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All Journal HUMAN FALAH: Jurnal Ekonomi dan Bisnis Islam Edueksos : Jurnal Pendidikan Sosial & Ekonomi JESI (Jurnal Ekonomi Syariah Indonesia) Journal of Management and Business Innovations Taqaddum : Community Service Journal
Marliyah, Marliyah
Universitas Islam Negeri Sumatera Utara
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

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Implementation of Creative Economy in Improving Economic Welfare Maqāṣid Al-Sharīʿah Perspective (Case Study: Rattan Craftsmen of Jentera Stabat Village) Nurhalita, Siti; Marliyah, Marliyah
JESI (Jurnal Ekonomi Syariah Indonesia) Vol 13, No 2 (2023)
Publisher : Universitas Alma Ata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21927/jesi.2023.13(2).157-169

Abstract

Creative economy development can increase people's income in Jentera Stabat Village, which is one of the Creative Economy Areas, where almost every family becomes a rattan woven craftsman. UD. The Ambane area is one of the places where creative economic industry activities develop, especially rattan woven craftsmen. UD. Medan Ambane seeks to provide proper wages to rattan-woven craftsmen so that their lives can be more prosperous. The wages of the rattan woven craftsmen are 250,000 - 400,000 set with a processing time of around 5 - 7 days depending on the complexity of the pattern and the shape of the woven. This study aims to determine the increase in the economic welfare of rattan craftsmen from the perspective of machair sharia and the creative economy. This research is qualitative research using a descriptive approach, resulting in an in-depth description of the welfare of the rattan craftsmen in Jentera Stabat Village. To obtain data, researchers used an instrument in the form of in-depth interviews. So the results of the study indicate that the wicker rattan chair business is carried out by UD. Ambane event from the perspective of sharia maqhasid has brought positive changes because the existence of a wicker chair business plays a role in increasing people's income and can create jobs for the surrounding community. Based on maqhasid sharia according to Ibnu Asyur who applies 8 elements related to employment, it is concluded that UD. The Ambane event in Muamalah Intensification provides direct training to craftsmen, and for Gharar which is difficult to avoid by UD's business. The Ambane event does not burden every small mistake made by the craftsmen because the business owner will provide the right solution. Owner of UD. The Ambane event also provides working hours from morning to night according to the needs of the craftsmen provides decent wages, and avoids elements of slavery.
ANALISIS FAKTOR KEPUTUSAN GENERASI Z MELAKUKAN WAKAF TUNAI Nasution, Anriza Witi; Marliyah, Marliyah; Siregar, Pani Akhiruddin
HUMAN FALAH: Jurnal Ekonomi dan Bisnis Islam HUMAN FALAH: Jurnal Ekonomi Dan Bisnis Islam │ Vol. 10 │ No. 2 │ 2023
Publisher : Fakultas Ekonomi dan Bisnis Islam Universitas Islam Negeri Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/hf.v2i10.14526

Abstract

The purpose of this study was to determine the decision-forming factors of generation Z in Medan in conducting cash waqf. Quantitative methods are used to find the main factors that shape the decision of generation Z in Medan in conducting cash waqf through analysis tools, namely factor analysis to process data from questionnaires distributed to respondents. The selected respondents are generation Z who are active college students. The selection of respondents was carried out using a random sampling method. The results of the study show that the first factors that shape the decision of generation Z in Medan to carry out cash waqf are cash waqf literacy, trust in waqf institutions, and methods of payment. Religiosity is the second factor that shapes the Z generation's decision to make cash waqf in Medan 
Efficiency Analysis of Fur Shellfish Marketing Channels (AnaDara Antiquata) in the City of Tanjung Balai Kinanti, Mentari; Aslami, Nuri; Marliyah, Marliyah
Journal of Management and Business Innovations Volume: 05, Number: 02, 2023
Publisher : Management Department Universitas Islam Negeri Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jombi.v5i02.19219

Abstract

This research aims to find out what types of marketing channel patterns have been identified and to find out the level of efficiency of marketing channels that are more efficient in marketing feather shells (anadara antiquata) in Tanjung Balai City. The approach method in this research is a qualitative approach with descriptive research type. The data sources used are primary data obtained by interviews and direct observation and secondary data obtained from related documents. The location of this research was carried out in Tanjung Balai considering the large number of feather clam fishermen. The research results show that marketing channel I is efficient because the percentages are 2.85% and 1.92% and for channel II the percentage is 2.38% and for marketing channel III the percentage is 7.42%. If we look at the three existing marketing channels as a whole, marketing channel II is the most efficient with a percentage of 2.38% but can only be sold. Keywords: Analytics, Efficiency, Marketing Channels.
The impact of the price of gold on the profitability of the Indonesian Sharia Bank and its impact on the economic well-being of the people Ritonga, Suhairi; Marliyah, Marliyah; Daulay, Aqwa Naser
Edueksos Jurnal Pendidikan Sosial & Ekonomi Vol 12, No 2 (2023)
Publisher : Department of Tadris IPS FITK IAIN Syekh Nurjati Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24235/edueksos.v12i2.18327

