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All Journal JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Jurnal Manajemen Strategi dan Aplikasi Bisnis Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) DFAME Digital Financial Accounting Management Economics Journal Iqtishadia: Jurnal Ekonomi dan Perbankan Syariah
Winasis, Shinta
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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SUSTAINABLE STARTUPS: THE GAME CHANGING ROLE OF ENTERPRISE RESOURCE PLANNING Winasis, Shinta; A A B Dinariyana
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 11 No 3 (2024): JMBI UNSRAT Volume 11 Nomor 3
Publisher : FEB Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v11i3.59469

Abstract

In the rapidly evolving landscape of Industry 4.0, startup companies are fostering innovation, attracting investment, and creating job opportunities, thus pivotal to economic growth. Despite their potential, the success rate of Indonesian startups achieving unicorn or decacorn status remains low. Many Indonesian startups face significant challenges such as limited access to funding, market competition, and operational inefficiencies, leading to high rates of closure and bankruptcy. Addressing these issues is crucial, to ensure that Indonesian startups in achieving significant growth and investment success, innovative solutions are essential. This study explores the implementation of Enterprise Resource Planning (ERP) systems as a strategic approach to enhance the sustainability and competitive edge of startups. Through a systematic literature review, founder/manager interviews and expert interviews, the research identifies ERP as a crucial tool for integrating business processes, improving operational efficiency, and enabling data-driven decision-making. While ERP alone does not guarantee startup success, it offers significant advantages by providing real-time insights into company operations, which are vital for strategic planning and investor confidence. The findings serve as a guide for startups aiming to implement ERP systems to support their business continuity and growth. Keywords: Startup Companies; Enterprise Resource Planning; Sustainability; Innovation; Industry 4.0
EMPOWERING STARTUP COMPANIES WITH ARTIFICIAL INTELLIGENCE TECHNOLOGY Akbar Firdaus; Winasis, Shinta
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 12 No 1 (2025): JMBI UNSRAT Volume 12 Nomor 1
Publisher : FEB Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v12i1.60511

Abstract

Startup companies have emerged as a crucial pillar of Indonesia's economy, owing to their ability to rapidly adapt to various situations and their role in attracting foreign investment. Currently, the number of startups in Indonesia ranks among the top six globally and contributes approximately 10% to the country's Gross Domestic Product (GDP). Nevertheless, the number of companies that have achieved unicorn and decacorn status still lags significantly behind neighboring countries such as Singapore and India. To enhance investor interest in startups, it is essential to highlight various aspects that startups offer in comparison to competitors, including products or services, market opportunities, growth potential, business models, and innovations. In this context, many startups are leveraging Artificial Intelligence (AI) technology to improve their business performance. This research aims to analyze the functions and advantages of utilizing AI within the startup ecosystem, as well as its impact on enhancing attractiveness and business performance, thereby drawing greater attention from investors. This study employs a literature review method, with the expectation that the findings will provide insights into the use of AI for empowering startups in enhancing their business performance. Keywords : Startup, Artificial Intelligence, Business Performance
PENGARUH KEPUASAN KERJA, MOTIVASI KERJA DAN KOMITMEN TERHADAP DISIPLIN KERJA PEGAWAI Suryaningsih, Nining; Winasis, Shinta
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 2 (2025): Edisi Mei - Agustus 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i2.5723

Abstract

Penelitian ini bertujuan untuk menganalisis sejauh mana kepuasan kerja, motivasi kerja, dan komitmen organisasi berpengaruh terhadap tingkat disiplin pegawai di SMK Negeri 3 Sukatani, Purwakarta. Sebanyak 42 responden yang terdiri dari pendidik dan tenaga kependidikan dijadikan sampel melalui teknik simple random sampling. Data dikumpulkan melalui penyebaran angket menggunakan skala Likert untuk mengukur persepsi responden terhadap masing-masing variabel. Hasil analisis menunjukkan bahwa ketiga variabel—kepuasan kerja, motivasi kerja, dan komitmen organisasi—berpengaruh signifikan terhadap disiplin kerja. Di antara ketiganya, motivasi kerja memberikan kontribusi paling besar terhadap peningkatan kedisiplinan. Secara keseluruhan, variabel-variabel bebas tersebut mampu menjelaskan 98,4% variasi dalam variabel disiplin kerja. Temuan ini menggarisbawahi pentingnya optimalisasi faktor-faktor internal seperti kepuasan, motivasi, dan komitmen organisasi untuk mendorong disiplin kerja di lingkungan satuan pendidikan.
Transformasi Digital di Industri Perbankan Indonesia : Impak pada Stress Kerja Karyawan Winasis, Shinta; Riyanto, Setyo
IQTISHADIA Jurnal Ekonomi & Perbankan Syariah Vol. 7 No. 1 (2020)
Publisher : Institut Agama Islam Negeri Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19105/iqtishadia.v7i1.3162

