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All Journal International Journal of Social Science and Business El-Mujtama: Jurnal Pengabdian Masyarakat
Pratiwi, Tania
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Religion Economics, Econometrics & Finance Education Social Sciences Other

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Product Prices, Service Quality, Promotion Affect Decisions on Purchasing Motorcycle Parts Purba, Purnama Yanti; Andi, Andi; Pratiwi, Tania; Jensen, Jhas; Irwansyah, Ade
International Journal of Social Science and Business Vol 4, No 3 (2020)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v4i3.28236

Abstract

This research was motivated by the high number of customer complaints in 2019, higher prices compared to competitors, and the lack of sales targets in the last few months. This research aimed to analyze the effect of price, service quality, and promotion on motorcycle spare parts purchasing decisions. This type of research was a quantitative descriptive study. The population in this research were 1890 customers who purchased genuine Honda spare parts at PT Indako Trading Coy. Sampling using simple random sampling technique, in order to obtain a sample of 237 people. Data collection using a questionnaire method. The data were analyzed using multiple linear regression tests. The results of the research and data analysis showed that partially the product price, service quality, and promotion have a significant influence on the decision to purchase motorcycle spare parts. Hypothesis testing shows that Fcount> Ftable (75.204> 2.64) with a significance of 0.000 <0.05. Based on this, it can be concluded that price, service quality and promotion have a positive and significant effect simultaneously on the decision to purchase motorcycle parts.
The Effect of Using Storytelling Technique on Students' Speaking Skill of II Class at SMPS Plus Kasih Ibu Patumbak Pratiwi, Tania; Zulfitri, Zulfitri
El-Mujtama: Jurnal Pengabdian Masyarakat Vol 4 No 2 (2024): El-Mujtama: Jurnal Pengabdian Masyarakat
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v4i2.5937

Abstract

The objective of this study was to ascertain the impact of employing narrative strategies on the oral communication abilities of students at SMPS Plus Kasih Ibu Patumbak. The employed research methodology is experimental. The study population consisted of 105 students from class VII SMPS Plus Kasih Ibu Patumbak. The experimental group, consisting of 35 students from class VII-A, received instruction on storytelling techniques in narrative texts. The control group, consisting of 35 students from class VII-B, did not receive instruction on storytelling. The research was carried out using the following procedures: administering tests, providing interventions, and conducting post-tests. The examination is conducted in the form of an oral test. The researcher poses inquiries pertaining to the subject matter, and the students respond verbally. The findings indicate a notable improvement in students' oral proficiency through the utilisation of storytelling methodologies. Upon performing the data analysis, the researcher determined that the t-observation value was 3.80, whereas the t-table value was 2.00. The t-observation value (3.80) is greater than the t-table value (2.00) with a sample size of 68 and a significance threshold of α=0.5. Therefore, the alternative hypothesis (Ha) is deemed valid. Storytelling approaches have a notable impact on students' speaking abilities
Co-Authors Andi Andi IRWANSYAH, ADE Jensen, Jhas Purba, Purnama Yanti Zulfitri Zulfitri, Zulfitri