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All Journal MUHARRIK: JURNAL DAKWAH DAN SOSIAL Javano Islamicus
Arianto, Nanang
Unknown Affiliation
Religion Arts Humanities Social Sciences Other

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Cultural Politics and Communication Strategies in Pesantren Adaptation to Modernity: A Case Study of Pesantren Tebuireng Arianto, Nanang; Nasution, Ridwan; Singarimbun, Junedi; Hasibuan, Susanti
MUHARRIK: Jurnal Dakwah dan Sosial Vol. 8 No. 2 (2025): Muharrik: Jurnal Dakwah dan Sosial
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/muharrik.v8i2.8568

Abstract

This study analyzes how Pesantren Tebuireng adapts to the demands of modernity through cultural politics and communication strategies, two concepts that have not been fully explained in the context of traditional Islamic educational institutions. Despite numerous studies on pesantren and their role in Islamic education, a research gap remains in understanding how pesantren maintain their authority amidst globalization and changing state policies. To fill this gap, this study aims to explain how pesantren, specifically Pesantren Tebuireng, can survive and adapt to the times through cultural politics and communication strategies. Using a qualitative approach with a case study design, this study collected data through observation, interviews, and documentation, and analyzed it using triangulation techniques to ensure credibility. The theoretical framework used is cultural politics and communication strategies, which are operationalized by examining how pesantren maintain tradition while responding to external regulations and managing their image in society. The main findings indicate that Pesantren Tebuireng successfully maintains its religious identity through selective adaptation to modernity, utilizing cultural politics to maintain institutional autonomy, and implementing communication strategies to build public trust. This research contributes to the discourse on pesantren adaptation by emphasizing how communication strategies and cultural politics can serve as tools for maintaining identity and power in the face of modernity. These findings enrich existing debates on the relationship between tradition, power, and communication in the context of religious institutions and open up further research directions that deepen the interaction between pesantren and broader socio-political dynamics.
Membangun Kesadaran Spiritual Keagamaan Generasi Muda melalui Retorika Digital Arianto, Nanang
Javano Islamicus Vol. 1 No. 1 (2023): October
Publisher : Postgraduate Studies UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/Javano.2024.1.1.113-142

Abstract

The rapid development of digital technology has transformed the landscape of Islamic communication and preaching (da'wah). Social media and other digital platforms have become important spaces for disseminating religious messages, particularly among younger generations who are highly engaged with digital communication. This study aims to examine the transformation of da'wah rhetoric in the digital era and analyze Islamic communication strategies that can be employed to strengthen religious awareness among young people. This study uses a qualitative library research approach by examining relevant scientific articles, books, research reports, and other academic literature related to da'wah rhetoric, Islamic communication, digital media, youth religious awareness, and digital culture. The findings indicate that effective digital da'wah requires a transformation from conventional one-way communication toward communication that is interactive, persuasive, contextual, creative, and responsive to the characteristics of younger audiences. The use of simple and engaging language, visual content, storytelling, audiovisual media, and interactive communication can increase the accessibility and attractiveness of Islamic messages. Furthermore, the principles of hikmah, mau'izhah hasanah, and mujadalah billati hiya ahsan provide an important foundation for developing persuasive, moderate, humanistic, and dialogical digital da'wah. The study concludes that digital da'wah rhetoric can contribute significantly to strengthening young people's religious awareness when it integrates sound Islamic values with contemporary communication strategies. Therefore, Islamic preachers need to develop digital communication competence, understand the characteristics of young audiences, and promote religious messages that are moderate, inclusive, relevant, and grounded in ethical communication.
Co-Authors Junedi Singarimbun, Junedi Nasution, Ridwan Susanti Hasibuan