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All Journal Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Journal Of Human And Education (JAHE)
Rumbiati, Rumbiati
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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ANALYSIS OF REGIONAL SUPERIOR PRODUCT STUDY OF PENUKAL ABAB LEMATANG ILIR DISTRICT, SOUTH SUMATERA Simanjuntak, Megawati; Aprilia, Nurazizah; Salsabila, Farhah Azizah; Rossalia, Deasy; Rumbiati, Rumbiati
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 9, No 1 (2025): March 2025
Publisher : Faculty of Animal and Agricultural Science, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/agrisocionomics.v9i1.24028

Abstract

This study aims to identify and evaluate the superior regional products of Penukal Abab Lematang Ilir (PALI) Regency, South Sumatera, using the Analytical Hierarchy Process (AHP) and the Technique for Order Preference by Similarity to Ideal Solution (TOPSIS). The primary problem addressed is the need for a structured approach to prioritize regional products based on key criteria. The study evaluates five products: Sagarurung, Jengkol Chips, Aluminum Crafts, Bumi Ayu Temple, and Batik PALI, across criteria including economic contribution, price, market potential, socio-cultural value, and product uniqueness. The AHP method was used to determine the weight of each criterion, revealing that economic contribution was the most significant (0.262), followed by price (0.236). The TOPSIS method then ranked Sagarurung as the highest-performing product with a preference value of 0.823, indicating its strong economic impact and market potential. Batik PALI followed with a preference value of 0.551, excelling in uniqueness and socio-cultural value. The results suggest that while Sagarurung and Batik PALI are the leading products, others like Aluminum Crafts, Jengkol Chips, and Bumi Ayu Temple require targeted improvements to enhance their competitiveness. The study concludes by recommending focused strategies to optimize the development of these products, leveraging their strengths and addressing identified weaknesses.
The Role of Peer to Peer Lending in Improving the Welfare of Village Community MSMEs Yovita, Yovita; Rumbiati, Rumbiati; Syahid, Mar; Adiwijaya, Saputra; Utami, Eva Yuniarti
Journal Of Human And Education (JAHE) Vol. 4 No. 3 (2024): Journal of Human And Education
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i3.943

Abstract

Tegal Maja Village is one of the villages in Kragilan District, Serang Regency, Banten. Geographically, Tegal Maja Village is located in the middle and is very strategic. When discussing with members of the MSME Group in Tegal Maja Village, Kragilan District, Serang Regency, Banten, they had a number of problems as well as reasons why the Bamboo Craft business was not growing rapidly and even continued to decline every year. The problem in question is the lack of capital costs. To overcome this problem, an alternative solution that can be implemented is for the author to discuss with village officials who suggest collaborating with Fintech using the peer to peer lending method which is expected to be useful for improving the home business of the Tegal Maja Village Bamboo Craftsmen MSME group so that they are able to compete with competitors online. or offline. Therefore, the aim of this community service is to see the potential of using the role of Peer to Peer Lending in improving the welfare of the MSME community in Tegal Maja Village, Kragilan District, Serang Regency, Banten. To obtain the data used were observation and literature review. This service activity is an educational effort on the role of peer to peer lending in improving the welfare of the MSME community in Tegal Maja Village, Kragilan District, Serang Regency, Banten. As a form of thought, the author offers several efforts and breakthroughs, namely: 1.) Provide education on how to use Fintech lending applications, identify which Fintech Lending is licensed and which Fintech lending is not licensed, and submit proposals to the Village Government, Regency Government and Fintech lending Companies, 2.) The easiest Fintech lending and financial institutions fastest in providing loans, so according to the author Fintech lending is the most suitable financial institution.
Co-Authors Adiwijaya, Saputra Aprilia, Nurazizah Megawati Simanjuntak Rossalia, Deasy Salsabila, Farhah Azizah syahid, mar Utami, Eva Yuniarti Yovita Yovita