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All Journal Journal of Tourism and Creativity International Journal of Applied Sciences in Tourism and Events Dedication : Jurnal Pengabdian Masyarakat
Panca Oktawirani
DIII Usaha Perjalanan Wisata, Fisip, Universitas Jember
Arts Humanities Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences Other

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Spesifikasi Job Description Meeting Planner dalam Kegiatan MICE pada PT Hariyono Tour and Travel Cabang Malang Panca Oktawirani
Journal of Tourism and Creativity Vol 1 No 1 (2017)
Publisher : Diploma Travel Business, Faculty of Social and Political Science, Jember University

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Abstract MICE is growing industry. Due to global demands, MICE events to be one of the economic driving and creation or employment. MICE activities require personalqualifications with specific tasks. PT. Hariyono Tour and Travel as one business unit MICE event organizers in Malang prepare and plan particular job specifications. Human resources has an impact on the needs of competence in each field. One important area in organizing MICE activity is meeting planner who served as a planner, manage schedules, manage finances, help the committee correspondence with participants, helping locate the implementation, promotion, and marketing, the delegation, registration and request support staff, on site management, helped arrange transportation, accommodation, VIP treatment, and helps make the design, printing, and photographer. Keyword: Spesifikasi, Job Description, MICE
Bundling Strategies of Tourism Development Products in Bondowoso Regency, East Java, Indonesia I Ketut Mastika; Sasongko Sasongko; Didik Eko Julianto; Pandu Satriya Hutama; Panca Oktawirani
International Journal of Applied Sciences in Tourism and Events Vol. 5 No. 2 (2021): December 2021
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (205.711 KB) | DOI: 10.31940/ijaste.v5i2.166-175

Abstract

This study focuses on developing bundling product strategies in the marketing of objects and tourism attractions. The purpose of this research is to examine the application of the bundling product concept as the development of the competitive strategy of tourist destinations. The research was conducted in Bondowoso district, East Java, Indonesia, which has various potential tourism assets. The method used is a descriptive method to analyze data and information relate to the opportunities and development of tourism in Bondowoso. The results indicated that the form of policy direction bundling strategy of Bondowoso tourism products have the opportunity to optimize the product bundling strategy with promotional packages to provide value of customer. The preference of the variety bundle is expected to be higher in the combined evaluation mode rather than in the separate evaluation mode. The Special Interest Tourism is the suitable type of tourism development. The attributes of the destination are expected to satisfy the needs of tourists also the aspects of performance quality which based on emotional motives. Marketing bundling products through promotion can be done by using e-marketing and viral marketing with several forms of social media.
OPTIMALISASI PRODUK BUDIDAY A PERTANIAN RUMAH TANGGA DI DESA WISATA ORGANIK LOMBOK KULON BONDOWOSO Panca Oktawirani; Wheny Khristianto; Indra Perdana Wibisono
Dedication : Jurnal Pengabdian Masyarakat Vol 1 No 1 (2017)
Publisher : LPPM Universitas PGRI Argopuro Jember

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Program Pengabdian kepada Masyarakat ini dilatarbelakangi dari hasil investigasi lapangan yang menunjukkan bahwa budidaya tanaman organik yang dijalankan oleh masyarakat menjadi daya tarik tersendiri bagi wisatawan yang datang berkunjung ke desa tersebut. Program ini bertujuan mengoptimalkan produk budidaya tanaman organic yang telah dilakukan oleh masyarakat melalui tiga hal yaitu: I) pendampingan dan simulasi tentang optimalisasi produk budidaya melalui penyuluhan kepada mitra tentang teknik pengemasan produk budidaya, pemberian informasi dan pengetahuan tentang daur ulang, serta praktik langsung. Pengenalan pemanfaatan teknologi informasi untuk memasarkan paket wisata; 2) diseminasi tentang pemasaran berbasis teknologi informasi yang difokuskan melalui media social; 3) melakukan praktek pembuatan menu baru serta pengenalan higienitas dan sanitasi makanan dan minuman. Metode penelitian meliputi penyuluhan, pendampingan, simulasi, praktik bersama, serta evaluasi berupa pemberian pre-test, post test, dan kuesioner. Dari hasil evaluasi menunjukkan bahwa mitra mendapatkan pengetahuan baru dari kegiatan pengabdian ini.Bahkan di akhir kegiatan, produk daur ulang yang dibuat mitra telah dijual kepada wisatawan.
Co-Authors Didik Eko Julianto I Ketut Mastika Indra Perdana Wibisono Pandu Satriya Hutama Sasongko Sasongko Wheny Khristianto