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Journal : Kinerja

Consumer Satisfaction as a Mediation on Repurchasing Interest on Price, Promotion, and Quality of Service Suwarno, Aldo; Estining Rahayu, Caecilia Wahyu; Fridayani, Januari Ayu
KINERJA Vol. 26 No. 1 (2022): KINERJA
Publisher : Faculty of Business and Economics Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/kinerja.v26i1.5244

Abstract

The purpose of this research is to determine the following: (1) the effect of price on repurchase interest as mediated by consumer satisfaction, (2) the effect of promotion on repurchase interest as mediated by consumer satisfaction, and (3) the effect of service quality on repurchase interest as mediated by consumer satisfaction. Purposive sampling was employed as a sample strategy. Data was collected by sending out online surveys to 100 people. Partial Least Squares and WarpPLS 6.0 are used in the data analysis technique. According to the findings of this study, (1) consumer satisfaction moderates the effect of price on consumer repurchase interest, (2) consumer satisfaction has little effect on consumer repurchase intention when it comes to promotions, (3) consumer satisfaction does not affect repurchase intention when it comes to service quality.
The Effect of Financial Ratios on Stock Returns: By Mediation of Price Earning Ratio Khan, Amar; Rahayu, Caecilia Wahyu Estining; Rahmawati, Christina Heti Tri
KINERJA Vol. 28 No. 1 (2024): KINERJA
Publisher : Faculty of Business and Economics Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/kinerja.v28i1.7826

Abstract

This study was conducted to analyze financial ratios effects towards Stock Returns in which the mediating variable is Price Earning Ratio (PER). The financial ratios are Debt to Equity Ratio (DER), Price to Book Value (PBV), and Return on Equity (ROE). This study uses a population of 65 real estate and property enterprises appeared in Indonesia Stock Exchange (IDX). This research’s samples are 36 companies registered in 2018-2020 IDX list. The data analysis technique uses Partial Least Square. The results showed (1) ROE and DER did not directly affect Stock Returns, (2) PBV directly affected Stock Returns, (3) ROE had an effect on Stock Returns partially mediated by the PER, (4) PBV and PER had no effect on Stock Returns mediated by the PER. The implications of the research result in investors needing to know the right time to make profitable investment decisions by analyzing the company's financial ratios to Stock Returns, which are an indicator of the level of profit earned by investors.
Consumer Satisfaction as a Mediation on Repurchasing Interest on Price, Promotion, and Quality of Service Suwarno, Aldo; Estining Rahayu, Caecilia Wahyu; Fridayani, Januari Ayu
KINERJA Vol. 26 No. 1 (2022): KINERJA
Publisher : Faculty of Business and Economics Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/kinerja.v26i1.5244

Abstract

The purpose of this research is to determine the following: (1) the effect of price on repurchase interest as mediated by consumer satisfaction, (2) the effect of promotion on repurchase interest as mediated by consumer satisfaction, and (3) the effect of service quality on repurchase interest as mediated by consumer satisfaction. Purposive sampling was employed as a sample strategy. Data was collected by sending out online surveys to 100 people. Partial Least Squares and WarpPLS 6.0 are used in the data analysis technique. According to the findings of this study, (1) consumer satisfaction moderates the effect of price on consumer repurchase interest, (2) consumer satisfaction has little effect on consumer repurchase intention when it comes to promotions, (3) consumer satisfaction does not affect repurchase intention when it comes to service quality.
The Effect of Financial Ratios on Stock Returns: By Mediation of Price Earning Ratio Khan, Amar; Rahayu, Caecilia Wahyu Estining; Rahmawati, Christina Heti Tri
KINERJA Vol. 28 No. 1 (2024): KINERJA
Publisher : Faculty of Business and Economics Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/kinerja.v28i1.7826

Abstract

This study was conducted to analyze financial ratios effects towards Stock Returns in which the mediating variable is Price Earning Ratio (PER). The financial ratios are Debt to Equity Ratio (DER), Price to Book Value (PBV), and Return on Equity (ROE). This study uses a population of 65 real estate and property enterprises appeared in Indonesia Stock Exchange (IDX). This research’s samples are 36 companies registered in 2018-2020 IDX list. The data analysis technique uses Partial Least Square. The results showed (1) ROE and DER did not directly affect Stock Returns, (2) PBV directly affected Stock Returns, (3) ROE had an effect on Stock Returns partially mediated by the PER, (4) PBV and PER had no effect on Stock Returns mediated by the PER. The implications of the research result in investors needing to know the right time to make profitable investment decisions by analyzing the company's financial ratios to Stock Returns, which are an indicator of the level of profit earned by investors.