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All Journal Journal of Economics, Business, & Accountancy Ventura Ultima Management : Jurnal Ilmu Manajemen Jurnal Ilmiah Edunomika (JIE) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Life Science International Journal of Applied Business and International Management
Damayanti, Nur
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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The Role of Social Media Usage on Conspicuous Online Consumption among Millennial Consumers A Sastra, Irma Lidya; Zia, Siti Halida; Asyahid, Muhammad Fadel; Damayanti, Nur
Journal of Economics, Business, and Accountancy Ventura Vol. 26 No. 2 (2023): August - November 2023
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v26i2.3508

Abstract

The ubiquity and maturation of the Internet and social media have given rise to social phenomena that impact consumer behavior, particularly in the realm of conspicuous online consumption. This study builds upon prior research by examining the factors influencing conspicuous online consumption among millennials in Jakarta who engage with social media platforms like YouTube and Instagram. The research methodology involved an online survey administered to 400 respondents, with data subsequently analyzed through a structural equation model, utilizing SmartPLS 4.0 software. The results illuminate a noteworthy positive correlation between the four variables studied. Moreover, they indicate that feelings of envy and materialism serve as mediating factors in the relationship between social media usage and conspicuous online consumption. In sum, this study offers valuable insights into the comprehension of conspicuous online consumption and its associated variables, bearing significance for both theory and practical applications. However, it's important to note certain limitations, such as the exclusive focus on the millennial cohort in Jakarta and the fact that the selected social media platforms were not explicitly linked to the mediating variables. Future research endeavors should explore the attitudes of other cohorts toward conspicuous online consumption among social media users.
The Effect of Consumer Intention on the Growth of the Use of E-Wallet as a Cash Substitute in Indonesia Soewandi, Ayu Meity Siswanti; Gosal, Gandi Krisyan; Sitompul, Indana Ulfah; Damayanti, Nur
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 4 (2022): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i4.7323

Abstract

The growth in the use of electronic money in Indonesia has been very rapid since it was first released in 2009. In 2021, the number of electronic money transactions in Indonesia Rp. 305.4 trillion. This figure is likely to continue increase every year. The influence of consumer intentions is believed to have a large impact on the growth in the use of electronic money. This study aims to analyse the effect of perceive usefulness, perceived ease of use and perceived of risk covid-19, attitude towards using on intention to use. The total number of respondents used in this study was 417 respondents. This study also uses the purposive sampling method by determining the sample based on the use of e-wallet starting from gender, age, marital status, education, monthly income and how often the e-wallet is used. Based on the results and testing of the data in this study, we found that the data had validity and reliability that met the requirements. Based on the results of the R Square test and hypothesis testing, we found that each variable that must be studied has a positive and significant relationship. It is shown that the perceive usefulness, perceive ease of use, perceive risk of covid-19 and attitudes towards the use of e-wallet have a big influence on intention to use. This research is only limited to users of the e-wallet transaction tool and the results of the study cannot be generalized to other fintech applications, because the name of the company that makes the fintech product can also affect the respondents' answers. Further research, researcher suggest adding other variables that have not been used in this study, such as perceived security and innovative users.
TALENT ATTRACTION, TALENT RETENTION, AND TALENT MANAGEMENT AS A MEDIATING ON ORGANIZATION PERFORMANCE Sembiring, Edward; Damayanti, Nur
Ultima Management : Jurnal Ilmu Manajemen Vol 15 No 1 (2023): Ultima Management : Jurnal Ilmu Manajemen
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/manajemen.v15i1.3125

