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All Journal Jurnal el-Qanuniy: Jurnal Ilmu-Ilmu Kesyariahan dan Pranata Sosial Jurnal Ekonomi Manajemen Akuntansi Keuangan Bisnis Digital
Ariyanti, Ovi
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Computer Science & IT Economics, Econometrics & Finance Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice

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Manajemen Pemasaran Ekonomi Kreatif Untuk Meningkatkan Pendapatan Produk UMKM Singkong Jelaku Janah, Uzlifatul; Ariyanti, Ovi
Jurnal Ekonomi Manajemen Akuntansi Keuangan Bisnis Digital Vol. 3 No. 1 (2024): JANUARI-JUNI
Publisher : Badan Penerbitan Fakultas Pertanian Universitas Ratu Samban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58222/jemakbd.v3i1.823

Abstract

The concept of creative economy, introduced by John Howkins, highlights the importance of creative ideas in transforming environmental materials into additional economic value, thereby enhancing welfare through job creation. Effective management, especially in SMEs, is crucial in ensuring business success with innovative marketing strategies. This research explores the potential of modified cassava flour (mocaf) as a healthy and economical alternative, emphasizing the need for creative production techniques and marketing management to increase SME revenue. The aim of this study is to understand product management and creative ideas in enhancing economic value by creating job opportunities. The research employs a qualitative descriptive approach and semi-structured interviews to analyze the case study of Punggelan Ribug village, which produces mocaf as its flagship product. Effective product and marketing management strategies, such as ensuring the quality of raw materials and implementing digital marketing, are essential to enhance visibility and sales. Mocaf has the potential as an environmentally friendly and gluten-free alternative to wheat flour, with fermentation process also reducing production costs. With emphasis on creative management and marketing, this research underscores the importance of innovation in increasing SME revenue and reaching a broader market.
PERLINDUNGAN HUKUM PEMEGANG POLIS ASURANSI DALAM MEMBAYAR KLAIM ASURANSI Anisa, Darania; Ariyanti, Ovi; Asari, Aang; Hidayat, Ma’ruf
Jurnal EL-QANUNIY: Jurnal Ilmu-Ilmu Kesyariahan dan Pranata Sosial Vol 9, No 1 (2023)
Publisher : Syekh Ali Hasan Ahmad Addary State Islamic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/el-qanuniy.v9i1.7793

Abstract

Increasing public awareness and trust in the insurance sector is considered capable of providing protection from various uncertainties during a pandemic. If you look at the performance of the insurance industry, in the third quarter of 2021 the total income for the life insurance industry in Indonesia will reach Rp. 171.4 trillion or a significant growth of 38.7 percent from the 2017 period. However, total claims have decreased from year to year, in 2019 it reached 114 trillion and in 2021 it reached Rp 107 trillion, down 2 percent. So that there are complaints from the public regarding the difficulty of submitting an insurance claim, rejection of claims from insurance companies even though they always pay insurance premiums, of course, this is an important note to resolve. Legal protection is found for the policy holder/insured in the payment of insurance claims, namely if the default insurer does not perform the performance as agreed in the insurance policy, the insured can take legal action in the form of a lawsuit through the court or settlement through the existing mechanism in the insurance policy. And also the obligation of the insurer to the insured is to pay insurance claims in accordance with the amount of coverage stated in the insurance policy.
Co-Authors Anisa, Darania Asari, Aang Hidayat, Ma’ruf Janah, Uzlifatul Syardani, Ilham Putra Yuwono, Cinanthya