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Jeki Algusri
Universitas Muhammadiyah Riau
Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Peningkatan Pendapatan Petani Melalui Edukasi Pemanfaatan Pestisida Nabati Ramah di Lingkungan Berbasis Bahan Lokal Jeki Algusri; Ananda Rahmadhani; Aulia Sabilla Salim; Khalilah Galih Farahdita; Muhammad Grezka Harviano; Mhd Wafiq Ramadhan; Nurmaini Nurmaini; Olipian Resky Pernando; Raihan Akbar; Winda Sugiarti; Indra Pratama; Nanda Safira; Niswatun Fitriyah
JURNAL PENGABDIAN MASYARAKAT INDONESIA Vol. 4 No. 3 (2025): Oktober : Jurnal Pengabdian Masyarakat Indonesia (JPMI)
Publisher : Politeknik Pratama Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpmi.v4i3.5931

Abstract

This community service activity aims to increase the income of farmers in Delima Jaya Village through education on the use of lemongrass-based botanical pesticides as an alternative to chemical pesticides. The main problems faced by farmers are high production costs and the health and environmental risks associated with the use of synthetic pesticides. The activity was carried out using a participatory method through surveys, outreach, training on botanical pesticide production, field mentoring, and program impact evaluation. The results showed that farmers were able to produce botanical pesticides independently at 80% lower costs than chemical pesticides. Field trials demonstrated the effectiveness of botanical pesticides in controlling pests, increasing crop yields by 10–15%, and increasing farmer incomes by up to IDR 3.5–3.8 million per planting season. The program also raised farmers' awareness of the importance of sustainable agricultural practices utilizing local resources. Overall, education on the use of lemongrass-based botanical pesticides has proven effective in reducing production costs, increasing farmer productivity and welfare, and supporting environmental sustainability. This local potential-based empowerment model can be replicated in other villages to create an environmentally friendly and competitive agricultural system. Additionally, the program fostered greater awareness among the farmers regarding the importance of sustainable agricultural practices, such as reducing the use of synthetic chemicals and leveraging locally available plants for pest control. This empowerment model, based on local potential, can be replicated in other villages to promote an environmentally friendly and economically viable agricultural system.
Model Village Economy Berbasis Integrasi Sistem Informasi Desa Untuk Penguatan Ekonomi UMKM Di Desa Sokop Aqil Farras; Hustinawati Hustinawati; Siti Hanifa Sandri; Jeki Algusri
Journal of Economic, Management, Business, Accounting Sustainability Vol. 3 No. 1 (2026): Februari 2026
Publisher : EL-EMIR Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63477/joembas.v3i1.466

Abstract

This study aims to develop a Village Economy model based on the integration of Village Information Systems to strengthen the MSME economy in Sokop Village, Meranti Islands Regency. The study used a mixed methods approach with a sequential explanatory design with 60 respondents consisting of village officials, MSMEs, and the community. Analysis was conducted by comparing the utilization rate of the village website before and after the integration of marketplace features and digital public services. The results showed an increase in system utilization in aspects such as public information access (52% to 82%), online complaints (35% to 70%), and MSME product promotion (28% to 75%). This increase indicates that the integration of the marketplace into the village information system contributes to expanding the visibility of local products and increasing community participation in technology-based public services. Theoretically, this study enriches the study of e-government integration and the village economy through a four-component model: digital governance, digital public service, digital market integration, and digital literacy empowerment. Practically, this model can serve as an implementation reference for other villages in building an integrated technology-based economic ecosystem.  
Strategi Pemasaran Dalam Meningkatkan Penjualan OMMA Swalayan Padang Jeki Algusri
Jurnal Akuntansi Bisnis Pelita Bangsa Vol. 10 No. 01 (2025): AKUBIS - Juni - 2025
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/akubis.v10i01.2651

Abstract

This research was conducted at Omma Swalayan Padang. The object of this research is the marketing strategy of Omma Swalayan. The purpose of this study is to identify the marketing strategies implemented by Omma Swalayan in selling its products and to explore the obstacles faced by Omma Swalayan Padang in the competitive market.This type of research is descriptive in nature. The data analysis method used is SWOT analysis. Based on the results of the research, the following conclusions were drawn:The strengths of Omma Swalayan Padang include its strategic business location.The weaknesses include the relatively new establishment of the business, the lack of promotional and advertising services, and limited business experience.The main opportunities for Omma Swalayan Padang include the opening of a new branch on Jl. Siteba Padang and the increasing needs of the local community.The major threats faced by Omma Swalayan Padang include the emergence of similar businesses and price competition in the same industry.In this context, Omma Swalayan Padang can apply a market penetration strategy. This strategy aims to increase the market share of a product or service through more intensive marketing efforts.
Co-Authors Ananda Rahmadhani Anriva, Della Hilia Aqil Farras Aulia Sabilla Salim Bakaruddin Bakaruddin Bambang Wijananto Dwi Fionasari Hendri Ali Ardi, Hendri Ali Hustinawati Hustinawati Indra Pratama Khalilah Galih Farahdita Lusti Ika Nirmala Sari Magdalena, Maria Mhd Wafiq Ramadhan Misral Misral Misral Muhammad Grezka Harviano Nadia Miftaroziah Nanda Safira Niswatun Fitriyah Nurmaini Nurmaini Olipian Resky Pernando Pandu Hidayat Rahayu, Norra Isnasia Raihan Akbar Rina Aulisma Siti Hanifa Sandri Sri Rahmayanti Winda Sugiarti