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All Journal Jurnal Akuntansi dan Keuangan International Conference on Law, Business and Governance (ICon-LBG) International Multidiciplinary Conference on Social Sciences (IMCoSS) Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Jurnal EMT KITA Jurnal Widya Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan eCo-Fin Sinomika Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Jurnal Visi Manajemen (JVM) Aurelia: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Jurnal Manajemen dan Bisnis (JMB) International Journal of Economics, Management and Accounting International Journal of Economics, Business and Innovation Research
Herry Goenawan Soedarsa
Universitas Bandar Lampung
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Law, Crime, Criminology & Criminal Justice Social Sciences

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Dampak Kinerja Keuangan Terhadap Return Saham Yosi Kurnia Putri; Herry Goenawan Soedarsa
Jurnal Visi Manajemen Vol. 11 No. 1 (2025): Jurnal Visi Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jvm.v11i1.501

Abstract

By examining “The Impact of Financial Performance on Stock Returns” in cunsomer goods sector manufacturing companies listed on the IDX in 2020”, this research aims to assess the resilience of the company's financial ratios. The historical secondary data applied in this research was obtained from the financial statements of these companies by applying a purposive sampling strategy, which resulted in 30 samples from a total population of 54 companies. The technique applied is multiple linear regression, through the SPSS 20 program. The conclusion of the study describes that “partially, the liquidity ratio has a significant negative effect on stock returns, the solvency ratio has no significant effect, and the profitability ratio has a significant positive effect”.
Pengaruh Independensi, Pengalaman Kerja, Objektivitas, Dan Audit Fee Terhadap Kualitas Audit Chandra Ariyanto, Denny; Goenawan Soedarsa, Herry
SINOMIKA Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Vol. 1 No. 3 (2022)
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sinomika.v1i3.318

Abstract

Through independence, work experience and high objectivity are required from an auditor. These factors may affect the potential for auditors to earn audit fees for their offerings. However, there are still many events that question the audit conducted by the auditor. There was a case in Bandar Lampung where auditors dedicated fraud on behalf of Welly and Ahmad and made a public audit conducted. Therefore, this study was conducted to determine the effect of independence, professional experience, objectivity and audit fees on audit quality, using a questionnaire given to auditors at KAP in Bandar Lampung. Target sampling used as a research pattern approach, namely the distribution of 30 questionnaires. In studying the data, this test uses multiple linear regression analysis. The effect of the test shows that the variables of independence, expert experience, objectivity and audit fees have a significant positive effect on audit quality.
Factors Affecting Tax Avoidance (Study in Manufacturing Companies of Building Construction Sub-Sector of Indonesia Stock Exchange) Teja, Marchell; Goenawan Soedarsa, Herry; Khairudin, Khairudin
International Journal of Economics, Management and Accounting (IJEMA) Vol. 1 No. 8 (2024): January
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ijema.v1i8.93

Abstract

According to The State of Tax Justice 2020 report, Indonesia's position in tax avoidance cases is ranked fourth in Asia. This research aims to examine the factors that affect tax avoidance in manufacturing companies on the Indonesia stock exchange. This research covers the building construction manufacturing business of the Indonesia Stock Exchange in 2021–2022. Purposive sampling was used in this study and produced 34 samples. This research uses descriptive statistics, classical assumption tests, and multiple linear regression. This research found that Audit Quality and Profitability have a significant positive impact on Tax Avoidance.
Pengaruh Kualitas Produk dan Harga Terhadap Keputusan Pembelian Indomie Mahasiswa Universitas Bandar Lampung Joyo, Arya Auralio; Soedarsa, Herry Goenawan
eCo-Fin Vol. 7 No. 1 (2025): eCo-Fin
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/ef.v7i1.2082

