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All Journal Abdi Masyarakat JIHAD : Jurnal Ilmu Hukum dan Administrasi MITZAL (Demokrasi, Komunikasi dan Budaya) : Jurnal Ilmu Pemerintahan dan Ilmu Komunikasi Journal of Law, Poliitic and Humanities Journal of Scientific Research, Education, and Technology
Kartika, Eka Dewi
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Humanities Computer Science & IT Economics, Econometrics & Finance Education Energy Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : Abdi Masyarakat

 1 
Improving the Production Quality and Competitiveness of Housewife Weaving through the Acquisition of Intellectual Property Rights in the Innovation of Sekir Handloom and Weaving Handloom in Balla Tumuka Village Kartika, Eka Dewi; Erwin, Erwin; Novitasari, Ika; Iba, Wa; Riani, Irdam
Abdi Masyarakat Vol 5, No 2 (2023): Abdi Masyarakat
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/abdi.v5i2.6177

Abstract

Housewives weavers in Balla tumuka Village, as the main partners in this activity, carry out weaving activities in a traditional way using godokan tools. This has implications for the low quality of woven fabrics and a long time to make woven products. In addition, Balla Tumuka village is included in the category of very underdeveloped villages, so it also has implications for marketing methods that are not effective and efficient. The second partner in this activity is Bumdes Balla tumuka with the problem of Bumdes activities as a grocery store, so has implications for the lack of development of bumdes. Then, through the nation's vocabulary programme implemented according to the needs of the weaving group of housewives and bumdes, to increase the competitiveness of their respective products through intellectual property, namely trademarks on products owned by Bumdes and Weavers, and Copyright by the Weaving Group on Motifs.
Empowerment of Weaving Groups in Developing Innovation and Creativity Through Product Diversification in the Sipatuo Business Group in Campalagian District Kartika, Eka Dewi; Laitupa, Salma
Abdi Masyarakat Vol 6, No 2 (2024): Abdi Masyarakat
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/abdi.v6i2.7810

Abstract

Weaving activities carried out by housewives with the name of the weaving group ''sipatuo'' in Campalagian District at the initial observation amounted to 15 people. The knowledge and skills of weaving carried out by housewives in the sipatuo craftsman business were obtained because the skills were passed down from generation to generation. from family. This service activity provides contribution actually in the form of scientific knowledge and technique in making product-woven products and strategies the marketing also choosing the right raw materials in making woven products. Specifically on the partners of the shoe weaving business group as target partner of the West Sulawesi university service team. . 
Marketing Innovation for Mandar Brown Sugar Products Through E-Commerce in the Tunas Sejahtera Business Group in Padang Village, Polewali Mandar Regency Kartika, Eka Dewi; Laitupa, Salma
Abdi Masyarakat Vol 6, No 2 (2024): Abdi Masyarakat
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/abdi.v6i2.7762

Abstract

Sales of Mandar brown sugar were carried out by the Tunas Sejahtera business group in Padang Village, Campalagian District. At the initial observation, the Tunas Sejahtera business group consisted of 10 housewives and 5 young people from Padang Village. The Mandar brown sugar products produced are marketed or sold in traditional markets in the Campalagian, Wono and surrounding areas, as well as shops and kiosks in the Campalagian, Wono and Padang Village areas. The distribution of Mandar brown sugar products is very limited and is not well known to consumers, so that Mandar brown sugar production cannot be produced in large quantities due to limited marketing or sales capabilities due to marketing reach being very limited to certain areas.  
Co-Authors Asrullah Asrullah, Asrullah Erwin Erwin Fitriah, Mar’atun Iba, Wa Ika Novitasari, Ika Irdam Riani, Irdam Rais, M. Tasbir Sabrina, Dian Fitri Salma Laitupa Shalihat Ansar, Nurul Sulaeman Sulaeman Syam, Sitti Mutmainnah