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All Journal Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Widya Sandhi: Jurnal Kajian Agama, Sosial dan Budaya
Yudhiarsana, I Made Agus
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Religion Humanities Computer Science & IT Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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Pengaruh Komunikasi Interpersonal dan Kesejahteraan Terhadap Keharmonisan Keluarga Dharmika di Kota Mataram Nidiana, I Ketut; Wirawan, I Wayan Ardhi; Yudhiarsana, I Made Agus
Widya Sandhi Vol 15 No 1 (2024)
Publisher : Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/ws.v15i1.1087

Abstract

This study aims to determine the effect of interpersonal communication and welfare on the harmony of the Dharmika family in the city of Mataram. The type of research used is causal associative with a quantitative approach. The population in this study were all Dharmika in the city of Mataram as many as 171 people with a total sample of 120 people. Data collection techniques using a questionnaire. The test results show that: 1) The average value of interpersonal communication is 3.82, 2) The average value of welfare is 3.99, 3) The average value of Dharmika family harmony is 3.75, 4) Interpersonal communication has a positive effect and significant to the harmony of the Dharmika family in Mataram City. The test results obtained tcount > ttable (3.417 > 1.980) with a significance value (0.001 < 0.05), 6) Welfare has a positive and significant effect on the harmony of the Dharmika family in Mataram City. The test results obtained tcount > ttable (3.224 > 1.980) with a significance value (0.002 <0.05), and 6) Interpersonal communication and well-being together have a positive and significant effect on the harmony of the Dharmika family in Mataram City. The test results obtained Fcount > Ftable (15.590 > 3.07) with a significance value (0.000 <0.05). Based on this, it can be concluded that there is an influence of interpersonal communication and well-being on the harmony of the Dharmika family in Mataram City, either partially or simultaneously.
Strategi Solutif Terhadap Kendala Dalam Mendukung Brand Awareness di Media Massa dan Platform Digital Pada Produk Real Estate PT. Muara Alam Indonesia Adnyana, Agus Widhi; Listiawati, Ni Putu; Yudhiarsana, I Made Agus
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 7 No 2 (2025): Vol 7 No 02 (2025)
Publisher : Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/sadharananikarana.v7i2.2642

Abstract

This study aims to examine the solutions implemented by PT. Muara Alam Indonesia to the obstacles that occur in supporting brand awareness of real estate products in mass media and digital platforms. The solutions implemented by PT. Muara Alam Indonesia are carried out with a psychological, informative and transparent communication approach. The method used in this study is qualitative research with a case study approach with data collection techniques using non-participant observation, semi-structured interviews and in-depth documentation of the mass media used by PT. Muara Alam Indonesia. Data analysis uses the theory of possible elaboration. The results of the study indicate that the solutions implemented by PT. Muara Alam Indonesia are by conducting morning briefings and compiling more creative digital pamphlets as a form of solution to the obstacle of using cliché sentences, disseminating complete and transparent information as a solution to audience skepticism towards real estate advertising, and always informing the audience about the project development process until completing previously stalled projects as a solution to the obstacle of the community's negative perspective on developers.
Co-Authors Adnyana, Agus Widhi I Wayan Ardhi Wirawan Ni Putu Listiawati Nidiana, I Ketut