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Pengaruh kepercayaan pelanggan, kualitas pelayanan dan promosi terhadap keputusan pembelian Pranata, Catri Wirya; Sherlly, Sherlly; Vincent, Vincent; Fitriano, Andre
FORUM EKONOMI Vol 23, No 2 (2021)
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29264/jfor.v23i2.9579

Abstract

Penelitian ini bertujuan untuk menguji dan menganalisis pengaruh kepercayaan pelanggan, kualitas pelayanan dan promosi terhadap keputusan pembelian property di pt bimasakti mahawira. Jumlah sampel dalam penelitian ini mengunakan teknik slovin dalam mencari jumlah sampel yang diperoleh sebanyak 101 pelanggan 30 pelanggan untuk pengujian validitas dan reliabilitas. Hasil penelitian menunjukkan bahwa kepercayaan pelanggan berpengaruh positif dan signifikan secara parsial terhadap keputusan pembelian, kualitas pelayanan berpengaruh positif dan signifikan secara parsial terhadap keputusan pembelian property, dan promosi berpengaruh positif dan signifikan secara parsial terhadap keputusan pembelian property di pt bimasakti mahawira.
Analisis Profitabilitas dan Solvabilitas Terhadap Return Saham pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia Sherlly, Sherlly; Tipa, Handra
SCIENTIA JOURNAL Vol 3 No 2 (2021): Volume 3 Nomor 2 2021
Publisher : LPPM Universitas Putera Batam

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Abstract

The purpose of this study is to find out the impact of profitability and solvency on stock returns. Data used in this research is a literature study and documentation. The literature study in this research is obtained from journals and previous research results, while the documentation used in this study is obtained from financial reports published on the Indonesia Stock Exchange. The population in this study is a food & beverage sub-sector manufacturing company listed on the Indonesia Stock Exchange with an observation period of 5 (five) years, from 2015 to 2019, 30 (thirty) companies are included in the population and by using the purposive sampling method. From the 30 (thirty) companies that fullfill the criteria to be sampled are 10 (ten) companies. The entire total sample data are 50. However, there are some data that are considered to be quite extreme, which results in data not being normally distributed, The total sample data after outliner testing was 47 sample data. The conclusion of this study indicared that partially profitability has a significant effect on stock returns, solvency has no significant effect on stock returns and simultaneously profitability and solvency have a significant effect on stock returns.