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All Journal JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Journal of Entrepreneur and Business Nusantara Economics and Entrepreneurships Journals Universal Education Journal of Teaching and Learning

Asim

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Author-ID : 2191560

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Articles

THE EFFECT OF PRODUCT QUALITY AND PRODUCT INNOVATION ON CONSUMER LOYALTY IN FIZZUL PUTRA MANDIRI CONVECTION, JOMBANG REGENCY Somalua, Rahayu; Asim; Nurminingsih; Siregar, Robert
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 1 No. 2 (2022): MARCH
Publisher : Transpublika Publisher

The purpose of this study is to analyze the effect of Product Quality and Product Innovation on Consumer Loyalty of Fizzul Putra Mandiri Convection, Jombang Regency. This research is a quantitative study, while the population in this study are consumers from the Fizzul Putra Mandiri Convection Jombang regency, which are included in the population of regular (customers) in which the sample to be taken is known with certainty, resulting as many as 85 regular consumers. The data was obtained using a questionnaire, the data was processed using the Structural Equation Model (SEM) or SmartPLS 3 software. The results reveal that product quality has an insignificant positive effect on consumer loyalty, which means that the higher the product quality, the higher the consumer loyalty, but the increase in consumer loyalty caused by product quality is not significant. Therefore, increasing product quality only slightly increases consumer loyalty, decreasing product quality only slightly decreases consumer loyalty. Meanwhile, product innovation has a positive and significant effect on consumer loyalty, which means the higher the product innovation, the higher the consumer loyalty and vice versa. Besides that, product quality has a positive and significant effect on product innovation, which means that the higher the product quality, the higher the product innovation, and the lower the product quality will result the lower the product innovation as well.

PENGARUH KOMPETENSI DAN KEPEMIMPINAN TRANSFORMASIONAL TERHADAP PRODUKTIVITAS KERJA KARYAWAN PT. JASA SWADAYA UTAMA Setiarlan, Agus; Ahmadun; Nurminingsih; Asim
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 1 No. 1 (2021): NOVEMBER
Publisher : Transpublika Publisher

This study aims to examine the effect of competence and transformational leadership on employee work productivity at PT Jasa Swadaya Utama. This research is quantitative descriptive research. The study population was 98 people. The data analysis technique used is descriptive statistical analysis, while the method of analysis used in this study was PLS (Partial Least Square) using SmartPLS version 3.0.m3. The results showed that competence has a positive and significant effect on work productivity and competence has a positive and significant effect on transformational leadership. Meanwhile, transformational leadership has a positive and significant effect on work productivity. Simultaneous testing of the results of data analysis shows that competence and transformational leadership have a positive and significant effect on work productivity while the rest is influenced by other factors. Keyword: Work Productivity, Competence and Transformational Leadership

The Influence of Sales Promotion and Quality of Tile Products on Consumers' Interest To Buy at CV Maestro Atop Bekasi Isna Hanifah, Isna Hanifah; Asim; Nurminingsih; Kwaranto Rohmawan
Journal of Entrepreneur and Business Vol. 1 No. 2 (2023): Jurnal of Entrepreneur and Business
Publisher : LPPM Universitas Respati Indonesia

Roofing businesses or businesses in Indonesia have developed quite rapidly in recent years, with various formats and types. In the midst of Indonesia's economic conditions which are experiencing difficult times, the roofing business can still survive because everyone definitely needs housing, for example. The Rooftop retail business has even more potential to develop, as evidenced by the proliferation of this business from big cities to small towns. CV. Maestro Atap Bekasi is a company that sells roof tiles, pvc, tile accessories. The purpose of this study was to determine and analyze the influence of sales promotion and product quality on consumer buying interest in CV. Maestro Roof Bekasi. There are several variables that are connected, namely Sales Promotion (X1), Product Quality (X2), and Purchase Interest (Y). This method uses quantitative methods. The population in this study is Consumer CV. Maestro Roof Bekasi with a total sample of 79 respondents. Data collection techniques by distributing questionnaires. The results of data analysis show that Sales Promotion has a positive and significant direct effect on Buying Interest. Product quality has a positive and significant direct effect on Purchase Intention. And UK Sales Promotion has a positive and significant direct effect on product quality. Keywords: Effect of Sales Promotion and Product Quality on Purchase Intention

The Influence of Product Quality and Price on Customer Satisfaction in Chicken Tangan Mas Salam Cikrang West Java Nurul Atikah, Nurul Atikah; Rushadiyati; Nurminingsih; Asim
Journal of Entrepreneur and Business Vol. 1 No. 2 (2023): Jurnal of Entrepreneur and Business
Publisher : LPPM Universitas Respati Indonesia