Abstract

Abstract- An effective human resource management system is related to people, policies, and systems that affect the workforce. An organization consists of labor, money, materials, and machines. When an organization prepares to compete globally, it must have skilled workers that strengthen their intelligence to develop the market and apply the best organizational learning practices. Human resource quantity and quality are directly proportional to organizational performance and productivity. One of the most difficult challenges in management is developing and retaining a workforce that contributes to organizational performance. This study investigates the impact of human resource management on talent attraction, talent management, and talent management on organizational performance in large-scale and coal maining companies. This study uses SPSS 2.6 version to analyze 119 respondents. Results of this study are talent attraction significantly impacts talent management, talent retention significantly influence talent management. Talent attraction significantly affects organizational performance, talent retention did not influence employee performance. Talent management has a significant influence on employee performance. Talent attraction has a significant impact on organizational performance mediated by talent management and talent management variable as a mediating variable helps talent retention by providing an indirect effect on organizational performance.. The limitations of this study are cross-sectional empirical studies and the variables in this study are measured based on the responses of top and middle management staff only. The research findings suggest that further research should examine other fields related to human resources, especially focusing on the influence of talent retention on organizational performance and talent attraction on organizational performance through talent management as a mediating variable with different dimensions and elements. Keywords: Mining Industry; Talent Attraction; Talent Retention; Talent Management; Organizational Performance
The Role of Social Media Usage on Conspicuous Online Consumption among Millennial Consumers A Sastra, Irma Lidya; Zia, Siti Halida; Asyahid, Muhammad Fadel; Damayanti, Nur
Journal of Economics, Business, and Accountancy Ventura Vol. 26 No. 2 (2023): August - November 2023
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v26i2.3508

Abstract

The ubiquity and maturation of the Internet and social media have given rise to social phenomena that impact consumer behavior, particularly in the realm of conspicuous online consumption. This study builds upon prior research by examining the factors influencing conspicuous online consumption among millennials in Jakarta who engage with social media platforms like YouTube and Instagram. The research methodology involved an online survey administered to 400 respondents, with data subsequently analyzed through a structural equation model, utilizing SmartPLS 4.0 software. The results illuminate a noteworthy positive correlation between the four variables studied. Moreover, they indicate that feelings of envy and materialism serve as mediating factors in the relationship between social media usage and conspicuous online consumption. In sum, this study offers valuable insights into the comprehension of conspicuous online consumption and its associated variables, bearing significance for both theory and practical applications. However, it's important to note certain limitations, such as the exclusive focus on the millennial cohort in Jakarta and the fact that the selected social media platforms were not explicitly linked to the mediating variables. Future research endeavors should explore the attitudes of other cohorts toward conspicuous online consumption among social media users.
TALENT ATTRACTION, TALENT RETENTION, AND TALENT MANAGEMENT AS A MEDIATING ON ORGANIZATION PERFORMANCE Sembiring, Edward; Damayanti, Nur
ULTIMA Management Vol 15 No 1 (2023): Ultima Management : Jurnal Ilmu Manajemen
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/manajemen.v15i1.3125

Abstract

Abstract- An effective human resource management system is related to people, policies, and systems that affect the workforce. An organization consists of labor, money, materials, and machines. When an organization prepares to compete globally, it must have skilled workers that strengthen their intelligence to develop the market and apply the best organizational learning practices. Human resource quantity and quality are directly proportional to organizational performance and productivity. One of the most difficult challenges in management is developing and retaining a workforce that contributes to organizational performance. This study investigates the impact of human resource management on talent attraction, talent management, and talent management on organizational performance in large-scale and coal maining companies. This study uses SPSS 2.6 version to analyze 119 respondents. Results of this study are talent attraction significantly impacts talent management, talent retention significantly influence talent management. Talent attraction significantly affects organizational performance, talent retention did not influence employee performance. Talent management has a significant influence on employee performance. Talent attraction has a significant impact on organizational performance mediated by talent management and talent management variable as a mediating variable helps talent retention by providing an indirect effect on organizational performance.. The limitations of this study are cross-sectional empirical studies and the variables in this study are measured based on the responses of top and middle management staff only. The research findings suggest that further research should examine other fields related to human resources, especially focusing on the influence of talent retention on organizational performance and talent attraction on organizational performance through talent management as a mediating variable with different dimensions and elements. Keywords: Mining Industry; Talent Attraction; Talent Retention; Talent Management; Organizational Performance
Banking Strategy in Maintaining Debtor Loyalty: The Mediation Role of Debtor Satisfaction Dewanto, Denny; Binawanputra, Septio Adjie; Yokie, Yokie; Damayanti, Nur
International Journal of Applied Business and International Management Vol 8, No 3 (2023): December 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v8i3.2114

