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All Journal Assets : Jurnal Ekonomi, Manajemen dan Akuntansi Al-Amwal : Journal of Islamic Economic Law SENTRALISASI Al-Kharaj: Journal of Islamic Economic and Business El-Iqtishady Iqtishaduna : Jurnal Ilmiah Mahasiswa Hukum Ekonomi Syariah EKONOMIKA45 Islamic Accounting and Finance Review Indonesian Journal of Taxation and Accounting El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Jurnal Rekognisi Ekonomi Islam (JREI) Journal of Ekonomics, Finance, and Management Studies Ekopedia: Jurnal Ilmiah Ekonomi
Saiful Muchlis
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : Al-Kharaj: Journal of Islamic Economic and Business

 1 
Interest In Visiting Muslim Tourists In The Regency Mamasa: Muslim Friendly Tourism, Tourism Promotion and Religiosity Nurwahida; Rika Dwi Ayu Parmitasari; Saiful Muchlis
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 4 (2025): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i4.8201

Abstract

          This study aims to analyze the influence of Muslim-Friendly Tourism and Tourism Promotion on Muslim tourists' interest in visiting Mamasa Regency, and to examine the role of religiosity as a moderating variable. The research method uses a quantitative approach with an associative research type. Data were obtained through distributing questionnaires to Muslim tourists and analyzed using Structural Equation Modeling (SEM) based on Partial Least Square (PLS). The results show that Muslim-Friendly Tourism and Tourism Promotion have a positive and significant effect on Muslim tourists' interest in visiting, while religiosity strengthens this relationship. The implications of this study emphasize the importance of improving halal facilities, optimizing digital tourism promotion, and integrating religious values ​​into destination development strategies so that Mamasa can develop as a Muslim-friendly tourist destination in West Sulawesi.
Co-Authors Abdullah, Muhammad Wahyuddin Aditya Ahmad Zikri Dwiatmaja Aniq Akhmad Ali Bawafie Anna Sutrisna Sukirman Asriani Ayu Ruqayyah Yunus Devi Adhana Devi Novianty Helda Rostiani Ippa Syahida Lilis Febrianty Lince Bulutoding Maryam Nurdin, Maryam Mochammad Fadhil Abdullah Moh Yusuf Muh. Fahrul Rasyid Muhammad Danial Tompson Muhammad Fajrin Adnan Mukhtar Lutfi Namla Elfa Syariati Nur Aulia Husnihita Muchtar Nur Rahma Sari Nurwahida Rahmah Rafifah Abu Rahmaniar Rahmawati Muin Reski Rika Dwi Ayu Parmitasari Rizal Ancu Rizki Auliah Sahria Suhartono Suhartono Syamsul Wahyuni Uni Arifin