Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : JURNAL MANAJEMEN BISNIS

A Proposed Approach for Enhancing Human Resource Quality at PT Mandiri Sawit Bersama Hasibuan, Zerimah Afgani; Sugianto; Syarbaini, Ahmad Muhaisin B.
Jurnal Manajemen Bisnis Vol. 10 No. 2 (2023): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v10i2.620

Abstract

Enhancing the calibre of personnel within a firm holds significant importance as it not only impacts the overall level of work productivity, but also holds the potential to elevate the quality of performance within the organisation. The objective of quality improvement is to enhance the technical, theoretical, conceptual, and moral competencies of employees, so ensuring their ability to deliver exceptional information to both existing and potential clients. In order to effectively promote these products, it is imperative for staff to possess a comprehensive understanding of the consumer market's desires. The provision of high-quality service is intricately linked to the enhancement of human resources. The objective of this study is to provide a comprehensive description of the technique employed to enhance the quality of work among employees at PT. Mandiri Sawit Bersama. The quantity of samples obtained through the utilisation of the purposive sampling technique. This study employs qualitative descriptive approaches, employing qualitative descriptive analytic tools for data analysis. Based on the findings derived from the conducted research, it was determined that out of the three strategies aimed at enhancing the calibre of human resources inside the organisation, two of them exhibit a comparatively lesser impact on the overall quality of human resources in the company. This observation indicates that the strategy is not implemented in a direct manner, but rather its impact is confined to influencing the performance of employees in executing assigned duties.
Analysis of The Relationship Between Warranty and Returns on Consumer Loyalty at Car Dealership in the Application of Conditional Khiyar Manurung, Nabila Tasya Nurhafifah; Nasution, Juliana; Syarbaini, Ahmad Muhaisin B.
Jurnal Manajemen Bisnis Vol. 11 No. 1 (2024): March
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i1.736

Abstract

This research aims to analyze the relationship between the warranty policy and return policy implemented by the Medan Daihatsu Car Dealer and the level of consumer loyalty, especially in the application of the Conditional khiyar principle in business transactions. The research method used was a quantitative approach using a questionnaire as a data collection instrument, the number of samples used was 60 respondents. The data analysis technique uses multiple linear regression analysis and the hypothesis tests are the t test, F test and coefficient of determination which are processed with SPSS 25 Version software. The collected data will be analyzed using statistical techniques such as regression to assess the relationship between the variables studied. Apart from that, this research can also be a reference for further research in the field of marketing management and business law related to the implementation of  conditional khiyar in business transactions.