk (VaR) Using the TARCH Model by Considering the Effects of Long Memory in Stock Investments Abdul Halim, Nurfadhlina; Supriatna, Agus; Prasetyo, Adhy
Operations Research: International Conference Series Vol. 1 No. 1 (2020): Operations Research International Conference Series (ORICS), March 2020
Publisher : Indonesian Operations Research Association (IORA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47194/orics.v1i1.22

Abstract

Value at Risk (VaR) is one of the standard methods that can be used in measuring risk in stock investments. VaR is defined as the maximum possible loss for a particular position or portfolio in the known confidence level of a specific time horizon. The main topic discussed in this thesis is to estimate VaR using the TARCH (Threshold Autoregressive Conditional Heteroscedasticity) model in a time series by considering the effect of long memory. The TARCH model is applied to the daily log return data of a company's stock in Indonesia to estimate the amount of quantile that will be used in calculating VaR. Based on the analysis, it was found that with a significance level of 95% and assuming an investment of 200,000,000 IDR, the VaR using the TARCH model approach was 5,110,200 IDR per day.
Co-Authors Abd. Rasyid Syamsuri Abdul Halim, Nurfadhlina Amrina Yulfajar Dadang Suprijatna Nurul Khotimah, Siti Rumatiga, Hidayat Salsabila, Amelia Supriatna, Agus Wiranti, Ayu