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All Journal JURNAL REFORMASI ADMINISTRASI Jurnal Ilmiah untuk Mewujudkan Masyarakat Madani Majalah Ilmiah Bijak Transparansi Jurnal Ilmiah Ilmu Administrasi Community Engagement and Emergence Journal (CEEJ) Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Jurnal Pajak Vokasi (JUPASI) Abiwara : Jurnal Vokasi Administrasi Bisnis Mamangan Social Science Journal Jurnal Sosial dan Sains Journal of Economics and Management JAMBIS : Jurnal Administrasi Bisnis Fundamental and Applied Management Journal

Hartono Hartono

Fakultas Ilmu Administrasi, Institut Ilmu Sosial Dan Manajemen STIAMI, Indonesia

Author-ID : 2432004

Humanities Astronomy Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Physics Public Health Social Sciences Other

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Analysis of the Theory of Planned Behavior on Intention to Buy Halal Food Products Anita Maulina; Hartono Hartono; Maya Sofiana
Majalah Ilmiah Bijak Vol 18, No 1: March 2021
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v18i1.1282

Consciousness in consuming halal food or products is still ignored by Muslims in Indonesia, which is a country with the largest Muslim population in the world, even though it is a must. Even halal food is defined as food that is healthy, clean and hygienic. This study aims to analyze the behavior of consuming halal food using Theory of Planned Behavior (TPB) and to identify how the purchase intention of Muslims in Indonesia, especially in Jakarta, in buying snacks labeled halal. Using probability sampling techniques, out of 200 questionnaires distributed among students in Jakarta, only 152 were returned and only 137 qualified for further analysis. The quantitative method was chosen for this study with the help of the IBM SPSS version 25 application. After going through the process and variables of Religiosity, Subjective Norm and Perceived Behavioral Control simultaneously affected the Intention to Buy Halal Food variable by 42.6% while the remaining 57.4% was affected. by other variables not examined in this study. To the next researcher, they should choose a wider research sample so that the research results can be more generalized. Can add other variables that are not examined in this study for further research.More insight into the Theory of Planned Behavior (TPB) on Intention to Buy Halal Food by using other variables and research objects.

Analisis Inovasi Bank Sampah Dalam Pengelolaan Sampah Rumah Tangga Perkotaan Di Kelurahan Bahagia Kecamatan Babelan Kabupaten Bekasi Hartono Hartono; Suprapti Widiasih; Mary Ismowati
Jurnal Reformasi Administrasi : Jurnal Ilmiah untuk Mewujudkan Masyarakat Madani Vol 7, No 1: March 2020
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

The purpose of this research is to analyze and evaluate waste bank innovation in urban household waste management in Bahagia Village, Babelan Sub-district, Bekasi Regency. This research is a qualitative descriptive research, a research aiming to describe a phenomena. Data is collected thorough interview, observation, and documentation. Data validity is tested by using triangulation. Data is analyzed in a descriptive-qualitative way by using narration. Referring to Sebastian (2014: 37) on three types of innovation (product, process, and quality innovation), the result shows that: 1) the waste bank innovation has been well directed and implemented, 2) the obstacles are the lack of capital for operational, the community’s lack of understanding on the household waste management core problem, and not everyone is aware to do the waste management and processing, using limited time, place, and scavenger mindset as excuses. The three efforts are: 1) PBSB invitation to more environmental CSRs, 2) continuous socialization to make the community understand more about eco-friendly waste management, and 3) innovation breakthroughs on waste management. It is suggested that modules on making compost and biopore should be made as community guide and that waste bank 3R campaign can be financially supported by the government.

GREEN BUSINESS UMKM DI KOTA DEPOK Hartono .; Anita Maulina; Noviandari .; Sukirno .; Muhammad Sholeh
Jurnal Komunitas : Jurnal Pengabdian kepada Masyarakat Vol 3, No 2: Januari 2021
Publisher : Institut Ilmu Sosial dan Manajemen Stiami

Depok is the smallest in west Java with such problems as garbage that pollutes several large rivers such as ciliwung and cisadane trash from small industries and communities, which can be reduced by umkm as the donor of 65% of the regional product.Public service activities for umkm city depok endeavor to help umkm's doers to be more conscious of the environment by adopting green business.It is known that most of the people involved in the depok city have low environmental awareness. Socializing can open up the insights of umkm doers to applyGreen business is his small business. By implementing green business, umkm perpetrators can alsoSaves operating costs or production costs even promotional costs.The reuse of reusable containers or the use of banana leaves in place of plastic containers adds to the traditional and unique value and to the culinary siri typical of depok cuisine. Such community service is to be expected to be an activity capable of carrying the city of depok as a friendly city or "friendly city

