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Service Quality, Promotions, and Price Breaks All Have An Impact on Consumers Who Purchase Interest (Alfamart dr. Soetomo jl. Dr. Soetomo, Payaman, kec. Nganjuk, Nganjuk District, East Java) Aji, Bagus; Yap, Nonni
Jurnal Penelitian Ekonomi Dan Akuntansi Vol 9 No 2 (2024): JURNAL PENELITIAN EKONOMI DAN AKUNTANSI (JPENSI)
Publisher : Program Studi Akuntansi Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/.v9i2.2092

Abstract

The purpose of this study is to ascertain how consumer interest in buying at Alfamart, Dr. Soetomo Jl., Dr. Soetomo, Payaman, District Nganjuk, Nganjuk Regency, East Java, is influenced by price discounts, promotions, and service quality. Eighty samples from Alfamart Jl. Dr. Soetomo, Payaman, District customers were used. Nganjuk, Regency of Nganjuk, East Java. This study employed a quantitative approach, collecting data through the distribution of questionnaires. This study uses SPSS version 24 for analysis. Statistical analysis is used to process the data, including tests for validity, reliability, classical assumptions, multiple linear regression, hypothesis testing, and coefficient of determination analysis. The analysis's findings indicate that the multiple linear regression test's outcomes are Y= 6.976 + 0.282 (X1) + 0.370 (X2) + 0.346 (X3). Service Quality has a strong and partial positive influence on Purchase Interest, with a significant value of 0.000 < 0.05 and a value of tcount (3.662) > ttable (1.9916). Promotion has a strong and partial positive influence on Purchase Interest, as evidenced by a significant value of 0.001 < 0.05 and a value of tcount (3.507) > ttable (1.9916). The results of the F test indicate that Service Quality, Promotion, and Price Discounts have a significant and positive effect. Promotion has a partial and significant positive influence on Purchase Interest with a value of tcount (3.424) > ttable (1.9916) and a significant value of 0.001 < 0.05. H0 is rejected and Ha is accepted with a value of Fcount 16.548 > Ftable 2.72 and a significant value of 0.000 < 0.05.
Efektivitas Implementasi Kurikulum International Baccalaureate (IB) Pada Pembelejaran Ekonomi Kelas X di SMA Al Firdaus Sukoharjo Aji, Bagus; Martono, Trisno; Sudarno, Sudarno
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 8, No 1 (2022): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v8i1.59810

Abstract

This study aimed to determine (1) a concrete description of the International Baccalaureate curriculum implementation at Al Firdaus Sukoharjo High School; (2) A concrete description of the effectiveness of the implementation of the International Baccalaureate curriculum in the learning  process  of  class  X  economics  at  Al  Firdaus  Sukoharjo  High School.This research was a qualitative research with the approach used is descriptive qualitative.  The data sources in this study were informants which included the Principal, MYP Coordinator, Educational Expert Staff, Economics Teachers, and Students. Research data collection techniques using observation, interviews, and document studies. Test the validity of the data by method triangulation and source triangulation. Analysis of Miles and Huberman model data with the activities of data reduction techniques, data presentation, data verification.Result of the study showed that: (1), the implementation of the International  Baccalaureate  curriculum  at  Al  Firdaus  Sukoharjo  High School refers to the standards set by the International Baccalaureate Organization internationally and was adjusted to the national education standards  in  Indonesia.  The  International  Baccalaureate  curriculum  was used as a learning framework in schools while the content of the material was   adapted to the national curriculum. (2), the effectiveness of the implementation of the International Baccalaureate curriculum refers to the standards according to regulations made by the IBO (International Baccalaureate Organization) that have been agreed around the world. Based on the standards set by the International Baccalaureate Organization in2018 that the effectiveness of the implementation of the IB curriculum can be known through an effective learning process, and graduate competence. The implementation of the International Baccalaureate Curriculum at Al Firdaus Sukoharjo High School has been effective, although there are some obstacles in the adjustment process. These constraints can be overcome by providing assistance   from   IB   consultants   or   through   school   policy   programs