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All Journal Ultima Management : Jurnal Ilmu Manajemen Jurnal Kajian Ilmiah
FoEh, John EHJ
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Humanities Computer Science & IT Economics, Econometrics & Finance Education Social Sciences

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Optimalisasi Produktivitas Dan Penjualan Menggunakan Metode Integer Programming Junianti, Emmy; FoEh, John EHJ
Jurnal Kajian Ilmiah Vol. 22 No. 3 (2022): September 2022
Publisher : Lembaga Penelitian, Pengabdian Kepada Masyarakat dan Publikasi (LPPMP)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/a5s4rs40

Abstract

This article reviews previous studies as theoretical reinforcement or the basis for further research. This article examines the optimization of productivity and sales of Pempek Palembang using the integer programming method. This study aims to determine the combination of production at Warung Pempek Serasan in order to create an effective and efficient pattern to create maximum profit. The results of this study are: 1) Production optimization using the integer programming method can be used to find the maximum production mix in order to get the best production results 2) Using the economic order quantity (EOQ) can be calculated maximum or minimum stock/inventory so that the stock of raw materials is not experiencing shortages or buildup; 3) Calculating the break even point (BEP) can be used as a reference for profit targets that must be obtained in the sale of a product.
Faktor Pengaruh Kepuasan Kerja Dan Loyalitas Kerja Anifah, Anifah; FoEh, John EHJ
Jurnal Kajian Ilmiah Vol. 22 No. 3 (2022): September 2022
Publisher : Lembaga Penelitian, Pengabdian Kepada Masyarakat dan Publikasi (LPPMP)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/hvwm3v42

Abstract

A person's job satisfaction is related to the person's perspective on the experience felt when working, while loyalty is a person's desire to stay and give his best performance for the organization. Both are very important because they will be closely related to a person's work output to the organization where he works. This study reviews the factors that influence job satisfaction and loyalty to an organization. This research is in the form of a literature review, where all the discussions in it come from various printed and electronic sources from various library sources. The analyzed factors consist of Salary, Age, Distance of Residence, Training, Performance Allowance, Performance Appraisal, Career Development, and Length of Service. This article was prepared with the aim of designing a hypothesis of the influence between variables so that it can be used as a basis for studies for future research. The results of this study, namely: 1) All factors analyzed have a significant effect on job satisfaction; 2) All factors analyzed have a significant effect on Loyalty. Based on the results that have been obtained, it is important for an organization to be able to make the factors that have been researched as material for consideration in carrying out the management of an organization. Suggestions for further research to be more comprehensive is to add other factors such as Work Environment, Leadership and Motivation as factors that influence job satisfaction and loyalty.
PENGARUH CITRA MEREK, KUALITAS PRODUK, DAN PROMOSI TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA PRODUK INDOMIE DI SUPERINDO KECAMATAN BABELAN, KABUPATEN BEKASI FoEh, John EHJ; Anggoro, Dimas Priyo
ULTIMA Management Vol 14 No 2 (2022): Ultima Management : Jurnal Ilmu Manajemen
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/manajemen.v14i2.2858

Abstract

Abstract- The purpose of this study was to determine the effect of the independent variables, namely brand image, product quality and promotion on the dependent variable, namely consumer loyalty through the intervening variable, namely customer satisfaction. This research was conducted in Superindo, Babelan District, Bekasi Regency. The method used in this study is a quantitative method. The data used in this study is primary data using a questionnaire. The sampling method in this study used the Accidental Sampling technique. The population of this research is all consumers who visit Superindo, Babelan District, Bekasi Indomie Regency, which an average of 580 visitors in a month. The number of samples used in this study was 221 respondents calculated using the table for determining the number of samples developed by Isaac and Michael. The method of analysis uses Descriptive Quantitative Analysis, Multiple Linear Regression Analysis and Path Analysis. The data was processed using SPSS version 25 data analysis software. The results of this study indicate that brand image, product quality and promotion simultaneously or partially have a positive and significant effect on consumer satisfaction, while brand image, product quality and customer satisfaction partially have a positive and significant effect on consumer loyalty of Indomie products in Superindo, Babelan District, Bekasi Regency Keywords: Consumer Loyalty; Brand Image; Product Quality; Promotion; Consumer Satisfaction
Co-Authors Anggoro, Dimas Priyo Anifah Anifah Junianti, Emmy