Analisis Pengawasan Kepabeanan Atas Impor Barang Mewah di Kantor Pelayanan Utama Bea dan Cukai Tipe A S. Pentanurbowo S. Pentanurbowo; Hartono Hartono; Dwi Elman Saputri Elman Saputri
Jurnal sosial dan sains Vol. 2 No. 1 (2022): Jurnal Sosial dan Sains
Publisher : Green Publisher Indonesia

Latar Belakang : Fenomena yang melatarbelakangi penelitian ini adalah adanya temuan yang menunjukkan bahwa penyelundupan kendaraan bermotor mewah di Pelabuhan Tanjung Priok pada tahun 2019 cukup tinggi. Tujuan : Penelitian ini bertujuan untuk mengetahui dan menganalisis pengawasan kepabeanan atas impor barang mewah di Kantor Pelayanan Utama Bea dan Cukai Tipe A Tanjung Priok serta kendala yang dihadapi dalam proses pengawasan dan upaya yang diperlukan untuk mengatasinya. Metode : Metode penelitian menggunakan pendekatan kualitatif dengan kekhususan deskriptif. Hasil : Hasil penelitian ini menunjukkan bahwa pengawasan kepabeanan atas impor barang mewah di Kantor Pelayanan Utama Bea dan Cukai Tipe A Tanjung Priok belum berjalan secara optimal. Hal ini terlihat dari meningkatnya kasus penyelundupan dan turunnya penerimaan bea masuk pada tahun 2019. Faktor penghambatnya adalah kurangnya sumber daya manusia, infrastruktur yang terbatas dan kurang canggih, kurangnya kepatuhan wajib pajak dalam melaksanakan kewajiban perpajakannya, dan kurangnya pengetahuan tentang peraturan kepabeanan atas barang-barang mewah yang diimpor. Kesimpulan : Upaya yang perlu dilakukan untuk mengatasi permasalahan tersebut adalah pelatihan rutin dan sharing session bagi petugas untuk meningkatkan kualitas sumber daya manusia, memelihara sarana dan prasarana, serta melakukan kegiatan sosialisasi peraturan kepabeanan.

Analisis Kualitas Pelayanan Distribusi Air Bersih PDAM Tirta Bhagasasi Cabang Rawa Tembaga Kabupaten Bekasi Tahun 2022 Hartono Hartono; Krishantoro Krishantoro; Siti Nurbaity; Irwan Nurdiamsah
Transparansi : Jurnal Ilmiah Ilmu Administrasi Vol 4, No 2: Desember 2021
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/transparansi.v4i2.2886

Water is one of the most vital needs and absolutely necessary for all living things, especially humans. In everyday life, humans cannot be separated from their need for water. For this reason, the provision of clean water is very necessary for consumption purposes. The Regional Water Company, which stands for PDAM, is a regional-owned business unit, which is engaged in the distribution of clean water for the general public. PDAMs are located in every province, district, and municipality throughout Indonesia. PDAM Tirta Bhagasasi Branch Rawa Tembaga Bekasi Regency also has a fairly wide service area and customers are increasing every year, with this PDAM Tirta Bhagasasi Rawa Tembaga is required to always be responsive to the wants and needs for clean water that meets community standards, but in reality there are still many customers who complain about water distribution services. The purpose of this study was to determine and analyze the quality of clean water services using Zeithaml theory. The method used is a qualitative approach with a descriptive type of research. The results of this study based on an analysis of the quality of services provided in terms of facilities and infrastructure are good, with a large parking area and a clean customer counter area that makes transactions, communication communicates then the services provided are currently good in accordance with the lack of customer complaints in addition to making it easier Consumers of PDAM Tirta Bhagasasi Rawa Tembaga Branch also provide Customer Hotlines and information through social media ranging from Twitter, Instagram and Facebook, in providing services there is a technology-based excellent service application or PP/BTI to facilitate service and have a very good impact in resolving customer complaints of PDAM Tirta Bhagasasi Rawa Tembaga Branch.

