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All Journal Jurnal Teknik Mesin Jurnal Pendidikan dan Keluarga Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat Jurnal Kajian Pariwisata dan Bisnis Perhotelan Jurnal Manajemen Pariwisata dan Perhotelan
Trisna Putra
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Humanities Decision Sciences, Operations Research & Management Education Environmental Science Health Professions Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

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Journal : Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat

 1 
Pemasaran Wisata Berbasis Website di Nagari Wisata Harau Kabupaten Lima Puluh Kota Trisna Putra; Pasaribu Pasaribu; Nidia Wulansari
ABDI: Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 2 No 1 (2020): Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat
Publisher : Labor Jurusan Sosiologi, Fakultas Ilmu Sosial, Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/abdi.v2i1.34

Abstract

The challenge of tourism destination in industrial revolution 4.0 is the existence of its information system. Website becomes one of the potential media to promote positive image of a tourism destination. Nagari Harau is one of potential tourist destinations at Lima Puluh Kota Regency, West Sumatera. However it’s an existence as well as potencies was not sufficiently published on the internet. The main obstacle of this problem is the capability of the management, in this case called a pokdarwis, in promoting it at the internet through its official website. Thus in order to overcome the problem, a public service program was design to empower the member of pokdarwis in Nagari Harau. The method used in public service program is action learning. The result of the program after having a post test toward the participants is 95% for cognitive aspect, 95% for affective aspect and 85% for conative aspect. The result show that the participants enthusiasm to the program and their increasing capability as well as capacity in promoting destination through website
Co-Authors Aditya Rizal Pratama Arif Adrian Clara Safitri Fhareldo S. Dillivio Hariadi Hariadi Hariadi Jihan Aulia Fatin Marlina Situmorang Nidia Wulansari Pasaribu Pasaribu Randanisya Tera Finora Sevia Nurfaizah