Abstract

This study aims to examine the impact of gold prices on the profitability of Bank Syariah Indonesia (BSI), with a focus on its implications for social and economic issues within society. The research subjects include monthly gold price data from 2019 to 2023 and BSI’s financial reports for the same period. The study employs a quantitative approach using simple linear regression analysis with SPSS Version 23. The results reveal that gold prices significantly affect BSI's profitability, as measured by Return on Assets (ROA). The T-test indicates that from 2021 to 2023, fluctuations in gold prices have a significant impact on BSI’s profitability, with a T-value of 13.526 > T-table 1.67 and a significance value of 0.000 < 0.005. The coefficient of determination shows that gold prices account for 75.9% of the variation in BSI’s profitability. These findings highlight how gold price can influence Islamic banking products and impact investment decisions within the community. The results suggest the need for better risk management strategies by BSI to mitigate the effects of gold price volatility and address potential social and economic instability arising from asset price changes. This study provides valuable insights into how gold price can affect economic well-being and the stability of the Islamic banking sector.
Training to Improve Customer Satisfaction by Developing Discount Pricing Marliyah, Marliyah; Alifatuzzahra, Nisa; Rahmah, Mutiara
Taqaddum: Community Service Journal Vol 1, No 1 (2023): Taqaddum: Community Service Journal
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

In the business world, many companies offer similar goods or services, leading to intense competition. To stand out, companies must employ innovative strategies and effective promotions to attract customers. One common promotional strategy is offering discounts, which involves reducing the price of goods to make them more appealing to consumers. Discounts serve as a tool to increase consumer interest in purchasing a product within a specified time frame. Customer satisfaction, in this context, refers to the extent to which a customer's expectations and needs are met, particularly regarding the perceived value of the purchase. This study explores the effect of price cuts through discounts on customer satisfaction. The research was conducted using a situational approach, analyzing real-time customer responses and feedback during promotional periods in selected retail stores. Data was collected through direct observation and surveys, providing insights into consumer behavior and satisfaction levels related to discounted products.
Marketing Strategy of Gold Savings Products In Increasing The Number of Customers Marliyah, Marliyah; Rokan, Mustapa Khamal; Tia, Resa Shin; Putra, Irhamsyah
Taqaddum: Community Service Journal Vol 2, No 1 (2024): Taqaddum: Community Service Journal
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

Training develops to increase customer with strategy in marketing. Nowadays, every business is concerned about competition. To attract customers, business actors use various marketing techniques, one of which is providing high-quality products. This helps businesses see an increase in the number of clients they serve. This is important because, apart from having an impact on the growth or decline of the company, a well-designed marketing strategy also ensures that the company is ready to face any changes. This is the conclusion drawn from one of Lontaan, Mananeke, and Tawas' previous investigations (2019). In the contemporary business landscape, companies must progressively develop their existing businesses with well-designed marketing strategies to ensure their survival.
Entrepreneurial Orientation, Dynamic Capability and Innovation: The Effect on The Performance of MSMEs Lesmana, Angga; Yanti, Nursantri; Marliyah, Marliyah
Edueksos Jurnal Pendidikan Sosial & Ekonomi Vol 14, No 02 (2025)
Publisher : Department of Tadris IPS FITK UIN Siber Syekh Nurjati Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24235/edueksos.v14i2.22168

Abstract

Investigating how innovation, dynamic capabilities, and entrepreneurial orientation affect the performance of Micro, Small, and Medium Enterprises (MSMEs) in Medan City is the objective of this study. The background of this study is based on the significant role of MSMEs in the Indonesian economy, but many still face challenges in maintaining competitiveness amid technological developments and market dynamics. This study uses quantitative methodology and survey techniques, with questionnaires distributed to MSMEs in Medan City. The impact of independent factors on MSME performance is analyzed using multiple linear regression. The findings show that innovation, dynamic capacity, and entrepreneurial mindset have a significant and positive impact on MSME success. These results highlight the importance of developing entrepreneurial traits, flexibility, and product or service innovation to improve the success of MSMEs. This study is designed to be a resource for business leaders and policymakers in developing more successful MSME development strategies.Keywords: entrepreneurial orientation, dynamic capabilities, innovation, MSME performance, economic uncertainty
Co-Authors Alifatuzzahra, Nisa Anriza Witi Nasution Aqwa Naser Daulay Kinanti, Mentari Lesmana, Angga Nurhalita, Siti Nuri Aslami Nursantri Yanti Putra, Irhamsyah Rahmah, Mutiara Ritonga, Suhairi Rokan, Mustapa Khamal Siregar, Pani Akhiruddin Tia, Resa Shin