Claim Missing Document
Check
Articles

Found 3 Documents
Search

PENINGKATAN KETERAMPILAN KEWIRAUSAHAAN SISWA SMK DENGAN MENGGUNAKAN PERSONA CANVAS DAN BUSINESS MODEL CANVAS Tanaya, Olivia; Candra, Susila; Susanto, Herman; Soesanti, Arum
Jurnal Abdimas Bina Bangsa Vol. 6 No. 1 (2025): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v6i1.1600

Abstract

Of Indonesia's population, the majority are of productive age, presenting both opportunities and challenges. While this demographic could drive economic progress, limited job vacancies pose a significant issue for young people. Encouraging entrepreneurship is one solution to this problem. A two- day service program was conducted at a private vocational school in Surabaya. The results of pre-test and post-test comparisons revealed improved knowledge, particularly in using Persona Canvas and Business Model Canvas. The Persona Canvas method encourages students to analyze potential buyers' conditions, helping them understand customer needs and problems. Meanwhile, Business Model Canvas, with its nine components, guides students in considering business sustainability. This shift broadened their perspective from focusing solely on technical skills and product sales to recognizing multiple aspects vital to gaining a competitive edge. Participant feedback confirmed that this training effectively nurtures entrepreneurial mindsets, equipping the younger generation with essential skills for future success.
PENINGKATAN WAWASAN PEMASARAN DIGITAL KELOMPOK USAHA ECOPRINT DI KALIDAMI SURABAYA Andajani, Erna; Soesanti, Arum; Tjiptawan, Ardeliah; Simangunsong, Tuani Lidiawati; Nugroho, Graviella Angelique Aretha; Paulus, Ivan Jonston; Yohanes, Marco Antonio Jose; Kurniawan, Albert Ray; Wijaya, Vegasanti
Jurnal Abdi Insani Vol 11 No 4 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i4.2127

Abstract

Ecoprint is a form of skill that prioritizes environmentally friendly products. The basic fabric materials used contain natural fibers and natural materials such as leaves, twigs and flowers to provide motifs and coloring. The Kalidami business group in Surabaya has the skills to produce ecoprints and make these ecoprint products to improve family welfare. So far, ecoprint product marketing has been carried out traditionally (offline) such as through exhibitions and bazaars, while digital marketing is still poorly understood by the Kalidami ecoprint business group. The purpose of this research related to Community Service activities is to provide knowledge and skills to the ecoprint business group in Kalidami about the use of digital marketing. Digital marketing supports traditional marketing that is already running. The method of this community service activity is carried out by presenting digital marketing materials and practices. This training activity is carried out offline. This activity is carried out in 2 meetings on different days. The participants of the activity are an ecoprint business group consisting of 5 people with the profession of housewives. The stages of implementing this activity consist of preparation, implementation and evaluation. The results of this community service activity show that the knowledge of the ecoprint business group in using digital media has increased. This can be seen from the average pre-test and post-test scores which increased by 50%. The ecoprint business group was provided with digital marketing concepts and practices. Practical activities or digital marketing skills include creating Instagram and Shopee accounts, creating content on social media with short videos or photos. Ecoprint business groups learn to edit, create video captions and upload videos or photos on social media. Ecoprint business groups provide input to the community service team as a form of evaluation and learning for the next program. The conclusion shows that the ecoprint business group has gained insight into knowledge and direct practice about online marketing. It is hoped that this activity can optimize the sale of ecoprint products in the online market.
Experimental study and optimisation of flexural properties of 3D-printed polylactic acid for energy-storing-and-returning prosthetic foot Suteja, The Jaya; Handoko, Rico; Soesanti, Arum
SINERGI Vol 29, No 3 (2025)
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/sinergi.2025.3.015

Abstract

A prosthetic foot with energy-storing-and-returning capabilities requires high strength to prevent damage, high rigidity for stability, and low weight for user comfort. Therefore, efforts are needed to optimise the properties of the 3D-printed prosthetic foot. Based on the literature review, a research gap remains in understanding the complex interactions among 3D printing parameters that improve flexural properties, minimise mass, and reduce printing time. This study investigated how infill density, layer thickness, shell thickness, and their interaction affect the flexural strength-to-mass ratio, flexural modulus of elasticity, strain, and required printing time of the 3D-printed product. The experimental parameter ranges are infill density (40–60%), layer thickness (0.2–0.3 mm), and shell thickness (0.8–1.6 mm). A case study was conducted to optimise these parameters using the Response Surface Methodology with the Box-Behnken Design. The experimental data were fitted to a quadratic model, and Analysis of Variance determined the significance of individual factors. A gradient-based algorithm then identified the optimal parameter combinations. Results indicated that shell thickness was the most influential factor on the flexural strength-to-mass ratio and flexural modulus. Additionally, the interaction between layer height and shell thickness significantly affected strain, while infill density impacted printing time. The optimal values obtained were 32.5722 MPa/gram for the flexural strength-to-mass ratio, 2727.06 MPa for the modulus, 0.0522 for the strain, and 757.7788 seconds for the printing time. The novelty of this research lies in presenting how the interaction between shell thickness, layer thickness, and infill density affects process productivity and material efficiency while preserving product performance.