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All Journal Jurnal Ilmiah Manajemen Kesatuan Jurnal Cahaya Mandalika Fundamental and Applied Management Journal
Djamin, Zulkifli
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Humanities Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences

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Faktor-Faktor Yang Berpengaruh Terhadap Keputusan Pembelian Konsumen Toko Ramona Palembang Djamin, Zulkifli
Jurnal Ilmiah Manajemen Kesatuan Vol 8 No 3 (2020): JIMKES Edisi Desember 2020
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v8i3.395

Abstract

Dewasa ini Retail atau Minimarket semakin banyak dibuka di berbagai tempat baik di kota besar maupun di kota kecil, termasuk di kota Palembang. Kehadiran pasar swalayan dan minimarket merupakan tuntutan perubahan gaya hidup masyarakat kota. Persaingan yang semakin ketat di mana semakin banyak produsen yang terlibat dalam pemenuhan kebutuhan dan keinginan konsumen, menyebabkan setiap perusahaan harus menempatkan orientasi pada kepuasan konsumen sebagai tujuan utama. Tujuan penelitian adalah (1) Untuk mengetahui adanya pengaruh dari faktor produk, pelayanan, dan lokasi terhadap keputusan pembelian konsumen pada Toko Ramona Palembang, (2) Untuk mengetahui seberapa besar pengaruh dari faktor produk, pelayanan, dan lokasi terhadap keputusan pembelian konsumen pada Toko Ramona Palembang. (3) Untuk mengetahui faktor manakah diantara faktor produk, pelayanan, dan lokasi yang memberikan pengaruh terbesar terhadap keputusan pembelian konsumen pada Toko Ramona Palembang.
Analisis Kepuasan Layanan Publik pada Polres Sukoharjo Jawa Tengah Dasmadi, Dasmadi; Djamin, Zulkifli; Musa, Hendra; Ismandra, Ismandra; Surachman, Rulius
Jurnal Cahaya Mandalika ISSN 2721-4796 (online) Vol. 3 No. 2 (2022)
Publisher : Institut Penelitian Dan Pengambangan Mandalika Indonesia (IP2MI)

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Abstract

Hasil penelitian menunjukkan bahwa pembangunan Zona Integritas menuju WBK/WBBM di Polres Sukoharjo telah dirancang dengan baik, diorganisasikan secara rapi, diterapkan dengan konsisten, dan dievaluasi secara regular. Pencapaian standar kualitas penerapan Zona Integritas menuju WBK/WBBM terkategori Sangat Baik dengan skor nilai 97,49%. Nilai ini merupakan nilai rata-rata seluruh indikator penilaian. Dari 36 indikator penilaian, sebanyak 33 kuesioner telah berkategori Excellent (rentang nilai >95%-100%). Sedangkan ada 3 kuesioner telah berkategori Sangat Baik (rentang nilai 90%-95%). Dengan demikian dapat dikatakan bahwa Polres Sukoharjo telah benar-benar bersungguh-sungguh ingin mencapai predikat WBK/WBBM
The Influence of Financial Technology Literacy and Behavioral Bias on Generation Z Investment Decisions the Moderating Role of Fear of Missing Out (FoMO) in the Digital Economy Era Djamin, Zulkifli; Dasmadi, Dasmadi; Yuliza, Yuliza
Fundamental and Applied Management Journal Vol. 4 No. 1 (2026): Fundamental and Applied Management Journal
Publisher : Global Research Collaboration

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.66314/famj.v4i1.655

Abstract

This study aims to examine the influence of financial technology literacy and behavioral bias on investment decisions among Generation Z, as well as to analyze the moderating role of Fear of Missing Out (FoMO) in the digital economy era. The rapid development of digital financial platforms has increased accessibility to investment opportunities, particularly for younger generations. However, this ease of access is often accompanied by psychological factors that may lead to irrational decision-making. This research adopts a quantitative approach using a survey method, with data collected from Generation Z respondents who actively use financial technology for investment purposes. The data are analyzed using structural equation modeling (SEM) to identify the relationships between variables and the moderating effect of FoMO. The findings indicate that financial technology literacy has a significant positive effect on investment decisions, as individuals with higher literacy levels tend to make more informed and rational choices. Conversely, behavioral biases such as overconfidence, herd behavior, and loss aversion significantly influence investment decisions in a less rational direction. Furthermore, FoMO is found to strengthen the relationship between behavioral bias and investment decisions, suggesting that individuals with higher FoMO are more likely to be influenced by market trends and social pressures. The study highlights the importance of improving financial literacy and managing psychological factors to promote more rational investment behavior among Generation Z in the digital economy.
Co-Authors dasmadi, dasmadi Ismandra Musa, Hendra Rulius Surachman Yuliza Yuliza