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All Journal CALYPTRA : Jurnal Ilmiah Mahasiswa Universitas Surabaya Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) EduInovasi: Journal of Basic Educational Studies
Listyo Yuwanto
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Hubungan antara Big Five Personality dengan Customer- Oriented Selling pada Wiranaiga Catherine Jeane Sutanto; Laurentia Verina Halim Secapramana; Listyo Yuwanto
CALYPTRA Vol. 8 No. 2 (2020): Calyptra : Jurnal Ilmiah Mahasiswa Universitas Surabaya (Mei)
Publisher : Perpustakaan Universitas Surabaya

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Abstract

Abstrak- Penelitian ini bertujuan untuk melihat hubungan big five personality dengan perilaku customer-oriented selling. Penelitian sebelumnya hanya mengukur perilaku secara umum, atau dalam kata lain tidak dikaitkan dengan perilaku pada pekerjaan tertentu. Tujuan penelitian ini adalah untuk mengetahui bagaimana kepribadian seseorang berperan dalam memunculkan perilaku customer-oriented selling pada wiraniaga asuransi. Responden 50 orang wiraniaga asuransi, bekerja lebih dari 1 tahun, dan secara aktif melakukan penjualan pribadi. Penelitian ini adalah penelitian survei sehigga digunakan customer-oriented selling scale yang diadaptasi dari penelitian Brown et al. 2002) yang disesuaikan dengan konteks pekerjaan wiraniaga asuransi dan big five intentory (BFI). Hasil penelitian menunjukkan bahwa hanya extraversion yang memiliki hubungan dengan perilaku customer-oriented selling, sedangkan tidak pada empat tipe kepribadian lainnya (p=0.007, p>0.05). Tidak adanya hubungan antara openness to experience, conscientiousness, agreeableness, dan neuroticism disebabkan adanya surface dan deep acting yang memengaruhi individu bertindak pada situasi penjualan. Kata Kunci: Customer-oriented selling, big five personality traits, openness to experience, conscientiousness, extraversion, agreeableness, neuroticism Abstract- The aim of this research is to see the relationship of big five personality with customer-oriented selling behavior. Previous research was seeing the relationship between big five personality and behavior in general, which in other word they were not seeing the behavior in specific job context. The purpose of the research is knowing how someone’s personality has a role in predicting customer- oriented selling behavior at insurance agents. There are 50 insurance agents as the respondent, which been work for more than a year and actively selling their product by themselves. This research is using survey method, which measuring customer- oriented selling by using scale from Brown et al. (2002) and adapt them into insurance context. Also, measuring big five personality using big five inventory (BFI). The result shows that only extraversion which have a positive significant relationship with customer-oriented selling behavior (p=0.007, p>0.05). In contrast, there’s no significant relationship between openness to experience, conscientiousness, agreeableness, neuroticism and customer-oriented selling behavior. This was caused by the role of surface and deep acting which related to how individual behave in selling insurance. Keyword: Customer-oriented selling, big five personality traits, openness to experience, conscientiousness, extraversion, agreeableness, neuroticism
Myths of Chinese New Year Traditions Viewed from Maslow's Hierarchy of Needs Theory: Indonesian LINDAWATI, AMELIA; Listyo Yuwanto
Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) Vol 8 No 2 (2024): SANTHET: (JURNAL SEJARAH, PENDIDIKAN DAN HUMANIORA) 
Publisher : Proram studi pendidikan Sejarah Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/santhet.v8i2.4632

Abstract

This study aims to explore how myths in the Chinese New Year celebration traditions reflect or represent the levels of needs in Abraham Maslow's hierarchy of needs theory. Indonesia, as a country with diverse ethnicities and cultures, has a Chinese ethnic community that celebrates Chinese New Year as an important tradition. This celebration not only functions as a cultural ritual but also fulfills basic human needs. Based on a literature review method, this study analyzes various myths and traditions of Chinese New Year and relates them to Maslow's hierarchy of needs, including physiological needs, safety, love and belonging, esteem, and self-actualization. The results show that the Chinese New Year tradition plays a significant role in fulfilling these needs. Rituals such as family dinners, house cleaning, and giving red envelopes not only meet basic needs but also create a sense of security, love, and esteem within the Chinese ethnic community. Furthermore, this study applies Hofstede's cultural dimensions to deepen the understanding of how the Chinese New Year tradition supports the structure and cultural values of the Chinese, as well as its contribution to psychological and social well-being. This research provides valuable insights for cultural anthropology and social psychology studies and enriches appreciation for the existing cultural heritage.Keywords: Myth, Chinese New Year, Chinese, Psychology, Maslow
Badudus Tradition in South Kalimantan with Hope from a Psychological Perspective: Tradisi Badudus Di Kalimantan Selatan dengan Hope dalam Sudut Pandang Psikologi Helvyra Priantini; Listyo Yuwanto
Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) Vol 9 No 2 (2025): SANTHET: (JURNAL SEJARAH, PENDIDIKAN DAN HUMANIORA) 
Publisher : Proram studi pendidikan Sejarah Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/santhet.v9i2.5305

Abstract

Indonesia possesses a diverse array of cultures and traditions that are distinctive, and one intriguing tradition in Indonesia is the Badudus tradition in Kalimantan. This tradition involves the purification of the soul and body before marriage. The research methodology employed for this study involves a literature review of 10 journals spanning from 2013 to 2023. The Kalimantan community believes that the Badudus tradition is essential and should not be overlooked, attributing a sense of hope to this practice. People anticipate positive outcomes from engaging in this tradition
Makna Anak Laki – laki dalam Budaya Tionghoa Berdasarkan Tinjauan Nilai Dasar Insani Catherine Stephanie; Listyo Yuwanto
EduInovasi:  Journal of Basic Educational Studies Vol. 5 No. 1 (2025): EduInovasi:  Journal of Basic Educational Studies
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/edu.v5i1.6144

Abstract

presence of a son in a Chinese family is seen as more valuable because there is a certain value in a son. This literature research aims to analyze and explain the meaning of boys in terms of basic human values. This research is included in cultural psychology research. The results of this literature study show that there are 8 values ​​for boys, including: traditional values, security, conformity, benevolence, prosperity, appreciation, strength, and stimulation. Referring to the results of literature research, a psychological approach can be applied in developing knowledge, understanding and insight about the meaning of boys in various cultures.
Co-Authors Amelia Lindawati Catherine Jeane Sutanto Catherine Stephanie Helvyra Priantini Laurentia Verina Halim S.