Article Per Year (5 Year)
p-Index From 2020 - 2025
0.61
P-Index
This Author published in this journals
All Journal Sinergi Jurnal Abdi Insani Jurnal Abdimas Bina Bangsa
Soesanti, Arum
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Jurnal Abdimas Bina Bangsa

 1 
PENINGKATAN KETERAMPILAN KEWIRAUSAHAAN SISWA SMK DENGAN MENGGUNAKAN PERSONA CANVAS DAN BUSINESS MODEL CANVAS Tanaya, Olivia; Candra, Susila; Susanto, Herman; Soesanti, Arum
Jurnal Abdimas Bina Bangsa Vol. 6 No. 1 (2025): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v6i1.1600

Abstract

Of Indonesia's population, the majority are of productive age, presenting both opportunities and challenges. While this demographic could drive economic progress, limited job vacancies pose a significant issue for young people. Encouraging entrepreneurship is one solution to this problem. A two- day service program was conducted at a private vocational school in Surabaya. The results of pre-test and post-test comparisons revealed improved knowledge, particularly in using Persona Canvas and Business Model Canvas. The Persona Canvas method encourages students to analyze potential buyers' conditions, helping them understand customer needs and problems. Meanwhile, Business Model Canvas, with its nine components, guides students in considering business sustainability. This shift broadened their perspective from focusing solely on technical skills and product sales to recognizing multiple aspects vital to gaining a competitive edge. Participant feedback confirmed that this training effectively nurtures entrepreneurial mindsets, equipping the younger generation with essential skills for future success.
Co-Authors Andajani, Erna Handoko, Rico Herman Susanto Kurniawan, Albert Ray Nugroho, Graviella Angelique Aretha Paulus, Ivan Jonston Susila Candra Tanaya, Olivia The Jaya Suteja Tjiptawan, Ardeliah Tuani Lidiawati Simangunsong Wijaya, Vegasanti Yohanes, Marco Antonio Jose