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All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences International Journal Of Science, Technology & Management (IJSTM) Britain International of Humanities and Social Sciences (BIoHS) Journal Indonesian Journal of Advanced Research (IJAR)
Sakhyan Asmara
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The Role Of Youth In The Implementation Of Kotaku Program In Langsa City Raja Syahputra; Suwardi Lubis; Sakhyan Asmara
International Journal of Science, Technology & Management Vol. 2 No. 4 (2021): July 2021
Publisher : International Journal of Science, Technology & Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v2i4.245

Abstract

This study aims to determine the role of youth in the implementation of the KOTAKU program in Langsa City, to determine the factors that encourage and hinder youth in implementing the KOTAKU program in Langsa City. The analytical method used in this research is a qualitative descriptive analysis method by looking at the role of youth and inhibiting and supporting factors in the activities of the KOTAKU program in Langsa City. This research was conducted in Langsa City by using a sample in several areas in Langsa City that have implemented KOTAKU program activities. The results of research on youth in Langsa City play an active role in the KOTAKU program activities in Langsa City. The driving factor for the KOTAKU program activities is the participation of youth and communities who want their living areas to be free from slum settlements. Meanwhile, the inhibiting factor is the lack of public understanding of the KOTAKU program and the lack of public awareness in maintaining the infrastructure, facilities and infrastructure resulting from the KOTAKU program activities in Langsa City.
The Effect of Interpersonal Communication of Tax Service Officers on the Perception and Level of Taxpayer Satisfaction at KPP Pratama Lubuk Pakam Febby Christie Br. Ginting; Suwardi Lubis; Sakhyan Asmara
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.4608

Abstract

The purpose of this study was to analyze the effect of interpersonal communication of tax service officers on the perception and level of satisfaction of taxpayers at KPP Pratama Lubuk Pakam. The theory used in this study is the theory of interpersonal communication by Devito (2015), the theory of perception by Murtiadi (2015), and the theory of the level of satisfaction of public services according to Berry et al (2011). This study uses a quantitative method that is correlational, with a population of all individual taxpayers who are actively registered at KPP Pratama Lubuk Pakam and a sample of 100 respondents through purposive sampling technique. Data was collected by distributingquestionnaires online through google forms and literature studies. Data analysis was performed using thecorrelation formula Pearson and simple linear regression analysis. The findings of this study indicate that interpersonal communication has a significant effect on the perception of taxpayers by 69%, and on the level of satisfaction of taxpayers by 74.6%. So it can be concluded that the success of the tax service officer's communication is one of the determinants of the taxpayer's own perception of taxes, and will determine the extent to which the taxpayer's level of satisfaction with tax services he gets from tax officials.
The Role of Youth in the Development of Cultural Tourism in Tipang Village, Baktiraja District, Humbang Hasundutan Regency Ayu Anggraini Tambunan; Robert Sibarani; Sakhyan Asmara
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 1 (2021): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i1.1544

Abstract

This research analyzes the role of youth in the development of cultural tourism in Tipang Village, in terms of moral strength, social control, and agents of change, and analyzes the effectiveness of youth activities implementing the 4ASC concept (attraction, accessibility, amenities, ancilliary, safeness, and comfort) in tourism development culture in Tipang Village. Using a qualitative approach with an ethnographic model through in-depth interviews, The results of the study indicate that youth have a role in developing cultural tourism as a moral force; social control; and agents of change; Besides that, youth implement the 4ASC concept (attraction, accessibility, amenity, ancilliary, safeness and comfort) for the development of cultural tourism in Tipang Village, including being involved in developing waterfalls, regional music, king's graves, old villages, souvenirs and traditional rituals (attraction), developing asphalt roads and directions to cultural tourism sites (accessibility). Development of lodging, restaurant, church, poskesdes, electricity and water, as well as providing private vehicle rental (amenities). Development of tourism awareness group organizations (ancilliary). Development of security posts and security guards (safeness). Development of a clean environment and friendly people (comfort). The conclusion of this research is that youth has great potential as the main subject in the development of cultural tourism in Tipang Village. Regional music, king's graves, old villages, souvenirs, and traditional rituals (attraction), development of asphalt roads and directions to cultural tourism sites (accessibility).
Marketing Communication Strategy in Maintaining Positioning Among Consumers By PT. Federal International Finance Group Kapten Muslim Branch, Medan City Artika Esteria Sirait; Sakhyan Asmara; Syafruddin Pohan
Britain International of Humanities and Social Sciences (BIoHS) Journal Vol 5 No 2 (2023): Britain International of Humanities and Social Sciences, June
Publisher : Britain International for Academic Research (BIAR) Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/biohs.v5i2.919

