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PENGARUH HARDSKILL DAN SOFTSKILL TERHADAP KINERJA KARYAWAN Marya Mujayana
Majalah Ekonomi Vol 25 No 2 (2020): Desember
Publisher : Fakultas Ekonomi Universitas PGRI Adi Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/majeko.vol25.no2.a2930

Abstract

Human Resources (HR) is the most important element in an organization. The quality of HR is also used by companies to meet the demands of increasingly high market demands. The company's productivity is built by a process that requires the basic competencies of hard skills and soft skills. The company's challenges will be even harder, because in addition to printing and building competent human resources, it must also be in accordance with market needs. PT. Kimia Farma Trading and Distribution (KFTD) Surabaya branch faces a similar challenge in increasing the productivity of its employees. This study will measure the extent of the ability of hard skills (X1) and soft skills (X2) on employee productivity (Y). The study population was employees of PT. Kimia Farma Trading and Distribution (KFTD) Surabaya branch. The results found that the ability of hard skills and soft skills significantly influence employee productivity with a value of R2 83.3%. Variable hard skills contributed 17.6% with a significance value of 0.015 <0.05. Meanwhile soft skills contributed 39.4% significance 0,000 <0.05.
Marketing Communication Strategy Pisau Cukur Merk Kingsman Marya Mujayana
Majalah Ekonomi Vol 26 No 2 (2021): Desember
Publisher : Fakultas Ekonomi Universitas PGRI Adi Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/majeko.vol27.no2.a4735

Abstract

This study aims to examine changes in the integrated marketing communication strategy for the KingsMan brand knife. This research focuses on the strategy changes made by KingsMan in market penetration in the midst of market competition. Apart from market competition. The product brand is constrained by restrictions during the pandemic, so a change in marketing strategy is needed. This research uses descriptive qualitative method with primary and secondary data. The results of the study show that changing KingsMan's strategy by using marketing mix techniques is able to increase product absorption in the market. In addition to increasing sales, KingsMan's marketing mix also increased brand awareness of the brand. This study has limitations in terms of the respondent's area in Surabaya and the digital marketing channel used. This study provides recommendations for further research that emphasizes aspects of digital marketing strategies
PENGARUH HARDSKILL DAN SOFTSKILL TERHADAP KINERJA KARYAWAN Marya Mujayana
Majalah Ekonomi Vol 25 No 2 (2020): Desember
Publisher : Fakultas Ekonomi Universitas PGRI Adi Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/majeko.vol25.no2.a2930

Abstract

Human Resources (HR) is the most important element in an organization. The quality of HR is also used by companies to meet the demands of increasingly high market demands. The company's productivity is built by a process that requires the basic competencies of hard skills and soft skills. The company's challenges will be even harder, because in addition to printing and building competent human resources, it must also be in accordance with market needs. PT. Kimia Farma Trading and Distribution (KFTD) Surabaya branch faces a similar challenge in increasing the productivity of its employees. This study will measure the extent of the ability of hard skills (X1) and soft skills (X2) on employee productivity (Y). The study population was employees of PT. Kimia Farma Trading and Distribution (KFTD) Surabaya branch. The results found that the ability of hard skills and soft skills significantly influence employee productivity with a value of R2 83.3%. Variable hard skills contributed 17.6% with a significance value of 0.015 <0.05. Meanwhile soft skills contributed 39.4% significance 0,000 <0.05.
Design of Web-Based Applications of Marketing at PT Nuansa Cerah Informasi Brian Prima Anggara; Pantjawati Sudarmaningtyas; Marya Mujayana
Jurnal Sistem Informasi dan Komputerisasi Akuntansi (JSIKA) Vol 5, No 11 (2016)
Publisher : Jurnal Sistem Informasi Universitas Dinamika

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Abstract

PT Nuansa Cerah Informasi (NCI) a company working in the field of service and software sales. Marketing department have several methods in marketing the product that are methods by by telephoning, sending letters, and holding an event or a workshop. In the method by telephoning and sending letters, the marketing department still has poor documentation, so that customers get the same letter of offer and the same promotion from marketing department. In addition, marketing manager can not find out about the achievements of results to get the cooperation agreement  quickly and easily. To overcome those problems, it needs a design system which can help improve the documentation of the product marketing activities from the activities of product offerings up to getting the cooperation agreement. From the result of the test, the application can help improve the documentation of the product marketing activities and generate generate the latest reports of product marketing and target achievement from marketing activities.Keyword: marketing,  agreement of cooperation
Rancang Bangun Sistem Administrasi Pengiriman Barang di PT. Graha Prima Miftah Faridl; Titik Lusiani; Marya Mujayana
Jurnal Sistem Informasi dan Komputerisasi Akuntansi (JSIKA) Vol 5, No 12 (2016)
Publisher : Jurnal Sistem Informasi Universitas Dinamika

