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AStudy on Customer Acceptability of Online Payment Systems in Indonesia Nurcahyanie, Yunia Dwie; Rosita, Eva; Binantoro, Patria Winahyu; Suharyanto, Suharyanto
Tibuana Vol 5 No 01 (2022): Tibuana
Publisher : UNIPA PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/tibuana.5.01.4980.24-33

Abstract

The finance industry is increasingly promoting innovation as a means of growth. It is thought to have created advancements that make transactions easier for users through the mobile banking function. The customer's adoption is also aided by several internal elements at the customer's disposal. This is a quantitative study in Indonesia to determine the link between perceived helpful factors, perceived ease of use, attitude toward usage, and behavioural intention. The data analysis approach used in this study is SEM-PLS. For example, consumer attitude and behaviour, the attitude variable in mobile banking may streamline the transaction process, feels enjoyable, and is easy to use, whereas the online payment application feels simple and ensures its anonymity. Users will find it simple to use the program for online payments, transactions will be secure, and payments for online shops will be considerably more manageable.
PENGARUH SERVICE QUALITY DAN POSITIVE EMOTIONAL EXPERIENCE TERHADAP CUSTOMER SATISFACTION MELALUI ELECTRONIC WORD OF MOUTH PADA PENERIMAAN PESERTA DIDIK BARU DI LEMBAGA PENDIDIKAN ISLAM NURUL HIKMAH SIDOARJO Binantoro, Patria Winahyu; Edy Sulistiyawan; Wira Yudha Alam
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 2 (2025): IJEBAR: Vol. 9 Issue 2, June 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i2.17268

Abstract

Education plays a vital role in developing high-quality human resources that can compete in the era of globalization. Nurul Hikma Islamic Educational Institute in Arjo is one of the institutions that is constantly striving to improve the quality of its services to attract the attention of the masses, especially in the freshman admission procedure (PPDB). This study aims to analyze the impact of service quality and positive emotional experience on customer satisfaction directly and indirectly through electronic word of mouth (eWOM) as a parameter. A quantitative approach using partial least squares (PLS) structural equation modeling (SEM) method was conducted on 160 respondents, who were parents or guardians of children in preschool and primary school. The results show that service quality has a significant impact on both customer satisfaction and eWOM. On the other hand, positive emotional experiences have a significant impact on eWOM but have no direct effect on customer satisfaction. Furthermore, eWOM has been shown to have a significant impact on customer satisfaction and act as a mediator between service quality and parent satisfaction. These findings highlight the importance of improving service quality and creating positive emotional experiences to increase customer satisfaction and strengthen promotional strategies through social platforms.
STRATEGI PENGELOLAAN RESIKO TERHADAP JASA PELAYANAN PERNIKAHAN STUDI KASUS NAGA 88 EVENT PLANNER Binantoro, Patria Winahyu; Rico Arradea Putra; Moh Afrizal Miradji
Kultura: Jurnal Ilmu Hukum, Sosial, dan Humaniora Vol. 2 No. 9 (2024): Kultura: Jurnal Ilmu Hukum, Sosial, dan Humaniora
Publisher : Kultura: Jurnal Ilmu Hukum, Sosial, dan Humaniora

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pernikahan menjadi salah satu hal yang diimpikan oleh seluruh umat di dunia. Tidak sedikit pula, para pasangan yang telah menginginkan impian pernikahan mereka dikenang selama hidup mereka dan dapat dinikmati oleh keluarga, saudara, dan kerabat. Pada era modern ini, masih banyak para calon pengantin yang mengurus dan merencanakan impian pernikahan mereka sendiri. Penelitian ini menggunakan metode penelitian kualitatif deskriptif dengan teknik pengumpulan data menggunakan observasi, wawancara, dan dokumentasi. Hasil penelitian ini menunjukkan strategi pengelolaan resiko dari mulai persiapan hingga pelaksanaan event pernikahan customer pada Jasa Pelayanan Pernikahan Naga 88 Event PlannerBerdasarkan hasil analisis dan wawancara terhadap Program Director Naga 88 Event Planner menyatakan bahwa resiko yang selalu terjadi penyebabnya adalah kurangnya komunikasi antar pendukung acara dan pelanggan. Sebagai pihak ketiga dan penengah antara pelanggan dan pendukung acara, memberikan pelayanan yang terbaik kepada dua belah pihak tersebut agar sebagai penyedia jasa layanan pernikahan dapat menambah pendapatan perusahaan. Persaingan terbesar adalah bagaimana produk jasa dapat memenuhi kebutuhan pelanggan dengan kualitas pelayanan yang sangat baik. Hasil dari penelitian ini adalah resiko komunikasi yang sering terjadi antara konsumen dengan penyedia jasa. Apabila resiko ini tidak dihindari atau diabaikan maka akan berdampak kepada perusahaan penyedia jasa.