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Improving Customer Satisfaction Through Service Quality Lubis, Putri Nurul Zulia; Fadilah, Tiara Fitriani; Afriani, Afriani; Imsar, Imsar
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 1 (2023): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

This study aims to investigate the influence of service quality on customer satisfaction at UMKM PODOMORO Chicken in Medan City. The research method employed was in-depth interviews with regular customers of the restaurant. The results indicate that service quality encompassing factors such as service speed, staff friendliness, food quality, and cleanliness of the environment significantly impacts customer satisfaction. These findings align with consumer behavior theories that highlight the role of customer experience in shaping brand preferences and loyalty. Practically, the study suggests that UMKM PODOMORO Chicken management should focus on enhancing their service quality to improve customer satisfaction and foster strong customer loyalty. Future research could examine additional factors influencing customer satisfaction in the restaurant industry, and stakeholders in the industry are encouraged to adopt best practices to elevate service quality.
The Role of The Pesantren's Business Entity (Bump) in Improving the Economy of The Mawaridussalam Islamic Boarding School Siregar, Ja’far Nawi A.; Imsar, Imsar; Silalahi, Purnama Ramadani; Yasfa, Afiq
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 2 (2024): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

The purpose of this research is to analyze how the role of the Pesantren-Owned Business Entity (BUMP) in improving the economy of the boarding school. In this research, the method used is a qualitative approach and is a field research. The results of this study show that the BUMP of Mawaridussalam Islamic boarding school plays an important role in improving the economy of the boarding school. In addition to student shops and student stalls as the largest contributor to profits, the boarding school is currently developing a business in agriculture which has started operating. The economic improvement of the Mawaridussalam boarding school is going well and in accordance with the increasing number of students. And the income of the boarding school has reached the BUMP annual income target of around + Rp 2,500,000,000.
Pesantren-Based Economic Empowerment (Case Study of Saifullah An Nahdiyah Pesantren Deli Serdang) Mufti, Muhammad Ikhsan; Harahap, Muhammad Ikhsan; Imsar, Imsar; Daei, Muhammad Imam
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 2 (2024): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

Islamic boarding schools have the potential to develop economic independence. To support pesantren-based economic empowerment, a community service was held using the Community Based Research (CBR) method which was carried out at Saifullah An Nahdiyah Namorambe Deli Serdang Islamic boarding school. There are several strategies that can be implemented to realize pesantren-based economic empowerment, namely the Circulation Strategy, Supply-Chain and Economic Integration, Joint Stakeholder Economic Empowerment, Collaboration with Surrounding Communities, Empowerment of Zakat, Infaq, Sadaqah and Waqf Funds. The results of the service show that this activity provides positive value for pesantren managers with a high level of enthusiasm.