Article Per Year (5 Year)
p-Index From 2020 - 2025
0.659
P-Index
This Author published in this journals
All Journal Jurnal Keuangan dan Perbankan Bulletin of Counseling and Psychotherapy WASANA NYATA
Ricadonna, Nadia Adriane
Unknown Affiliation
Humanities Economics, Econometrics & Finance Health Professions Public Health Social Sciences Veterinary Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
The Effect of Trust and Brand Image on Customer Retention with Customer Loyalty as Intervening Variables to Customers of Sharia Commercial Banks Ricadonna, Nadia Adriane; Saifullah, Muhammad; Prasetyoningrum, Ari Kristin
Jurnal Keuangan dan Perbankan Vol 25, No 2 (2021): April 2021
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jkdp.v25i2.5145

Abstract

Sharia banking is currently facing a very competitive industry era. Customer retention is one of the phenomena confronted by Islamic banks in Indonesia. Therefore, the problem in this research is how to increase customer retention in the Islamic banking sector. This study also aims to test and analyze the effect of trust and brand image on customer retention with customer loyalty as an intervening variable. A total of 100 customer respondents who have saving accounts for more than five years at Sharia Bank filled out the questionnaire in this study. The collected data were processed using the Smart PLS program with measurements of the inner and outer model tests. The test results proved that trust, brand image, and customer loyalty positively and significantly affect customer retention in Islamic commercial banks. Meanwhile, indirect testing proved that the customer loyalty variable could mediate customer trust and retention variables. However, it is unable to mediate the brand image variables on customer retention. DOI : https://doi.org/10.26905/jkdp.v25i2.5145
Analysis of Human Resources Competence for Improving Business Performance in The Masaran Sragen Batik Industry Centre Pratiwi, Adcharina; Ricadonna, Nadia Adriane; Aditama, Rizky Ramadhan Aprian; Suranto, Suranto
Bulletin of Counseling and Psychotherapy Vol. 6 No. 2 (2024): Bulletin of Counseling and Psychotherapy
Publisher : Kuras Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51214/002024061046000

Abstract

The research aims to identify and analyse human resource competency variables in order to improve performance in Sragen Regency's batik industry centre. The research methods used were quantitative and qualitative data collection techniques through questionnaires, observation, interviews, and documentation. Employees from the Sragen batik industry centre participated in research activities. Data analysis procedures included validity testing, reliability tests, confirmatory factor analysis, and connection analysis of human resource competencies in order to improve Batik's business performance. According to the findings of the analysis, both intrinsic and extrinsic elements have an impact on increasing batik business performance.
Pelatihan Canva sebagai Strategi Pemberdayaan UMKM dalam Branding Digital Produk Anggota ACSB Banjarsari Surakarta Sumaryanto, Sumaryanto; Ricadonna, Nadia Adriane; Susanti, Nani Irma; Panglipurningrum, Yofhi Septian; Utama, Heriyanta Budi
WASANA NYATA Vol 9, No 1 (2025)
Publisher : STIE AUB Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36587/wasananyata.v9i1.1982

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) anggota Dewan Asia untuk Usaha Kecil (ACSB) Kecamatan Banjarsari, Surakarta, menghadapi tantangan dalam branding dan pemasaran digital karena keterbatasan kemampuan desain visual. Survei awal menunjukkan bahwa 89% pelaku UMKM tidak familiar dengan Canva, dan 67% masih mengandalkan desain manual, sehingga produk mereka kurang kompetitif di pasar digital. Tema Canva dipilih karena potensinya yang besar untuk meningkatkan daya saing UMKM melalui pelatihan desain grafis sederhana menggunakan Canva yang mudah diakses dan ramah pengguna. Metode layanan menggunakan Participatory Learning and Action (PLA) dengan tiga tahap: (1) pelatihan intensif Canva (membuat profil produk dan profil bisnis), (2) fasilitasi praktik langsung, dan (3) evaluasi melalui pre-test/post-test. Peserta terdiri dari 15 UMKM yang terdiri dari 74% perempuan di sektor kuliner, fesyen, dan kriya. Hasilnya, 87% peserta mengalami peningkatan keterampilan desain, dan 74% berhasil membuat materi promosi secara mandiri. Tantangan utamanya adalah keterbatasan perangkat dan akses internet. Pelatihan Canva efektif meningkatkan kapasitas visual UMKM dengan biaya rendah. Keberlanjutan program ini direkomendasikan melalui pendampingan berkelanjutan dan replikasi ke UMKM lainnya.
Co-Authors Aditama, Rizky Ramadhan Aprian Ari Kristin Prasetyoningrum Muhammad Saifullah Pratiwi, Adcharina Sumaryanto Sumaryanto, Sumaryanto Suranto Suranto Susanti, Nani Irma Utama, Heriyanta Budi Yofhi Septian Panglipurningrum