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All Journal JAM : Jurnal Aplikasi Manajemen Idea Pengabdian Masyarakat
Mambuhu, Nurmawati
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Decision Sciences, Operations Research & Management Dentistry Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health

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Pengembangan Usaha Keripik Siti Maemunah di Kecamatan Toili Yusuf, Chaerul Fahmi; Samaduri, Lutpi; Mambuhu, Nurmawati
Idea Pengabdian Masyarakat Vol. 4 No. 03 (2024): September
Publisher : PT.Mantaya Idea Batara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53690/ipm.v4i03.267

Abstract

Usaha Siti Maemunah yang berlokasi di Desa Tanah Abang Toili ini merupakan sebuah usaha rintisan usaha mandiri yang sangat sederhana, baik dari aspek manajemen produksi seperti penggunaan alat bantu produksi, proses kerja, pengemasan, bagian manajemen seperti model struktur organisasi yang ada. tidak dilaksanakan atau belum dilaksanakan dengan baik, pembukuan hanya dilakukan oleh Siti Maemunah sebagai pemilik usaha hanya dengan menilai berdasarkan perolehan hasil penjualan, serta kegiatan pemasaran (fokus usaha bukan pada pemasaran melainkan penjualan). Penelitian ini menghasilkan beberapa hal seperti alat pemotong chip, pembuatan kemasan, dan desain kemasan, pengelolaan organisasi, pengelolaan sumber daya manusia, pembinaan pembukuan, kegiatan pemasaran ditinjau dari sasaran dan pasar sasaran, promosi menggunakan media sosial, dan publikasi kegiatan melalui surat kabar lokal di Kabupaten Banggai, dan publikasi kegiatan di jurnal bereputasi nasional. Kegiatan pengabdian kepada masyarakat ini diharapkan dapat menjadi solusi bagi usaha Siti Maemunah dalam mengembangkan usaha keripik yang sangat sederhana menjadi lebih terorganisir dan modern. Luaran penelitian ini berupa jurnal pengabdian masyarakat bereputasi nasional dan lain sebagainya
ANALYZING MEDIATION EFFECT OF COMPETITIVE ADVANTAGE ON FIRM PERFORMANCE AS MEASURED BY TOTAL QUALITY MANAGEMENT AND SUPPLY CHAIN MANAGEMENT Ramlawati, Ramlawati; Murniati, Sitti; Haditomo, Alfabetian Harjuno Condro; Mambuhu, Nurmawati; Indriakati, Andi Jenni; Fitriana, Fitriana
Jurnal Aplikasi Manajemen Vol. 20 No. 1 (2022)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2022.020.01.07

Abstract

The objective of this research is to examine 4 (four) variables, respectively total quality management, supply chain management, competitive advantage, and firm performance. The research type is quantitative. Statistic data were analyzed using SmartPLS version 3.0. The subject of research was book writers at Optima Publikasi Literasi Makassar. The research was done in Optima Publikasi Literasi Makassar, which published and printed books. The research population comprised of book writers at Optima Publikasi Literasi Makassar, which as of November 2020 was counted for 334. Slovin Equation was used on the population, which produced 77 respondents as a research sample. Primary data were collected through a questionnaire. The results showed that better total quality management has an optimization effect on competitive advantage. Better supply chain management delivers a high competitive advantage. Better total quality management has an optimization effect on firm performance. Better supply chain management optimizes firm performance. High competitive advantage has optimization effect on firm performance by improving innovative capacity and increasing competitiveness. Better total quality management optimizes firm performance through competitive advantage by improving firm aspects relating to quality control and competitiveness. Better supply chain management optimizes firm performance through high competitive advantage. Better total quality management has implications for increasing the competitiveness and performance of the company.
Co-Authors Alfabetian Harjuno Condro Haditomo Fitriana Fitriana Indriakati, Andi Jenni Murniati, Sitti Ramlawati Ramlawati Samaduri, Lutpi Yusuf, Chaerul Fahmi