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PENERAPAN MODEL PEMBELAJARAN KOOPERATIF TIPE MAKE A MATCH UNTUK MENINGKATKAN KUALITAS PEMBELAJARAN IPS SISWA KELAS V SDN KALIBANTENG KIDUL 01 KOTA SEMARANG (APPLICATION OF COOPERATIVE LEARNING MODEL TYPE MAKE A MATCH TO ENHANCE QUALITY OF LEARNING SOCIAL Febriana, Ayu
KREATIF Vol 1, No 2 (2011): KREATIF
Publisher : KREATIF

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (226.349 KB)

Abstract

Based preliminary observation on the SDN Kalibanteng Kidul 01 Semarang. The writer found a problem in social fifth grade of learning. The teachers did not use an innovative learning model and instructional media, so it made the passive students have no spirit to follow the learning process. By implementing cooperative learning model type Make A Match is expected to improve the students achievment on social learning. Classroom action research was conducted with four steps they are planning, execution, observation and reflection using implement cooperative learning model type Make A Match. The subject of this research was the teacher and 48 students on the fifth grade of SDN Kalibanteng Kidul 01 Semarang, consist of 27 male and 21 female. The variables of this study were the skill of teachers, students activity, and students achievement. In this study, the writer using observation, test and documentation. And for the data analysis of this study using descriptive analysis. The result of this study showed an average score of teacher’s skill in the cycle I was 3,5 with excellent category, the cycle II was 3,7 with excellent category and the cycle III was 3,9 with excellent category too. The average of student activity in cycle I was 3,0 with very good category, cycle II was 3,7 with very good category and the last in cycle III was 3,8 with very good category too. The exhaustiveness student learning in the initial condition only 2 from 48 students who achieve KKM (65). The average of process social learning which obtained by applying cooperative learning model of type Make A Match cycle I was 62,27 and 26 from 48 students experiencing learning exhaustiveness with percentage 54,16%. In cycle II was 71,46 and 36 from 48 students had studied with the percentage of completeness 75%. In cycle III was 79,90 and 41 from 48 students had studied with the thoroughness percentage 85,41%. Based on the resut of this study, it can be conclude that by applying a type of cooperative learning model Make A Match can improve the quality of learning social studies of the fifth grade of SDN Kalibanteng Kidul 01 Semarang. The advice that can be given is a model of cooperative type Make A Match is need to be applied and develope because it can improve teacher’s skill, students activity and learning achievement so it can influence the improvement of social learning. Key Words: Cooperative Learning Model Type “Make A Match”, the quality of learning social studies.
PENERAPAN MODEL PEMBELAJARAN KOOPERATIF TIPE MAKE A MATCH UNTUK MENINGKATKAN KUALITAS PEMBELAJARAN IPS SISWA KELAS V SDN KALIBANTENG KIDUL 01 KOTA SEMARANG (APPLICATION OF COOPERATIVE LEARNING MODEL TYPE MAKE A MATCH TO ENHANCE QUALITY OF LEARNING SOCIAL Febriana, Ayu
Jurnal Kreatif : Jurnal Kependidikan Dasar Vol 1, No 2 (2011): Jurnal Kreatif : Jurnal Kependidikan Dasar
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (226.349 KB) | DOI: 10.15294/kreatif.v1i2.1678

Abstract

Based preliminary observation on the SDN Kalibanteng Kidul 01 Semarang. The writer found a problem in social fifth grade of learning. The teachers did not use an innovative learning model and instructional media, so it made the passive students have no spirit to follow the learning process. By implementing cooperative learning model type Make A Match is expected to improve the students achievment on social learning. Classroom action research was conducted with four steps they are planning, execution, observation and reflection using implement cooperative learning model type Make A Match. The subject of this research was the teacher and 48 students on the fifth grade of SDN Kalibanteng Kidul 01 Semarang, consist of 27 male and 21 female. The variables of this study were the skill of teachers, students activity, and students achievement. In this study, the writer using observation, test and documentation. And for the data analysis of this study using descriptive analysis. The result of this study showed an average score of teacher’s skill in the cycle I was 3,5 with excellent category, the cycle II was 3,7 with excellent category and the cycle III was 3,9 with excellent category too. The average of student activity in cycle I was 3,0 with very good category, cycle II was 3,7 with very good category and the last in cycle III was 3,8 with very good category too. The exhaustiveness student learning in the initial condition only 2 from 48 students who achieve KKM (65). The average of process social learning which obtained by applying cooperative learning model of type Make A Match cycle I was 62,27 and 26 from 48 students experiencing learning exhaustiveness with percentage 54,16%. In cycle II was 71,46 and 36 from 48 students had studied with the percentage of completeness 75%. In cycle III was 79,90 and 41 from 48 students had studied with the thoroughness percentage 85,41%. Based on the resut of this study, it can be conclude that by applying a type of cooperative learning model Make A Match can improve the quality of learning social studies of the fifth grade of SDN Kalibanteng Kidul 01 Semarang. The advice that can be given is a model of cooperative type Make A Match is need to be applied and develope because it can improve teacher’s skill, students activity and learning achievement so it can influence the improvement of social learning. Key Words: Cooperative Learning Model Type “Make A Match”, the quality of learning social studies.
The Influence of Experiential Marketing, Brand Image and Location on Repurchase Intention in Lapau Kapau Dona Amelia; Febriana, Ayu
Adpebi Science Series Vol. 2 No. 1 (2024): 3rd AICMEST 2024
Publisher : ADPEBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/ass.v2i1.408

Abstract

This research aims to analyze Experiential Marketing on Repurchase Intention at Lapau Kapau. To analyze Brand Image on Repurchase Intention at Lapau Kapau . The research uses quantitative methods. The type of data in this study is primary data by distributing questionnaires to all visitors of Lapau Kapau . The sampling technique uses Probability sampling, which is a sampling technique carried out by giving equal opportunities in the population to be selected as a sample. The analysis technique uses test tools with the help of SmartPLS software version 3. Based on the results of the hypothesis testing that have been described in the research results, it shows that: (1) experiential marketing is known to have a positive but not significant effect on repurchase intention on consumers who want to visit Lapau Kapau . (2) Brand image is known to have a positive and significant influence on repurchase intention on consumers who want to visit Lapau Kapau . (3) Location is known to have a positive and significant influence on repurchase intention on consumers who want to visit Lapau Kapau .
The Relationship Between Electronic Service Quality and Electronic Trust with Customer Loyalty in TikTok Shop Users Through Customer Satisfaction in Jabodetabek Febriana, Ayu; Dita Puruwita; Nofriska Krissanya
JURNAL DINAMIKA MANAJEMEN DAN BISNIS Vol. 7 No. 2 (2024): Jurnal Dinamika Manajemen dan Bisnis
Publisher : LPPM Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/JDMB.07.2.5

Abstract

The purpose of this study was to determine the effect of electronic service quality, electronic trust, and customer satisfaction on customer loyalty of TikTok shop users in Jabodetabek. This quantitative research method collects data through questionnaires. A total of 250 respondents were sampled using purposive sampling techniques. The objects taken in this study were respondents who had used TikTok shop, aged 17-30 years, and domiciled in Jabodetabek. This study uses AMOS software version 24 and SEM (Structural Equation Model) to analyze and process research data. The results obtained in this study indicate that electronic service quality and electronic trust have a positive effect on customer satisfaction. In addition, electronic service quality and customer satisfaction have a positive effect on customer loyalty. Electronic service quality and electronic trust through customer satisfaction also have a positive effect on customer loyalty. However, electronic trust has no effect on customer loyalty.