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All Journal At-tijaroh: Jurnal Ilmu Manajemen dan Bisnis Islam Borneo Islamic Finance and Economics Journal (BIFEJ)
Farizal, Nando
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Religion Economics, Econometrics & Finance Social Sciences

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PENGARUH PROMOSI TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR YAMAHA PADA PT. GRAHA YAMAHA DI PADANGSIDIMPUAN FARIZAL, NANDO
At-tijaroh: Jurnal Ilmu Manajemen dan Bisnis Islam Vol 3, No 2 (2017): Desember 2017, 10 Articles, Pages 180 - 403
Publisher : Institut Agama Islam Negeri Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (34.56 KB) | DOI: 10.24952/tijaroh.v3i2.1474

Abstract

PT. Yamaha Graha in Padangsidimpuan must be able to compete and optimize performance professionally to achieve maximum profit. Marketing activities are direct efforts to achieve, provide information and persuade consumers to buy and use their products. Some people do not know the advantages possessed by Yamaha products, do not know the types of Yamaha products, do not know the price concept of Yamaha products. Judging from the parking lot, it turns out that Yamaha products are still seldom interested in the City of Padangsidimpuan. This research is a quantitative study using simple regression analysis. Data collection techniques used by researchers in this study were to use questionnaires and through interviews with individuals whose information was needed for completing the data in this study. The sample used in this study were 70 respondents. The test results of the coefficient of determination (R2) can be seen that 28.6 percent of the promotion variables are able to influence purchasing decisions and the remaining 71.4 percent are influenced by other variables not discussed in this study. Based on the results of this study showed a positive and significant effect, namely promotion of the decision to purchase a Yamaha motorcycle in Padangsidimpuan.
Analisis Hubungan Zakat, Inflasi, Dan Kemiskinan terhadap Kesejahteraan Masyarakat Di Indonesia Farizal, Nando; Ramadhan, Mhd Syahwali; Hidayati, Ayu
Borneo Islamic Finance and Economics Journal BIFEJ VOL. 4, NO.2, Desember 2024
Publisher : Fakultas Ekonomi dan Bisnis Islam Universitas Islam Negeri Sultan Aji Muhammad Idris Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21093/bifej.v4i2.9495

Abstract

The Human Development Index (HDI) is a picture of human welfare development in a country. Indonesia has 34 provinces and some provinces still have HDI levels below 70% and are included in the moderate HDI category. This condition can be related to the policies taken from a country both from the strategy of maintaining inflation and reducing poverty levels. The purpose of this study is to analyze, interaction, contribution and causality relationship between Inflation and poverty rate and human development index in provinces in Indonesia. The theory used in this study is related to macro variables in the form of inflation and poverty rate and Human Development Index. This research is a quantitative study using secondary data with a sampling technique with saturated sampling of 34 samples, and analyzed using the VAR method with statistical aids Eviews 10 computer program. The results showed based on the Vector Error Corection Model (VECM) analysis that the poverty rate has an influence of 10.4% Based on the Impulse Response Function (IRF) analysis, the poverty rate response and finally the inflation variable where the dynamic shock is stable between year 15 to year 20. The results of the Forcast Error Variance Decomposition (FEVD) analysis show that the poverty rate is the variable that has the greatest contribution to other variables, which is 31.44% and 4.76%. The variable with the lowest response and contribution to other variables is the inflation variable at 3.79%.
Co-Authors Harahap, Darwis HIDAYATI, AYU Muhammad Arif Nauli, Mutiara Ramadhan, Mhd Syahwali