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The Influence of Financial Literacy and Income on Investment Decisions Mediated by Financial Behavior in Msmes in Buleleng Ni Luh Eka Ayu Permoni; Anak Agung Ayu Restitiati; Mertyani Sari Dewi
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study reveals that financial literacy and income positively and significantly influence investment decisions and financial behavior among MSME owners in Buleleng. Better financial literacy enhances both financial behavior and investment decisions, while higher income improves financial behavior and leads to increased investment decisions. Additionally, financial behavior serves as a mediating factor, amplifying the positive effects of financial literacy and income on investment decisions. This indicates that a combination of strong financial literacy, higher income, and good financial behavior contributes significantly to better investment decision-making among business owners.
The Influence of Employee Skills, Coordination, and Job Description on Employee Performance: The Mediating Role of Managerial Control in the National Land Agency in Buleleng Regency Widya Halmahe Rani; Ni Luh Eka Ayu Permoni
Jurnal Manajemen (Edisi Elektronik) Vol. 16 No. 3 (2025): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v16i2.20796

Abstract

This study aims to analyze the influence of employee ability,coordination, and job description on employee performance, with controlling as a mediating variable, at the Buleleng Regency National Land Agency (BPN) Office. The research uses a quantitative approach with purposive sampling involving 66 employees who meet predetermined criteria. Data were collected through strutured questionnaires and analyzed using the Structural Equation Modeling–Partial Least Squares (SEM-PLS) method. The results show that job description has a significant effect on controlling, and controlling has a significant effect on employee performance. Employee ability also has a proven direct effect   on   performance.   However, employee ability and coordination do not have a significant effect on controlling or on performance through controlling. Likewise, coordination and job description do not have a direct effect on employee performance. These findings emphasize the crucial role   of   managerial   controlling in linking job description clarity with employee performance outcomes. Therefore,  strengthening  the  control   system and ensuring that job descriptions are  well-defined  and  effectively   communicated  are   key  strategies  for  improving  performance in public sector organizations, particularly in the land administration domain.
Determinasi Keputusan Pembelian Produk Kecantikan di TikTok Shop: Peran Content Marketing, Online Review, dan Celebrity Endorser Made Jesika Krisna Wiryantini; Ni Luh Eka Ayu Permoni; Gusti Putu Eka Kusuma
Jurnal Ilmu Manajemen Terapan Vol. 7 No. 3 (2026): Jurnal Ilmu Manajemen Terapan (Januari - Februari 2026)
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jimt.v7i3.7817

Abstract

Perkembangan social commerce melalui TikTok Shop telah mengubah pola keputusan pembelian produk perawatan dan kecantikan. Namun, kajian empiris yang mengintegrasikan content marketing, online customer review, dan celebrity endorser dalam konteks platform berbasis video pendek masih terbatas, khususnya pada pasar lokal. Penelitian ini bertujuan untuk menganalisis pengaruh ketiga variabel tersebut terhadap keputusan pembelian di TikTok Shop. Penelitian menggunakan pendekatan kuantitatif dengan desain asosiatif. Sampel berjumlah 95 responden yang dipilih melalui purposive sampling dengan kriteria pengguna TikTok Shop di Kota Singaraja, berusia minimal 18 tahun, dan telah melakukan pembelian minimal dua kali. Data dikumpulkan melalui kuesioner terstruktur dan dianalisis menggunakan regresi linear berganda. Hasil penelitian menunjukkan bahwa content marketing, online customer review, dan celebrity endorser secara parsial berpengaruh positif dan signifikan terhadap keputusan pembelian. Temuan ini memperkuat teori perilaku konsumen dalam konteks social commerce serta menegaskan pentingnya strategi pemasaran digital berbasis konten, kredibilitas ulasan, dan penggunaan figur publik dalam meningkatkan keputusan pembelian.