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh antara Kualitas Produk dan Harga Terhadap Keputusan Pembelian Indomie Mahasiswa Universitas Bandar Lampung. Penelitian ini menggunakan pendekatan kuantitatif dengan alat analisis SPSS. Uji kualitas data yang digunakan yaitu uji validitas dan uji reliabilitas, selanjutnya dilakukan uji asumsi klasik yaitu uji normalitas, uji multikolinearitas, dan uji heteroskedastisitas. Kemudian, pengujian hipotesis yang dilakukan yaitu uji t, selanjutnya dilakukan uji koefisien determinasi. Sampel dalam penelitian ini yaitu 97 responden. Teknik sampel yang digunakan menggunakan rumus slovin. Berdasarkan hasil penelitian dapat diketahui bahwa variabel Kualitas Produk dan Harga positif dan signifikan terhadap Keputusan Pembelian Indomie Mahasiswa Universitas Bandar Lampung. Berdasarkan hasil penelitian ini, perusahaan indomie disarankan untuk selalu meningkatkan inovasi untuk dapat menciptakan rasa baru dalam varian rasa indomie agar masyarakat memiliki banyak pilihan untuk dapat menikmati indomie, selalu dapat mempertimbangkan harga yang akan diberikan untuk penjualan namun tetap menjaga kualitas rasa maupun kemasan agar konsumen tidak memilih merk lain.
ANALYSIS OF FACTORS THAT INFLUENCE CONSUMER DECISIONS IN PURCHASING PRODUCTS ONLINE AT SHOPEE (CASE STUDY OF FEB STUDENTS OF BANDAR LAMPUNG UNIVERSITY) Chelsea Natalia Pohan; Herry Goenawan Soedarsa
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 2 No. 2 (2024): April
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v2i2.188

Abstract

The e-commerce industry is now growing rapidly in Indonesia. This is reinforced by the number of e-commerce that now dominates the Indonesian market. The large number of e-commerce in Indonesia means that consumer shopping habits have changed in this digital era and globalization. The purpose of this study is to determine the influence of cultural factors and social factors on consumer decisions in purchasing products online at Shopee. The research method used is quantitative research that uses quantitative and statistical data analysis techniques, with the main aim of testing hypotheses that have been determined by using multiple Linear Regression Test, Determination Coefficient Test, T Test, and F Test. The population and sample are students of the Faculty of Economics and Business, Bandar Lampung University, totaling 100 people. Based on the results of the study, it shows that cultural factors and social factors have a positive and significant influence on product purchase decisions online at Shopee. This shows that cultural factors and social factors simultaneously influence purchasing decisions.
FACTORS INFLUENCING PURCHASING DECISIONS ON NIKE SHOES (CASE STUDY OF FEB STUDENTS OF BANDAR LAMPUNG UNIVERSITY) Refael Gustiawan; Herry Goenawan Soedarsa
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 2 No. 2 (2024): April
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v2i2.205

Abstract

The shoe market is currently experiencing increased competition. Each brand creates high-quality sneakers. The shoe brand "NIKE" is very popular. The purpose of this study showed the impact of motivational and perceptual variables on Nike shoe purchases. The analysis in this study is quantitative and descriptive. 100 students of the Faculty of Economics and Business, Bandar Lampung University were selected as research samples. Data collection techniques using questionnaires use multiple linear regression to test the data collected. The results of the study concluded that the decision to buy Nike shoes was significantly influenced by motivational variables. In addition, Nike shoe purchase decisions are significantly influenced by perceptual variables. And overall, it can be concluded that the decision to buy Nike shoes is influenced by both variables, namely motivation and perception.
FACTORS AFFECTING THE WELFARE OF ONLINE DRIVERS IN BANDAR LAMPUNG CITY Teguh Santoso; Herry Goenawan Soedarsa
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 2 No. 3 (2024): June
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v2i3.233

Abstract

This study aims to identify the influence of online transportation factors and strategy factors on the welfare of online drivers in the city of Bandar Lampung. This study used quantitative methods using a sample of 100 respondents. The analysis techniques used in this study are validity tests and reliability tests, classical assumption tests, multiple liner regression tests, hypothesis tests and determination coefficient tests, data processed using the IBM SPSS 25 application (2023). Based on the results obtained in this study that online transportation has a positive and significant effect on driver welfare, strategies have a positive and significant effect on driver welfare. Then together online transportation and strategies have a positive and significant effect on the welfare of drivers. Online transportation and strategies can be an effective approach for drivers to meet their welfare. With increasingly fierce driver competition, this research can be a place for drivers to be able to fulfill their welfare.
FACTORS OF COMPETITIVE ADVANTAGE STRATEGY OF CAFE BUSINESS IN BANDAR LAMPUNG (STUDY ON DOESOEN CAFE BANDAR LAMPUNG) Marcelina Shinta Wining Putri; Herry Goenawan Soedarsa
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 2 No. 3 (2024): June
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v2i3.253