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Abstract

Sistem Administrasi Pengiriman Barang pada PT. Graha Prima, merupakan sistem yang penting dalam mendukung proses pencatatan order pengiriman barang bagi admin perusahaan. Administrasi pengiriman pada PT. Graha Prima terdiri dari proses pemesanan pengiriman barang oleh pelanggan, proses pengambilan barang di pelanggan, dan proses pengiriman barang. Pada saat ini, sistem administrasi pengiriman barang pada PT. Graha Prima terdapat permasalahan yaitu data kegiatan pengiriman barang belum terdokumentasi dengan baik. Proses cetak resi di bagian administrasi belum terintegrasi dengan baik dengan data yang ada, sehingga perlu proses beberapa kali.Berdasarkan permasalahan diatas maka dibuat Sistem Administrasi Pengiriman Barang yang dapat terintegrasi dengan data yang ada dan menghasilkan cetak resi dari hasil penyimpanan data.Dari hasil pengujian, sistem mampu sistem administrasi pengiriman barang yang terdiri dari proses pemesanan pengiriman barang sampai proses pengiriman barang.Kata kunci: Sistem Administrasi, Pengiriman Barang, Resi, Pemesanan Pengiriman Barang
Rancang Bangun Aplikasi Pengelolaan Kendaraan Dinas Di Sub Bagian Sarana dan Prasarana (SUBBAGSARPRAS) Polres Sidoarjo Ariuh Hadi Nur Cahyono; Titik Lusiani; Marya Mujayana
Jurnal Sistem Informasi dan Komputerisasi Akuntansi (JSIKA) Vol 6, No 5 (2017)
Publisher : Jurnal Sistem Informasi Universitas Dinamika

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Abstract

Currently, Sub section of Facilities and Infrastructure (SUBBAGSARPRAS) Sidoarjo Resort Police manages the data of the official vehicles totaled 570 units consisting of 466 units of two-wheel, 90 units of four-wheel, and 14 units of trucks. 2 officers of SUBBAGSARPRAS who manage the data have a problem that is the difficulty of finding data of official vehicle and vehicle duty holder, holders of the vehicles that must return the vehicles as much as 5% of the total official vehicle, official vehicles use permit that have been expired as much as 65%, the tax of official vehicles that have been expired as much as 45%, and the distribution of fuel oil. The difficulties are caused by the processing of the data is still not well organized. So the officers still often make mistakes in reporting the vehicle management agency results recap. Solutions to overcome these problems is an application that can manage data well. Thus a design and implementation of  application is made to manage official vehicles in SUBBAGSARPRAS based on desktop by using the method of System Development Life Cycle (SDLC). Tthis research resulted in the design and implementation of  application to manage official vehicles in SUBBAGSARPRAS Sidoarjo Resort Police. This application can manage official vehicles in SUBBAGSARPRAS Sidoarjo Resort Police and can generate a report on the vehicle management. Keywords: SUBBAGSARPRAS, System Development Life Cycle (SDLC), the official vehicles
PENGUKURAN KUALITAS WEBSITE BADAN KEPEGAWAIAN NEGARA KANTOR REGIONAL II DENGAN MENGGUNAKAN METODE WEBQUAL 4.0 filemon edwin harianja; Pantjawati Sudarmaningtyas; Marya Mujayana
Jurnal Sistem Informasi dan Komputerisasi Akuntansi (JSIKA) Vol 6, No 3 (2017)
Publisher : Jurnal Sistem Informasi Universitas Dinamika

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Abstract

Civil Service Agency (BKN) Regional Office II is an organizational unit of government. To support the implementation of the basic tasks BKN Kanreg II uses a system of information in the form of websites. But the interest of website visitors BKN Kanreg II considerably less than they had hoped, can be seen until 11 February 2016, with an average of 150 visits per week. This is far from the expected parties BKN Kanreg II which has a target of 350 visits per week. BKN party Kanreg II had never done an evaluation of the website owned in terms of quality.In the evaluation process, the measurement of the quality of the website BKN Kanreg II using WebQual 4.0. Variables used in this study include Usability Quality, Information Quality, Interaction Quality and Quality Website variables. The population used is the BKN employees Kanreg II and Disnaker with a sample that used as many as 161 respondents.Results from the study showed that variables Usability Quality has a greater influence than the variable Information Quality and Quality Interaction variables with the t value of 3.241. Recommendations generated in this study is the BKN Kanreg II further improve the website in terms of usability, in order to get a better quality website.Keywords: WebQual 4.0, Quality, Usability Quality, Information Quality, Interaction Quality, Website Quality.
Design and Application Test of English as a Foreign Language ( TOEFL ) Prediction of Self Access Centre ( SAC ) Islamic State University Sunan Ampel Surabaya Muhammad Risa Fahmi; Titik Lusiani; Marya Mujayana
Jurnal Sistem Informasi dan Komputerisasi Akuntansi (JSIKA) Vol 5, No 12 (2016)
Publisher : Jurnal Sistem Informasi Universitas Dinamika

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Abstract

UIN Sunan Ampel was established in 1950 with the name of Institut Agama Islam Negeri (IAIN) Sunan Ampel. IAIN Sunan Ampel was built on the idea of Muslim society in East Java area who want to establish college under Ministry of Religius Affairs. In the 2013 IAIN Sunan Ampel transform into Universitas Islam Negeri (UIN) Sunan Ampel. On the business process, UIN Sunan Ampel is supported by some divisions. Self Access Centre (SAC) division is one of divisions which helps business process at UIN Sunan Ampel. The principal task of SAC is to educate and to train students to master foreign languages (Arabic and English). One of the programs in SAC is Test of English as a Foreign Language (TOEFL) Prediction. There are some problems found in the TOEFL Prediction, such as; test scoring processs that takes a long time,throud in the scoring proccess, and the random system of TOEFL Prediction. From those problems, it is needed the application which helps in the test administration proccess and the implementation of the test. The steps on making the application start with communication, planning, modelling, construction, and operation. After being tested, TOEFL prediction application can handle the proccess of registration, buying ticket examination, making exercise package, inputing exercise examination, uploading file listening test, test assessment, test scoring , and printing certificate.