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All Journal Cendekia : Jurnal Pengabdian Masyarakat Bisman (Bisnis dan Manajemen): The Journal of Business and Management Adbis : Jurnal Administrasi dan Bisnis Shihatuna : Jurnal Pengabdian Kesehatan Masyarakat Jurnal Pengabdian Kepada Masyarakat Jurnal Ekonomi dan Bisnis Digital (MINISTAL) Indonesian Journal of Business Analytics (IJBA) Jurnal Ekonomi, Bisnis dan Manajemen Journal Islamic Business and Entrepreneurship / JIBE Jurnal Kewirausahaan dan Manajemen Bisnis CUAN Triwikrama: Jurnal Ilmu Sosial JIMEB: Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis INTERNATIONAL JOURNAL OF SOCIETY REVIEWS (INJOSER)
Suseno Hendratmoko
Fakultas Ekonomi, Prodi Manajemen Universitas Islam Kadiri Kediri
Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences

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ASEAN’s Digital Integration: Strategic Management, Challenges, Opportunities, and the Role of New Technologies Suseno Hendratmoko
Jurnal Ekonomi dan Bisnis Digital Vol. 2 No. 4 (2023): December 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ministal.v2i4.6734

Abstract

The objective of this study is to provide insight into the potential impact and implications of digital integration on the socio-economic landscape of ASEAN countries. Data sources for this study include an extensive literature review, statistical data from ASEAN reports, and peer-reviewed articles. The selection and extraction of data involved a rigorous process, ensuring that the most relevant and credible information is used. The data was then synthesized to provide a holistic understanding of the subject. The study concludes that although digital integration in ASEAN faces several challenges such as the digital divide, data privacy issues, and cybersecurity threats, it also offers significant opportunities for economic growth, innovation, and improved governance. The role of new technologies, such as artificial intelligence and blockchain, is vital and can help in mitigating challenges and harnessing opportunities. However, efficient strategic management is essential to effectively realize digital integration's potential benefits.
Developing Green Sustainable Entrepreneurship for Competitive Advantages through Green Management Suseno Hendratmoko
Indonesian Journal of Business Analytics Vol. 3 No. 6 (2023): December 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v3i6.5972

Abstract

The research aims to unravel Green Competitive Advantage (GCA) management which has emerged as a crucial strategy in recent years for organizations seeking a competitive edge. The growing literature on GCA underscores its significance, highlighting its potential to enhance organizational sustainability and performance while also providing a competitive advantage. The adoption of green innovation and high environmental awareness has been shown to yield improved performance and a better competitive advantage. This contributes to sustainable business practices and positions the company favorably in the business landscape. Therefore, understanding the implications of GCA is essential for policymakers who need to define the best mechanism for developing green innovation. This, in turn, can help organizations achieve a competitive advantage and ensure business sustainability. The study emphasizes the importance of GCA literacy among practitioners and stakeholders. The novelty of the research results indicates that understanding encourages the selection of green changes within organizations, promoting GCA as a sustainable business framework. Summing up, GCA management not only offers a competitive edge for businesses but is also a step towards a sustainable future. Therefore, exploring the role of GCA in business management and its potential implications is of utmost importance in today's business world.
Pengaruh Kualitas Pelayanan, Harga dan Inovasi Produk terhadap Keputusan Pembelian di Kelompok UKM Candaria Desniati Dwi Kusumaningrum; Suseno Hendratmoko; Trisnia Widuri
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 3 (2022): Oktober : Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i3.409

