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All Journal International Journal of Electrical and Computer Engineering TEKNIK INFORMATIKA JIK Jurnal Ilmu Komputer TELKOMNIKA (Telecommunication Computing Electronics and Control) Bulletin of Electrical Engineering and Informatics Bulletin of Electrical Engineering and Informatics PROCEEDING IC-ITECHS 2014 Bulletin of Electrical Engineering and Informatics Proceeding of the Electrical Engineering Computer Science and Informatics Sinkron : Jurnal dan Penelitian Teknik Informatika Journal of Information Systems and Informatics Syntax Idea INFORMASI (Jurnal Informatika dan Sistem Informasi) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences International Journal of Engineering, Science and Information Technology Metta : Jurnal Ilmu Multidisiplin Innovative: Journal Of Social Science Research Jurnal Informatika Ekonomi Bisnis Jurnal Sistem Informasi
Ahmad Nurul Fajar
Bina Nusantara University
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Factors That Determine Behavioral Intentions in Using E-Commerce with the Most Visitors in Indonesia Lestari, Diva Agnes Ayu; Fajar, Ahmad Nurul
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 4 (2022): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i4.7060

Abstract

This study aims to find out what factors influence behavioral intentions in using an e-commerce with the most visitors in Indonesia. The model used in this study is a combination of variables from several previous models related to the problem and variables relevant to this study such as Perceived Ease of Use, Perceived Usefulness, Effort Expectancy, Social Influence, Subjective Norm, and Behavioral Intention. Data collection in this study was to distribute questionnaires online. The questionnaire distributed produced 100 respondents and was processed with SPSS. From the results of processing with the T Test and Double Linear Regression, there are two hypotheses accepted and three hypotheses rejected, which states that the perceived ease of use and effort expectancy variables have a positive significant influence on behavioral intention, while perceived usefulness, social influence and subjective norm do not have a significant influence on behavioral intention.
Co-Authors Anggito, Nurmaryo Budiardjo, Eko K. Ditdit Nugeraha Utama Diyapradana, Taruna Eko K. Budiardjo Eva Novianti Gunawan Wang Gunawan Wang, Gunawan Hans Brillian Thehawijaya Hasibuan, Zainal A. Jayadi Halim Lestari, Diva Agnes Ayu Marshal, Aldo Leviko Nilo Legowo Ramadhan, Muhammad Daffa Septiharto, Dicky Shofi, Imam Marzuki Taruna Diyapradana Uro Abdurrohim Utama, Ditdit Nugeraha Vincentius Gerardo Yudhistira, Andreas Yuliawan Cahya Pamungkas Zainal A. Hasibuan