Abstract

Transformasi digital saat ini merupakan salah satu agenda penting dalam industri Perbankan Indonesia. Kebutuhan akan transformasi menjadi prioritas utama bagi perusahaan, agar lebih agile dalam pasar yang berubah dengan cepat. Perubahan yang terjadi akibat transformasi bersifat mendasar, disruptif & sangat dinamis. Prosedur dan kondisi kerja yang telah berjalan secara konvensional selama beberapa dekade harus diubah secara radikal untuk memastikan perusahaan dapat beradaptasi dalam lanskap yang sangat kompetitif. Perusahaan harus menerapkan strategi transformasi digital terintegrasi untuk meningkatkan kinerja perusahaan dan karenanya meningkatkan peluang bisnis jangka panjang perusahaan secara berkelanjutan. Pada fase ini perusahaan membutuhkan komitmen dan engagement/keterikatan dan dukungan dari karyawannya. Namun perubahan akan secara langsung mempengaruhi kondisi psikologis berupa munculnya indikasi stress kerja karyawan, dan jika tidak ditangani dengan baik akan menghasilkan resistensi dan pengaruh negatif pada perubahan itu sendiri. Pada penelitian akan dipresentasikan hasil survei mengenai kondisi stress kerja yang dialami oleh karyawan di bank swasta yang telah melakukan perubahan radikal berbasis teknologi selama 1 tahun. Hasil penelitian menunjukkan bahwa terdapat indikasi adanya stress kerja dan sebagai implikasinya diusulkan penelitian lebih lanjut tentang masalah yang dibahas
Strategic HR framework for startups: Building sustainable organizations in the digital era Winasis, Shinta; Firdaus, Akbar; Terminanto, Agung
Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 8 No 2 (2025)
Publisher : Lembaga Pengembangan Manajemen dan Publikasi Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/jmsab.v8i2.1765

Abstract

Startups play a crucial role in Indonesia's economy, particularly in driving innovation and creating employment opportunities. With flexible and agile business models, startups offer significant opportunities for young entrepreneurs and the younger generation to develop their careers while contributing to economic growth, especially in the technology sector. However, startups face challenges in organizational governance, particularly in human resource management, leading to significant obstacles in employee retention policies and HR management. This research analyzes strategic challenges in startup HR management and formulates a practical solution framework. Through a systematic literature review of recent publications, the study identifies critical issues, including excessive multi-tasking workloads, unsystematic recruitment processes, limited employee development programs, and high turnover rates. The findings highlight the importance of a holistic, integrative approach that encompasses culture-based recruitment, innovative reward systems, structured mentorship programs, and flexible work environments. Implementing this strategy is expected to build solid, creative teams, laying the foundation for long-term startup sustainability.
Pengembangan Bakat dan Budaya Organisasi dengan Mediasi Perilaku Inovatif pada Kinerja Inovasi Merek Hermansah, Asep; Winasis, Shinta
DFAME Digital Financial Accounting Management Economics Journal Vol 4 No 1 (2026): FEBRUARI
Publisher : Awatara Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61434/dfame.v4i1.332

Abstract

This study investigates the influence of talent development and organizational culture on brand innovation performance through the mediating role of innovative behavior. Using a quantitative approach, data were collected from 200 respondents representing UMKM in Purwakarta, Indonesia. Structural Equation Modeling with the Partial Least Squares technique was applied to test the proposed relationships. The results indicate that talent development significantly enhances innovative behavior, suggesting that learning and capability-building initiatives stimulate employees to generate and implement new ideas. Organizational culture also shows a positive effect on innovative behavior, highlighting the importance of shared values that support experimentation and openness. Innovative behavior is found to have a direct and positive impact on brand innovation performance, confirming that brand renewal is driven by employee-level innovation activities. Moreover, innovative behavior mediates the effects of both talent development and organizational culture on brand innovation performance, demonstrating that organizational inputs must be translated into behavioral actions to produce meaningful innovation outcomes. These findings extend the Innovative Work Behavior perspective by linking internal management practices with strategic branding results. The study provides practical implications for UMKM managers by emphasizing the need to integrate training systems and cultural values with innovation-oriented goals. Overall, the research contributes to a deeper understanding of how human-centered organizational practices foster sustainable brand innovation.
Kesejahteraan Karyawan dan Kepemimpinan Inklusif dengan Mediasi Orientasi Layanan terhadap Kualitas Pengalaman Pelanggan Islamiyaqin, Relis; Winasis, Shinta
DFAME Digital Financial Accounting Management Economics Journal Vol 4 No 1 (2026): FEBRUARI
Publisher : Awatara Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61434/dfame.v4i1.333

Abstract

This study examines the effects of employee wellbeing and inclusive leadership on customer experience quality, with service orientation as a mediating variable. Using a quantitative approach, data were collected from frontline employees working in micro, small, and medium enterprises (MSMEs) in Purwakarta, Indonesia. A structured questionnaire was administered, and the data were analyzed using Partial Least Squares Structural Equation Modeling. The results indicate that employee wellbeing positively influences service orientation, while inclusive leadership significantly enhances service-oriented behavior. Service orientation, in turn, has a positive effect on customer experience quality. Moreover, service orientation mediates the relationship between inclusive leadership and customer experience quality, indicating that leadership affects customer outcomes through employee behavior. These findings support the Broaden-and-Build perspective by showing that positive emotional conditions generated by inclusive leadership are transformed into customer-oriented service actions. The study provides theoretical insight into the psychological mechanism linking leadership and customer experience and offers practical guidance for MSME leaders seeking to improve service performance. By integrating employee wellbeing into service management models, this research highlights the strategic importance of internal work conditions for achieving superior customer experiences.
Co-Authors A A B Dinariyana Akbar Firdaus Firdaus, Akbar Hermansah, Asep Islamiyaqin, Relis Setyo Riyanto, Setyo Suryaningsih, Nining Terminanto, Agung