Abstract

Thel compeltition in thel banking industry is geltting tightelr nowadays, banks should delvellop thel stratelgiels which melelt thel nelelds of currelnt delbtors not only to achielvel delbtor satisfaction, but also to maintain delbtor loyalty. This study aims to idelntify thel factor that influelncel delbtor satisfaction and loyalty in banking industry. Data welrel collelcteld using thel onlinel quelstionnairel of 131 samplels, thel relspondelnt should havel a delbtor status pelriod of at lelast 2 yelars at thel bank. This study usels multivariatel elmployeld PLS-SElM as an analytical tool. Thel relsult found a significant elffelct beltweleln delbtor satisfaction and delbtor loyalty. Thel direlct rellationship analysis relsult shows that pricel and selrvicel quality of markelting staff havel a significant influelncel on delbtor satisfaction and thel indirelct rellationship shows that thel rellationship beltweleln pricel and selrvicel quality of markelting staff on delbtor loyalty is meldiateld by delbtor satisfaction. This study has implications for thel banking selctor, markelting, and relselarchelrs to bel ablel to add insight to thel important variablels which arel factors in increlasing delbtor loyalty. For furthelr relselarch, it is elxpelcteld that thelrel will bel delvellopmelnt of othelr important variablels. 
Inovasi Pemeliharaan Masal (Mass Rearing) Corcyra cephalonica (Lepidoptera : Pyralidae) untuk Pakan Alternatif Burung Walet Aerodramus fuciphagus (Apodiformis : Apodidae) Damayanti, Nur; Ubaidillah, Rosichon; Priyono, Bambang; Rahayuningsih, Margareta
Life Science Vol 12 No 2 (2023): November 2023
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/lifesci.v12i2.65240

Abstract

Swiftlets (Aerodramus fuciphagus) are small flying insectivorous birds and can make nests from their saliva. White swiftlets nests have very high economic value as food and are beneficial for health. Environmental factors are driving the emergence of feed innovation, namely mass rearing activities. The insects used in this study is the rice moth (Corcyra cephalonica). The purpose of this study is to analyze the innovation of mass rearing using bran, rice, and milled corn as feed media to influence the laying and life cycle of C. cephalonica. In this study using 3 feed media namely rice, bran, and milled corn using 4 treatments with different compositions 3 repetitions. The data analysis used in this study is a quantitative description. The data obtained were analyzed by statistical test Independent Sample t-Test. After being tested with statistically C. cephalonica egg production which had a significant difference, namely in treatments 2 (P2) with 3 (P3) and 4 (P4). The innovation of the feed media in treatment 2 had an effect on egg production, but the innovation of the three feed media had no effect on the life cycle of C. cephalonica, so the feed media that should be used as a feed innovation for Aerodramus fuciphagus is treatment 2, namely a combination of feed using corn (25%), bran (25%), and rice (50%) because they can produce more eggs than other treatments.
PENGARUH MARKET SENSING CAPABILITY, BRAND IMAGE, DAN KNOWLEDGE SHARING YANG DIMEDIASI OLEH INNOVATION TERHADAP MARKETING PERFORMANCE Nofriyan, Rofi’i; Yusuf, Akhmad Syahroni; Indrasta, Gilang Wahyu; Damayanti, Nur
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i2.12878

Abstract

This research investigates the factors influencing the performance and sales of insurance products at PT TASPEN (Persero) and its subsidiary, Taspen Life. The research findings highlight several key aspects. First, the market sensing capability, or the company's ability to understand the market, has a significant impact on marketing performance. Second, marketing insurance products faces challenges, such as declining premium revenue and low achievement of marketing Key Performance Indicators (KPIs). Third, innovation in marketing is key to attracting more customers and competing in an increasingly competitive market. Companies need to consider more innovative marketing strategies and unique products. Lastly, the research reveals the complexity of the relationships among the variables under study. Therefore, companies can conduct specialized marketing campaigns to improve brand image, provide knowledge sharing about marketing, consider innovation in marketing strategies, and continue research to better understand the factors influencing marketing performance. For future research, it is essential to consider elements such as risk management, pricing strategies, and external factors affecting the life insurance market. Integrating these suggestions into future research is expected to provide deeper and more valuable insights for developing more effective marketing strategies across various branches of PT TASPEN (Persero).
Co-Authors A Sastra, Irma Lidya Asyahid, Muhammad Fadel Bambang Priyono Binawanputra, Septio Adjie Dewanto, Denny Edward Sembiring Gosal, Gandi Krisyan Indrasta, Gilang Wahyu Margareta Rahayuningsih Nugroho Edi K Nofriyan, Rofi’i ROSICHON UBAIDILLAH Sitompul, Indana Ulfah Soewandi, Ayu Meity Siswanti Yokie, Yokie Yusuf, Akhmad Syahroni Zia, Siti Halida