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All Journal Al-Qalam: Jurnal Kajian Islam Dan Pendidikan Welfare: Jurnal Pengabdian Masyarakat
Is, Sitti Satriani
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Religion Environmental Science Social Sciences Other

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Penguatan Nilai-Nilai Moderasi Beragama Mahasiswa Melalui Mata Kuliah Al-Islam Kemuhammadiyahan R. Nurhayati; Nur, A. Taufiq; Is, Sitti Satriani; Wulan, Sry; Urva, Magfira; Khaerati, Pasta Bikul
Al-Qalam: Jurnal Kajian Islam dan Pendidikan Vol 16 No 2 (2024): Al-Qalam: Jurnal Kajian Islam Dan Pendidikan
Publisher : LP2M Universitas Islam Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47435/al-qalam.v16i2.3150

Abstract

Character of students who are starting to decline from Islamic values ​​requires action from educators so they need to strengthen religious moderation through AIK courses. The aims of this research are to describe: 1) the strategy for strengthening religious moderation education through the Muhammadiyah al-Islam course at the PAI UNISMUH Makassar Study Program, and 2) the obstacles faced in strengthening religious moderation education through the Muhammadiyah al-Islam course. The method used in this research is descriptive with a qualitative approach. This research was conducted during March-May 2024 at UNISMUH Makassar. Data collection techniques use observation and interviews. The subjects of this research were five people, including two lecturers who taught the Al-Islam Kemuhammadiyahan, Deputy Chancellor IV for AIK, and two students of PAI study program. The research results show that: 1) religious moderation is implemented by lecturers through several strategies, including strengthening neutral attitudes; fair attitude; strengthening the character of tolerance; deliberation; reform; pioneer; help each other; non-violence; and respect for culture. 2) The obstacle faced is diversity of understanding because the condition of the large population in universities produces a variety of individuals with different understandings, not all of whom agree with Muhammadiyah's understanding, some even hate Muhammadiyah.
Strategi Pengembangan Branding Identitas Lokal Sebagai Pendorong Peningkatan Penjualan Produk UMKM Agustin, Suci; Nurhayati, R; Wulan, Sry; Nur, Makmur Jaya; Is, Sitti Satriani
Welfare : Jurnal Pengabdian Masyarakat Vol. 2 No. 2 (2024): Welfare : June 2024
Publisher : Fakultas Ekonomi dan Bisnis Islam, IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/welfare.v2i2.1429

Abstract

Micro, Small and Medium Enterprises (MSMEs) are an important sector in the Indonesian economy, but often face challenges in improving product branding. This article discusses a community service project carried out by students and lecturers at Ahmad Dahlan Sinjai Islamic University in Lappacinrana Village, Sinjai Regency, South Sulawesi, from January to March 2024. This program aims to increase MSME players' understanding of branding strategies as a means of business expansion. Activities are carried out through direction, coaching and training with a participatory approach. The results show increased awareness of MSME participants about the importance of branding to strengthen product identity and increase competitiveness in the market. Participants are also able to design branding strategies according to the local characteristics of their products. This project makes a real contribution in empowering MSMEs as drivers of village economic growth and opens up market expansion opportunities for local products.
Co-Authors Agustin, Suci Khaerati, Pasta Bikul Nur, A. Taufiq Nur, Makmur Jaya Nurhayati, R R. Nurhayati Urva, Magfira Wulan, Sry