Post Covid-19 Pandemic Digital Marketing Communications Strategy (Case Study At PT Matahari Dept Store Grand Mal Bekasi) Venny Lestari; Hartono Hartono; Endah Fantini
Jurnal Ilmu Sosial Mamangan Vol 13, No 1 (2024): Jurnal Ilmu Sosial Mamangan Accredited 3 (SK Dirjen Ristek Dikti No. 158/E/KPT/
Publisher : LPPM Universitas PGRI Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22202/mamangan.v13i1.7976

Matahari Grand Mal Bekasi is one of the retail outlets in Indonesia. The purpose of this research is to understand the marketing communication strategies employed by Matahari Grand Mal Bekasi in marketing its products and to identify the marketing communication process at Matahari Grand Mal Bekasi. This research uses a qualitative descriptive research method with data collection through observation, interviews, and documentary study. The theory utilized in this research is integrated marketing communication theory. The results of this research indicate that integrated marketing communication instruments are the strategies employed by Matahari Grand Mal Bekasi in marketing its products. These marketing communication instruments include sales promotions, direct marketing, public relations & publicity, and interactive marketing. The marketing communication process at Matahari Grand Mal Bekasi varies according to the integrated marketing communication instruments used. The marketing communication strategies implemented by Matahari Grand Mal Bekasi demonstrate its success in marketing its products post-COVID-19 pandemic.

PENGARUH KEPERCAYAAN, MANFAAT, DAN KEMUDAHAN TERHADAP KEPUTUSAN PENGGUNAANPADA APLIKASI LINKAJA TELKOM JAKARTA Faisal Fadillah; Hartono Hartono; Dickdick Sodikin
JAMBIS : Jurnal Administrasi Bisnis Vol 2, No 2: April 2022
Publisher : JAMBIS : Jurnal Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/jambis.v2i2.2501

This study aims to determine how much influence the influence of trust, benefits and convenience on the decision to use LinkAja (Case Study on Community Users of LinkAja Services in Jakarta), with quantitativemethods. , each respondent was given 24 questions using a Likert scale and data analysis techniques using validity tests, reliability tests, normality tests and multiple linear regression analysis. To test the hypothesis using the t test, F test and the correlation coefficient test and the coefficient of determination.The results of the hypothesis test show that there is a positive and partially significant (individual) effect between Trust and Usage Decisions. Judging from the calculations that have been made, the coefficient value is 3.264 tcount > ttable 1.668 with a significance level of < (0.05). then there is a positive but not significant effect partially (individually) between the benefits on the decision to use. Judging from the calculations that have been made, the coefficient value is 2.665 tcount > ttable 1.668 with a significance level > (0.05). Then there is a positive and significant influence partially (individually) between Ease of Use Decisions. Judging from the calculations that have been carried out, the coefficient value is 14,138 tcount > ttable 1,668 with a significance level of < (0.05). Then there is a positive and significant effect simultaneously (together) between The Influence of Trust, Benefits and Ease on Usage Decisions. Judging from the calculation, the value (df=N2=n-k) is 3.05, so Fcount > Ftable (758,421>2,68). The influence caused by the independent variable on the dependent variable is 75.4% while the remaining 24.6% is influenced by other factors or variables that were not carried out in this study.Based on this, it is recommended for companies to need application updates for each LinkAJA application service, then the LinkAJA application must be transparent in terms of positive and negative reviews and transparent in terms of providing product availability information in the LinkAJA application, clearly and easily understood by users

Pengaruh Selebriti Pendukung, Strategi Diferensiasi, Dan Citra Merek Terhadap Keputusan Pembelian Produk Vivo Smartphone (Studi Kasus Pada Mahasiswa Program Sarjana Institut Stiami Jakarta Pusat Tahun Angkatan 2015-2018) Iis Nur Faridah; Hartono Hartono; Nur Fitri Rahmawati
JAMBIS : Jurnal Administrasi Bisnis Vol 1, No 1: Februari 2021
Publisher : JAMBIS : Jurnal Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/jambis.v1i1.1303

