Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal Asia Pacific Journal of Management and Education
Lee, Jie Min
Unknown Affiliation
Education Languange, Linguistic, Communication & Media Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
A Study on Customer Satisfaction of Telekom Malaysia Broadband Teoh, Kok Ban; Gan, Kia Hui; Rishimelan, Sangar; Kavithanjli, Munusamy; Yong, Hui Yee; Lee, Jie Min; Lim, Yen Ying
Asia Pacific Journal of Management and Education (APJME) Vol 5, No 1 (2022): March 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (354.688 KB) | DOI: 10.32535/apjme.v5i1.1429

Abstract

 This research aims to investigate how price, service quality, and perceived value affect customer satisfaction among consumers of Telekom Malaysia broadband. This quantitative research distributed an online questionnaire to collect data from 271 current or former customers of Telekom Malaysia Broadband. The findings concluded that service quality and perceived value have significant positive relationships with customer satisfaction, whereas price possesses a significant negative relationship with customer satisfaction. The findings contribute to the continuous improvement on customer satisfaction among consumers of Telekom Malaysia broadband and other telecommunication providers by improving price, service quality, and perceived value.
A Study on Customer Satisfaction of Telekom Malaysia Broadband Teoh, Kok Ban; Gan, Kia Hui; Rishimelan, Sangar; Kavithanjli, Munusamy; Yong, Hui Yee; Lee, Jie Min; Lim, Yen Ying
Asia Pacific Journal of Management and Education (APJME) Vol 5, No 1 (2022): March 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v5i1.1429

Abstract

 This research aims to investigate how price, service quality, and perceived value affect customer satisfaction among consumers of Telekom Malaysia broadband. This quantitative research distributed an online questionnaire to collect data from 271 current or former customers of Telekom Malaysia Broadband. The findings concluded that service quality and perceived value have significant positive relationships with customer satisfaction, whereas price possesses a significant negative relationship with customer satisfaction. The findings contribute to the continuous improvement on customer satisfaction among consumers of Telekom Malaysia broadband and other telecommunication providers by improving price, service quality, and perceived value.
Co-Authors Gan, Kia Hui Kavithanjli, Munusamy Lim, Yen Ying Rishimelan, Sangar Teoh, Kok Ban Yong, Hui Yee