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All Journal Kumawula: Jurnal Pengabdian Kepada Masyarakat Indonesian Journal of Multidisciplinary on Social and Technology West Science Journal Economic and Entrepreneurship Velocity: Journal of Sharia Finance and Banking Indonesian Journal of Applied Accounting and Finance
Pramesti, Diah
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Religion Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Social Sciences

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Journal : Indonesian Journal of Applied Accounting and Finance

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The Influence of Excellent Teller Service Based on The A3 Concept on Customer Satisfaction at PT BPR Bank Daerah Karanganyar (Perseroda) Hasanah, Fadhilah Nur; Pramesti, Diah
AKUMULASI: Indonesian Journal of Applied Accounting and Finance Vol. 3 No. 2 (2024): December
Publisher : Vocational School, Universitas Sebelas Maret (UNS), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/vxny6c56

Abstract

Competition in the banking industry drives commercial banks and BPR to improve their services, including PT BPR Bank Daerah Karanganyar (Perseroda). BPR stands for Bank Perekonomian Rakyat. Improving bank services, especially in the teller section, needs to be done to increase customer satisfaction. This research studies the effect of excellent teller service based on the concept of A3 (attitude, attention, and action) on customer satisfaction at PT BPR Bank Daerah Karanganyar (Perseroda). This study employs quantitative method, utilizing primary data collected through questionnaires distributed to 80 respondents who are the customers of PT BPR Bank Daerah Karanganyar (Perseroda). The analysis was performed using multiple linear regression. The findings indicate that the A3 variables (attitude, attention, and action) significantly influence customer satisfaction, both partially and simultaneously.
Co-Authors Ambarwati, Valents Carollina Yuliani ANDINI, NI LUH PUTU JENI Arif Devi Dwipayana, Arif Devi Ayuninggar, Lintang Damayanti, Rosita Mei Endang Martini Hasanah, Fadhilah Nur Prameswary, Melinda Intan Pratama, Rohmawan Adi RAHARJO, DYAH AURUM KINANTHI Rosdaliva, Mehilda Utami, Eva Yuniarti Yulianti, Deva Putri Yuninata, Dama