Abstract

The purpose of this study is to identify strategic factors that are strengths, weaknesses, opportunities, and threats owned by Café Doesoen in Bandar Lampung. This is used as a basis for formulating internal and external environment analysis to develop appropriate competitive advantage strategies, using SWOT (Strength, Weakness, Opportunities, Threats) analysis techniques. Through analysis using this strategy provides an overview of how Doesoen Cafe can improve its competitiveness in the market segment of Bandar Lampung City. This research contributes to enriching the literature on competitive advantage strategies in the café industry, especially in Bandar Lampung City. In addition, the findings from this study can also provide valuable insights for other café business owners to develop effective strategies in the face of increasingly competitive competition.
ANALYSIS OF ZIGGY CONSTRUCTION'S MARKETING STRATEGY IN COMPETING WITH OTHER COMPETITORS Mutia Salsa Billa; Herry Goenawan Soedarsa
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 2 No. 5 (2024): October
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v2i5.328

Abstract

The purpose of this study is to study marketing strategies used by Ziggy Construction in the face of competitiveness against other competitors. This research uses a mixed method, or a combination of two research methods simultaneously both quantitative and qualitative. Mixed method is intended to obtain more valid, reliable, and objective data. This research is descriptive following the process of data collection, writing, and explanation. This study used data collection techniques based on field research. Based on the results that have been described, Ziggy Construction uses the SWOT analysis method with IFAS and EFAS and the matrix diagram obtained is in quadrant 1 (one) meaning that the right strategy in the quadrant is an aggressive growth policy (Growth Oriented). The conclusion that can be drawn in this study is the marketing strategy used by Ziggy Construction in facing competitiveness against other competitors, namely by utilizing social media as a promotional event to introduce services to consumers, utilizing technology to manage financial statements to be more efficient and accurate, providing the best service to consumers to be more satisfied, and providing prices that are relatively cheaper than other competitors.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT BELI PADA KOPI KETJE PANJANG Mareta, Dinda; Goenawan Soedarsa, Herry
JURNAL WIDYA Vol. 5 No. 1 (2024): Jurnal Widya, April 2024
Publisher : Akademi Manajemen Informatika dan Komputer Widya Loka Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54593/awl.v5i1.246

Abstract

This research aims to determine and analyze the factors that influence consumer interest in Ketje Panjang Coffee. Population is the sum of all possible values, calculated and measured, so that the population of this study are consumers of Ketje Panjang Coffee. The sample in this study was identified using the lemshow formula, it was found that the sample size was 100 respondents. This analysis uses statistical calculations to facilitate testing for data analysis, therefore the above analysis uses the SPSS 25 application tool. This research uses multiple linear regression analysis or tests, coefficient of determination tests and t tests. The research results show that the factors that influence consumer interest, such as consumer satisfaction, product quality, price and promotion, show that they partially influence consumer interest, and product quality is the factor that most influences consumer interest. Ketje Panjang Coffee should improve consumer interest by maintaining consumer satisfaction, product quality, price and promotion with efforts to correct errors in Ketje Panjang Coffee so that consumer interest can increase.
Co-Authors . Henny . Shanti Aminah, Aminah Angelia Agustin Apri Irianti Raharjo Avrina Tryasmarini Dwi Putri Bunga Ayu Purwasih Chairul Anwar Chandra Ariyanto, Denny Chelsea Natalia Pohan Clarissa Tiara Putri Claudio Christopher Valentino DEASY ANDRIANTO Desty Natalia Dinantia, Salsabila Farida Efriyanti Friskha Friscillya Habiburrahman Habiburrahman Haninun Hapis Kiki Pribadi Hepiana Patmarina Indah Septiana Indrayenti Indrayenti Indrayenti Indrayenti Joyo, Arya Auralio Khairudin Khairudin Khairudin Khairudin Made Diah Ratna Marcelina Shinta Wining Putri Mareta, Dinda Mutia Salsa Billa NM Oldy Apriyanto Nurdiawansyah Nurdiawansyah Prita Rizky Arika Refael Gustiawan Rina Erlanda Riswan RISWAN Rosmiati ROSMIATI Rosmiati Rosmiati Rosmiati Tarmizi Rudi Rahmat Wijaya Safitri, Nazella Silvia Marliani Sufyan Edi Hartanto Surya Pandelima Syamsu Rizal Teguh Santoso Teja, Marchell Tia Rizna Pratiwi Tina Miniawati Barusman Tri Lestira Putri Warganegara Vian Deka Ratama Vina Petricia Winarni Winarni Yolanda, Dea Yosi Kurnia Putri Zenia Dinka Irawan