Abstract

This study aims to analyze marketing communication strategies and analysis in maintaining FIF's positioning among consumers. This study used descriptive qualitative method. Data collection techniques through interviews and documentation. The analysis technique used is data reduction, data presentation, and drawing conclusions. The informants in this study consisted of three main informants and three triangulation informants. The results showed that the marketing communication strategy implemented by FIF was by identifying audiences through surveys, questionnaires and interviews regarding market wants and needs, then designing messages by holding internal meetings, then determining the methods and media used such as social media, namely Instagram, TikTok, Facebook, YouTube, print media such as brochures, billboards, banners, and electronic media such as virtual exhibitions. FIF also carried out a strategy with complete products, cheaper installments and interest, locations with offices located throughout Indonesia and at cooperating shops and dealers, and finally carried out various promotions from various online, print and electronic media. Factors that maintain FIF's positioning among the public are the ease of requirements, the speed of the application process until disbursement, the friendliness of the employees, the many attractive offers such as promos delivered directly via WhatsApp, SMS, or telephone calls to consumers, finally the prizes given.
Parent’s Communication Style in Shaping Positive Self Concept in Generation Z Adolescents in Polonia Village, Medan Polonia Subdistrict, Medan City, Sumatera Utara Province Josua Dvp Panjaitan; Iskandar Zulkarnain; Sakhyan Asmara
Indonesian Journal of Advanced Research Vol. 3 No. 5 (2024): May 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijar.v3i5.9388

Abstract

This research aims to analyze parents' communication styles in forming a positive self-concept in generation z teenagers in Polonia sub-district, as well as analyzing what factors support the formation of positive self-concept in generation z teenagers in Polonia sub-district and to find effective communication styles. in forming a positive self-concept in Generation Z teenagers in Polonia sub-district. In this research, researchers used the Communication Style theory initiated by Norton in Liliweri (2011). This research uses a qualitative approach to analyze the finding data which is then developed into research results. Researchers use data collection techniques through interviews, observation and supported by documentation. Researchers used data analysis using the Miles Huberman and Saldana method which includes data condensation, data display, and then drawing conclusions. Researchers obtained data from the Polonia sub-district, where there were more parents working in government than private sector employees, 50 were civil servants and 25 were private workers. After experiencing data saturation, the researcher involved 5 informants. The research results that researchers found were that several parents with different professional backgrounds used communication styles, including dominant style, dramatic style, open style, friendly style, attentive style, expensive style, and controversial style as dominant communication styles that shape self-concept. positive in Generation Z teenagers. In this study, researchers found communication styles that were effective in forming a positive self-concept for Generation Z teenagers, namely, Dominant Style Communication Style, Open Style Communication Style, and Friendly Style Communication Style. Then, according to the results of this research, using communication styles can form a positive self-concept in children.
Co-Authors Artika Esteria Sirait Febby Christie Br. Ginting Josua Dvp Panjaitan Raja Syahputra Robert Sibarani, Robert RR. Ella Evrita Hestiandari Suwardi Lubis Syafruddin Pohan Tambunan, Ayu Anggraini