This study aims to analyze the influence of celebrities endorser, differentiation strategies, and brand image on the decision to purchase Vivo Smartphone products for the 2015-2018 bachelor degree students of Stiami Institute Central Jakarta. The population in this study were all bachelor's degree students at Stiami Institute Central Jakarta in the year 2015-2018. The sampling technique used was non-probality sampling with a type of purposive sampling technique and a total sample of 100 respondents. Data collection has done by giving questionnaires to students’ using Smartphone Vivo products about celebrities endorser, differentiation strategies, brand image, and purchasing decisions. This study uses a multiple linear regression and coefficient of determination, with a measuring instrument, namely SPSS version 24. The hypothesis is tested by t-test and F test. The test results show that celebrity endorser, differentiation strategies, and brand image partially have a significant positive effect on decision purchase. As well as celebrities endorser, differentiation strategies, and brand image simultaneously have a significant positive effect on purchasing decisions. Celebrities endorsers, differentiation strategies, and brand image can explain purchasing decision variables of 62.2% while the remaining 37.8% are explained by other variables not examined. Keywords: Celebrities Endorser, Differentation Strategies, Brand Image, Purchase Decisions

Pengaruh Persepsi Harga Dan Sikap Konsumen Terhadap Minat Beli Pada Produk Fast-Food Di Counter Hotfood Lulu Hypermarket Cakung Dara Ramadanti; Hartono Hartono
JAMBIS : Jurnal Administrasi Bisnis Vol 2, No 1: Februari 2022
Publisher : JAMBIS : Jurnal Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/jambis.v2i1.2467

This study aims to determine the effect of price perceptions and consumer attitudes on buying interest in fast-food products at the Lulu Hypermarket Hotfood Counter in Cakung. A quantitative research method was applied in this study. Questionnaires and literature review are utilized as data collection strategies. The study's participants are fast-food customers at the Lulu Hypermarket Cakung hot food court. In this study, non-probability sampling with a population sampling method was used as the sample strategy. There are 125 samples in all. Multiple linear regression analysis with SPSS version 23 was used to analyze the data. The results showed that price perception had an influence on purchase intention of 22.4%. Consumer Attitudes have an influence on Purchase Interest of 43.4%. Price Perceptions and Consumer Attitudes affect the Purchase Interest variable simultaneously with a value of 0.453 or 45.3% of which 54.7% is explained by other factors not included in this study.

Pengaruh Green Marketing Dan Consumer Behaviour Terhadap Pembentukan Brand Image Pada Produk Kosmetik (Studi Kasus The Body Shop Kota Kasablanka Jakarta Selatan) Aliza Faila Sufa; Hartono Hartono; Anita Maulina
JAMBIS : Jurnal Administrasi Bisnis Vol 1, No 1: Februari 2021
Publisher : JAMBIS : Jurnal Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/jambis.v1i1.1301

The main purpose of this research is to know the impact of green marketing and consumer behavior on consumer brand image of cosmetic products for The Body Shop Casablanca city, South Jakarta. In this research, the author used a descriptive method with a quantitative approach and 100 participate consumers who used a cosmetic product of Body Shop and know that are green products. The sampling technique in this study used nonprobability sampling with the purposive sampling method. Data were collected through questionary. The analyzed method in this research is multiple linear regression test with SPSS IBM Statistic Version 24 application. The results of this study show that the green marketing variable has a significant influent on customer behavior about 31,2%. For that consumer behavior, a variable has a significant influent to brand image about 30,8%. The effect of green marketing and consumer behavior variables simultaneously have a significant impact to brand image about 34,3%. Then from the test of this research green marketing variables quite strong for attracting consumer behavior for brand image cosmetic product The Body Shop can thrive as well. Keywords: Green Marketing; Consumer Behaviour; Brand Image

Co-Authors Afif Nur Rokhman Ahmad Kandias Bahaweres Aliza Faila Sufa Anita Maulina Anita Maulina Aprih Santoso Dara Ramadanti Desi Swasti Diana Prihadini Dickdick Sodikin Dinda Hanako Fadhilah W Dwi Elman Saputri Elman Saputri Endah Fantini Faisal Fadillah Hermansyah Hermansyah Iis Nur Faridah Irwan Nurdiamsah Ivana Septiani Joean Himawan Fadlani Sam Aldia PLG Krishantoro Krishantoro Mary Ismowati Muhammad Sholeh Nabiyil Anzal Diaswara Neny Anggreany Noviandari . Nur Fitri Rahmawati Nur Fitri Rahmawati Nur Fitri Rahmawati Prihadini, Diana Rahmat Heryanto Reni Diah Kusumawati S. Pentanurbowo S. Pentanurbowo Siti Nurbaity Sofiana, Maya Sri Supriyani Sukirno . Suprapti Widiasih Supriyono Supriyono Venny Lestari Victor Yudistira Antoro Vita Briliana Yulianto Yulianto

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