Nurlaeli, Fenti
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Journal : Medikonis

Pengaruh Ketersediaan Produk Dan Word Of Mouth Terhadap Keputusan Pembelian Pada Konsumen CV. Alisa suryaniningsih, Suryaniningsih; Nurlaeli, Fenti; Yolanda, Silvi Yulis
Medikonis Vol. 15 No. 2 (2024): Juli 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Tamansiswa Banjarnegara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52659/medikonis.v15i2.106

Abstract

Purchase decisions are influenced by several factors, including product availability and word of mouth. This study aims to determine the effect of product availability and word of mouth on purchasing decisions on consumers CV. Alisa.The population in this study are consumers of CV. Alisa and the sample used the slovin formula totaling 97 respondents. Data collection techniques using a questionnaire. The analytical tool used is descriptive analysis. Data processing was carried out using the SPSS Statics Version 26.0 computer software program. The results showed that partially product availability has a positive and significant effect on purchasing decisions while word of mouth has no significant effect on purchasing decisions. The results of the simultaneous analysis of product availability and word of mouth have no significant effect on purchasing decisions at CV. Alisa. Company suggestions to improve service so that consumers are more confident in buying products at CV.Alisa. and companies are expected to pay more attention to the intended marketing channels, so that they are in line with business characteristics.
PENGARUH ENVIRONMENTAL (LINGKUNGAN), SOCIAL (SOSIAL), DAN GOVERNANCE (TATA KELOLA) DISCLOSURE TERHADAP NILAI PERUSAHAAN YANG TERDAFTAR DI INDEKS ESG LEADERS PERIODE 2019-2023 Laelatun Mazaya; Nurlaeli, Fenti; Garnis Setia Rahmadhaniar
Medikonis Vol. 16 No. 2 (2025): Juli 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Tamansiswa Banjarnegara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52659/medikonis.v16i2.132

Abstract

The importance of ESG Disclosure for companies is not only to attract investors but also to form corporate responsibility in overcoming the impacts that arise due to the company's performance both in terms of environment, social and governance. This research aims to determine the influence of Environmental, Social and Governance Disclosure on the Value of Companies listed on the ESG Leaders Index for the period 2019 - 2023. This type of research is quantitative research with secondary data. The number of samples in this research was 8 companies using a purposive sampling method. The data analysis method used in this research is the Inner Model Test. The research results show that Environmental, Social and Governance Disclosures have no effect on Company Value.