This study aims to determine the effect of product quality and price on customer satisfaction in soft bone chicken Mas Salam Cikarang, West Java. The independent variables in this study are product quality and price. While the dependent variable is customer satisfaction variable. Research using quantitative methods. The sample in this study were customers at Mas Salam Soft Bone Chicken, Cikarang, West Java. Data collection was carried out by distributing questionnaires directly to 65 respondents. Statistical method using SmartPLS 3, with statistical test hypothesis testing t. The results of this study indicate that product quality has a positive and significant effect on customer satisfaction. Price has a positive and significant effect on customer satisfaction. Keywords: Product Quality, Price and Customer Satisfaction

The Influence of Training and Motivation on The Performance of Health Services Implementing Employees in Kramat Jati Hospital Point Riski Purwanti, Point Riski Purwanti; Rushadiyati; Nurminingsih; Asim
Journal of Entrepreneur and Business Vol. 1 No. 2 (2023): Jurnal of Entrepreneur and Business
Publisher : LPPM Universitas Respati Indonesia

This study aims to determine the effect of training and motivation on employee performance at Kramat Jati Hospital. This research method is quantitative with the instrument in the form of a questionnaire. The population in this study were all staff implementing health services at Kramat Jati Hospital as many as 221 employees. The sampling technique was using proportionate stratified random sampling technique or proportional random strata sampling with a total of 69 respondents. The data used in this study are primary data obtained through questionnaires and secondary data obtained from related agencies and journals to support this research. The instrument validity test uses Pearson correlation, while the reliability test uses Cronbach Alpha. The measuring instrument proved to be valid and reliable for the research instrument. Hypothesis testing in this study used the Partial Least Square (PLS) method. PLS is an analysis method with Structural Equation Modeling (SEM) based on variance. The results showed that: Training (X1) had a positive and significant effect on motivation with the original sample estimated value of 0.778 with a significance of 14.080. Second; Training (X1) has a positive but not significant effect on performance with the original sample estimate value of 0.080 with a significance of 0.831. Third; Motivation (X2) has a positive and significant effect on performance with the original sample estimated value of 0.840 with a significance of 11.124. So it can be concluded that in this study, training has a positive but not significant effect on performance and motivation has a positive and significant effect on performance Keywords: Training, Motivation, Employee performance

Multi-Representation Approach in Improving 1-Dimensional Kinematics Conceptual Understanding Muhammad Aminuddin; Zulfikar Salman; Asim; Ani Irawati
Universal Education Jurnal Teaching and Learning Vol 1 No 2 (2024): April-June Edition
Publisher : Universal Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63081/uejtl.v1i2.34

This study aims to improve students' understanding of 1-dimensional kinematics concepts through a multi-representation approach. A total of 42 physics teacher candidates participated in this study, which used a one-group pretest-posttest experimental design. The instrument used was 18 multiple-choice questions that included various concept representations, such as mathematical, graphical, tabular, pictorial, and verbal. The results showed a significant increase in students' concept understanding after the application of multi-representation learning. The pretest mean score was 44.44, which increased to 89.81 on the posttest, with an n-gain of 0.81 (high category). The paired sample t-test showed a significant difference between the pretest and post-test (Sig. 2-tailed = 0.000). The multi-representation approach allows students to understand concepts from various points of view, helps reduce misconceptions, and supports various learning styles. However, this study has limitations in the design of feedback and formative assessment, which are important to improve in future research to strengthen the effectiveness of learning.

SYSTEM GOVERNANCE STUDY INFORMATION ON PT MEGA AUTO CENTRAL FINANCE MAKASSAR Asim
Nusantara Economics and Entrepreneurships Journals VOL.1 NO.2 (AUGUST,2023)
Publisher : PUSAT KEWIRAUSAHAAN UNIVERSITAS BALIKPAPAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/necent.v1i2.9

Governance studies system information on PT. Mega auto central finance (MCF). Objective research: (1). Measure level collection capabilities of PT. MCF. (2). Evaluate governance information system services at PT. MCF. PT. MCF is a company financing growing motorcycles rapidly, founded on September 24, 2007, with amount employee moment This is about 8000 people and the sample consists of 40 employees of 38 MCF employees, 1 Collection coordinator and marketing head. The study uses the framework COBIT 5.0 work and focuses on evaluating, directing, and monitoring (EDM) domains. There are several subdomains that help the research process i.e., EDM01 (ensure setup and maintenance governance framework), EDM02 (make sure delivery benefits), EDM03 (make sure optimization risk), EDM04 (make sure optimization source power), EDM05 (make sure stakeholder transparency). Based on the results of governance evaluation system information using the known COBIT 5 framework capability level collection i.e., is on a scale of 3 (established process), the process has been implemented using a specific process that has been set, which is capable achieve the expected outcome.

Co-Authors Ahmadun Ani Irawati Isna Hanifah, Isna Hanifah Kwaranto Rohmawan Muhammad Aminuddin Nurminingsih Nurul Atikah, Nurul Atikah Point Riski Purwanti, Point Riski Purwanti Rushadiyati Setiarlan, Agus Siregar, Robert Somalua, Rahayu Zulfikar Salman

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