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All Journal Arabi : Journal of Arabic Studies JURNAL PENDIDIKAN TAMBUSAI
Nursukma Suri
Universitas Sumatera Utara
Arts Humanities Education Languange, Linguistic, Communication & Media Social Sciences

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MODEL KOMUNIKASI CAMPUR KODE PARA PEDAGANG ARAB TERHADAP JEMAAH UMRAH INDONESIA DI KOTA MADINAH Khairawati Khairawati; Nursukma Suri; Suwarto Suwarto
Arabi : Journal of Arabic Studies Arabi : Journal of Arabic Studies | Vol. 6 No. 2 December 2021
Publisher : IMLA (Arabic Teacher and Lecturer Association of Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24865/ajas.v6i2.403

Abstract

The friendship and brotherhood of Arabs and Indonesians in terms of politics, social, religion, art, economy and culture is part of the undoubted cooperation both in bilateral agreements and in political recognition of these Arab countries. Arabic to Indonesian people through language communication, causing code mixing in the language. So, the influence of Arabic is very strong in Indonesian. Code mixing is a form of Social Exchange, which is a communication model that has an attitude of interconnectedness between individuals. In communication there is an element of reward in the form of profit (profit) and sacrifice (cost). From this model what traders do in offering or promoting goods sold by traders in the city of Medina to Umrah pilgrims. Mixed communication codes that are used to give meaning and can be understood in the process of buying and selling. Mix the codes used in the form of inserting words, phrases, repetition of words, idioms and clauses such as assalamualaikum, look around, look for clothes, which one, ana loss, anta turid, marhaba-marhaba, la yumkin, and how much is the equivalent. This qualitative research uses the method of proficient free-talk, note-taking and recording techniques, namely recording on data cards using writing instruments, then recording techniques.
Representasi Budaya Arab dalam Konten Dakwah Indonesia yang Menggunakan Simbol dan Bahasa Arab: Kajian Antropolinguistik Arab Nur Fadillah; Khairun Nazwa; Nursukma Suri
Jurnal Pendidikan Tambusai Vol. 9 No. 3 (2025): Desember
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

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Abstract

Penelitian ini membahas representasi budaya Arab dalam konten dakwah digital Indonesia, khususnya pada platform TikTok, melalui perspektif antropolinguistik. Bahasa Arab dan simbol-simbol budaya Arab seperti kaligrafi, pakaian khas Timur Tengah, serta atribut visual lainnya semakin sering digunakan oleh pendakwah sebagai strategi semiotik dan performatif untuk membangun otoritas religius serta identitas Arab-Islam. Penelitian ini menggunakan metode deskriptif kualitatif dengan teknik simak, catat, dan dokumentasi pada konten dakwah tahun 2024–2025. Hasil penelitian menunjukkan bahwa bahasa Arab berfungsi sebagai penanda otoritas spiritual, sementara simbol budaya Arab direproduksi untuk membangun citra dakwah yang religius dan kredibel. Praktik multimodal melalui gestur, ekspresi, dan integrasi bahasa Indonesia–Arab memperkuat identitas keislaman dalam ruang digital. Penelitian ini menegaskan bahwa representasi Arab dalam dakwah digital bukan hanya fenomena estetis, tetapi juga praktik budaya yang menegosiasikan identitas, otoritas, dan solidaritas keagamaan di kalangan audiens Muslim Indonesia.
Co-Authors Khairawati Khairun Nazwa Nur Fadillah Suwarto Suwarto