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All Journal JRMSI - Jurnal Riset Manajemen Sains Indonesia Edukasia: Jurnal Pendidikan dan Pembelajaran
Lisa Astuti
Program Studi Pendidikan Ekonomi Koperasi FKIP Untan, Pontianak
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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PENGARUH LINGKUNGAN TOKO TERHADAP UJI PEMBELIAN DAN EMOSI POSITIF (Studi Kasus Konsumen Hypermarket di Yogyakarta) Miswanto, Miswanto; Astuti, Lisa
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 9 No. 1 (2018): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (294.083 KB) | DOI: 10.21009/JRMSI.009.1.03

Abstract

Penelitian ini menguji pengaruh lingkungan toko terhadap minat beli dan emosi positif pada hipermarket konsumen di Yogyakarta. Pemilihan sampel dalam penelitian ini dilakukan dengan menggunakan purposive sampling dengan kriteria konsumen hypermarket yang berkunjung atau berbelanja di hypermarket di Yogyakarta dalam sebulan terakhir. Pengumpulan data menggunakan kuesioner dan 200 konsumen hypermarket di Yogyakarta adalah responden dalam penelitian ini. Analisis data dilakukan menggunakan analisis regresi dengan SPSS 23. Hasil penelitian menunjukkan bahwa citra toko, atmosfer toko, dan emosi positif berpengaruh positif terhadap niat beli. Simpan gambar, simpan suasana dan simpan theatrics berpengaruh positif pada emosi.
Pengaruh Pendekatan Steam dengan Model Problem Based Learning (PBL) terhadap Hasil Belajar Kognitif Siswa Pembelajaran IPA SDN 15 Singkawang Astuti, Lisa; Mayasari, Dian; Setyowati, Rini
EDUKASIA Jurnal Pendidikan dan Pembelajaran Vol. 4 No. 2 (2023): Edukasia: Jurnal Pendidikan dan Pembelajaran
Publisher : LP. Ma'arif Janggan Magetan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62775/edukasia.v4i2.547

Abstract

This research aims to determine: 1) the difference in cognitive learning outcomes for classes that use the STEAM Approach with the Problem Based Learning (PBL) Model and classes that do not use the STEAM Approach with the Problem Based Learning (PBL) Model. 2) how big is the influence of the STEAM approach with the Problem Based Learning (PBL) model on the cognitive science learning outcomes of class VI students at SDN 15 Singkawang. The type of research is quantitative research with quasi experimental methods, in the form of Nonequivalent Control Group Design. The data collection technique uses a test technique in the form of essay questions on the characteristics of boys' and girls' puberty. The data analysis technique used was the t-test to look for sample differences and the effect size test to look for influence. The results of the prerequisite test analysis showed that the data was normally distributed. The results of the research show that t_count = 5.961 > t_tabel = 2.01536, which means there are differences in learning outcomes in the cognitive domain between students who applied the STEAM approach with the Problem Based Learning (PBL) model and classes that did not use treatment. The STEAM approach with the Problem Based Learning (PBL) model has a high influence on students' cognitive learning outcomes with the Effect Size test result = 1.802.
Co-Authors Dian Mayasari Miswanto Miswanto Rini Setyowati, Rini