Abstract

Pengaruh kualitas pelayanan dengan indikator keandalan, ketanggapan, dan empati. Harga dengan indikator keterjangkauan harga, kesesuaian harga dengan kualitas produk, daya saing harga, dan harga dapat mempengaruhi konsumen dalam mengambil keputusan. Inovasi produk dengan indikator jenis produk, peningkatan kualitas, dan kemasan fitur sangat penting untuk mengetahui seberapa besar pengaruh terhadap keputusan pembelian di kelompok UKM Candaria. Dengan mengetahui hubungan tersebut, pemilik UKM Candaria dapat memperkirakan bagaimana respon masyarakat terhadap pelayanan, harga dan inovasi produk yang telah diberikan sehingga dapat mempengaruhi keputusan pembelian. Teknik pengambilan sampel dalam penelitian ini menggunakan teknik insidental sampling. Sedangkan sampel yang diambil adalah sebagian konsumen UKM Candaria. Data diperoleh melalui kuesioner, observasi dan wawancara. Dari hasil analisis yang telah dilakukan, hasil penelitian menunjukkan bahwa kualitas pelayanan tidak berpengaruh signifikan secara parsial terhadap keputusan pembelian, harga tidak berpengaruh signifikan secara parsial terhadap keputusan pembelian, inovasi produk berpengaruh signifikan secara parsial terhadap keputusan pembelian. Kualitas pelayanan, harga dan inovasi produk berpengaruh signifikan secara simultan terhadap keputusan pembelian. Hal tersebut diketahui hasil analisis korelasi sebagai berikut : nilai R square 0,121 atau 12,1% dan sisanya sebesar 87,9% dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini.
ENERGY SELF-SUFFIENCY IN REALIZING SUSTAINABLE DEVELOPMENT IN INDONESIA : BETWEEN REALISTIC AND IMAGINARY GOALS Heppi Syofya; Deni Gunawan; Suseno Hendratmoko; Lisbet Situmorang; Ridwan Sya’rani
INTERNATIONAL JOURNAL OF SOCIETY REVIEWS Vol. 2 No. 3 (2025): INTERNATIONAL JOURNAL OF SOCIETY REVIEWS (INJOSER)
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

One of the hot topics of discussion at the moment is the government's policy of continuing to develop renewable energy alternatives. Energy Self-Sufficiency in Realizing Sustainable Development in Indonesia. This research aims to analyze the possibility of an Energy Self-Sufficiency development plan in realizing sustainable development in Indonesia, whether it is implemented realistically or not. If it is realistic then it can be categorized as a plan and if it is not realistic then the plan can be categorized as mere discourse. This research is qualitative research with a descriptive approach. The data used in this research is secondary data which researchers obtained from trusted websites, scientific journals, books and other trusted sources that are credible and commonly used in research. The analysis technique in this research uses descriptive analysis techniques to describe whether Energy Self-Sufficiency in realizing Sustainable Development in Indonesia is realistic or not. These data were analyzed using analytical tools with stages of data collection, data selection, data reduction and drawing conclusions.
Strategi Pemasaran 4P Untuk Meningkatkan Daya Saing Pada Lapak Labu Pak Roni Di Pasar Ngronggo Misbaqul Afandi; Anita Sumelvia Dewi; Suseno Hendratmoko
Bisman (Bisnis dan Manajemen): The Journal of Business and Management Vol. 8 No. 2 (2025): Juli 2025
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36815/bisman.v8i2.4345

Abstract

The purpose of this study is to examine how the 4P strategy (Product, Price, Place, and Promotion) can enhance competitiveness at Lapak Labu Pak Roni. This research employed a qualitative method with two key informants, namely the owner and an employee. Data analysis was conducted using the Miles and Huberman model. The findings indicate that the implementation of the 4P marketing strategy (Product, Price, Place, and Promotion) at Lapak Labu Pak Roni has proven effective in maintaining business sustainability, increasing customer loyalty, and strengthening competitiveness in Ngronggo Market. The implication of this research shows that the 4P strategy is not only relevant for large businesses, but can also be a practical reference for traditional UMKM in improving competitiveness through product innovation and social media utilization.
Co-Authors Ahmad Agus Tri Mulyono Ahmad Idris ANITA SUMELVIA DEWI Anwar Bowo Leksono Ayu Wulan Pratiwi Deni Gunawan Desniati Dwi Kusumaningrum Dina Ayu Lestari Dovy Akhbar Rahwi Gunandri Heppi Syofya, Heppi Heru Sutapa Idris, Ahmad Indah Listyani Lisbet Situmorang Misbaqul Afandi Renhardt Bimantoro Brojo Negoro Ridwan Sya’rani Trisnia Widuri Wildan Diky Fathoni Yenny Artha Fahira Zaenul Muttaqien