Gulfira, Poeti Nazura
Universitas Indonesia

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PEMBERDAYAAN MASYARAKAT DI KAMPUNG KOTA MELALUI FESTIVAL SENI KONTEMPORER: STUDI KASUS KAMPUNG BUSTAMAN, SEMARANG Poeti Nazura Gulfira
Jurnal Sosial Humaniora Terapan Vol 2, No 2: June 2020
Publisher : Program Pendidikan Vokasi UI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.7454/jsht.v2i2.91

Abstract

Masalah umum yang sering dihadapi oleh hampir setiap kampung kota adalah mempertahankan keberadaan mereka yang cenderung tergusur dan terpinggirkan oleh kepentingan berbagai pihak yang lebih berkuasa. Sebagai upaya untuk menyelamatkan keberadaan kampung kota, telah muncul pergerakan grassroots dari komunitas berbasis masyarakat yang ikut mengintervensi pembangunan beberapa kampung kota di Indonesia selama dekade terakhir. Salah satu cara yang dilakukan adalah menyelenggarakan festival seni kontemporer yang diharapkan dapat meningkatkan daya tarik dan estetika kampung, menciptakan peluang baru bagi warga lokal untuk mengembangkan kreativitas mereka, dan memperkuat identitas lokal. Berbagai capaian tersebut dilakukan untuk mencapai satu tujuan utama, yaitu melindungi kampung dari ancaman penggusuran melalui peningkatan kapasitas warga dengan memanfaatkan potensi lokal yang ada atau membangun potensi yang baru (Kustiawan et al. 2015; Lieshout 2014; Prasetyo & Iverson 2013). Meskipun banyak penelitian dari berbagai belahan dunia – terutama di negara maju – menunjukkan bahwa penggunaan festival seni kontemporer memberikan banyak manfaat sosial bagi warga lokal, hal ini belum banyak dibuktikan dari konteks Global South. Akibatnya, masih ada ketidakpastian apakah penggunaan festival seni kontemporer membawa dampak positif pada aspek sosial penduduk negara berkembang, terutama mereka yang tinggal di daerah yang sering dianggap “bermasalah” seperti perkampungan kota. Oleh karena itu, penelitian ini akan berkontribusi untuk memahami implikasi dari penyelenggaraan festival seni kontemporer terhadap kehidupan sosial di permukiman informal, khususnya di Indonesia. Tujuan utama dari penelitian ini adalah untuk mengetahui dampak festival seni kontemporer terhadap kapasitas masyarakat lokal di kampung Indonesia, khususnya di Kampung Bustaman, Semarang. Penelitian ini dilakukan melalui wawancara mendalam dengan 17 responden dari warga setempat. Hasil dari wawancara menunjukkan bahwa festival seni kontemporer dapat mempromosikan pemberdayaan lokal dengan mendorong partisipasi warga dalam kelompok usia muda, meningkatkan kapasitas organisasi dan mobilisasi masyarakat setempat, menyediakan wadah untuk bertukar wawasan, dan memperluas perspektif masyarakat lokal tentang tempat dan komunitas mereka.Kata Kunci: Festival seni kontemporer, pariwisata berbasis komunitas, kampung kota, pemberdayaan masyarakat
Monitoring Evaluation Analysis of Tourist Village Development: A Case of Kemiren, Banyuwangi Poeti Nazura Gulfira Akbar; Annisa Marsya Safira
Jurnal Kepariwisataan Indonesia: Jurnal Penelitian dan Pengembangan Kepariwisataan Indonesia Vol. 17 No. 1 (2023): June 2023
Publisher : Ministry of Tourism and Creative Economy/Tourism and Creative Economy Agency Republic of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47608/jki.v17i12023.12-22

Abstract

The Ministry of Tourism and Creative Economy has set a target to increase the number of tourist villages classified as advanced to self-sufficient. In order to accomplish this, the Ministry organized training sessions to help and support the locals in enhancing their capability to manage their village as a tourist destination. One of the tourist villages where the training was provided was Desa Kemiren in Banyuwangi. The village received assistance in the aspect of tour guiding as the current status of Desa Kemiren is a developed tourist village. To make sure that the training meets the demands of the local community, monitoring and assessment analysis is required. Taking into account the significance of tour guides in delivering tourism services, this study investigates the implementation of tour guide training in Desa Kemiren. The research aims to analyse the monitoring evaluation of tour guide training based on stakeholders' perspectives. The study uses a qualitative method, and the data collection was collected through semi-structured interviews with six respondents, comprised of representatives of the government, community, and Kemiren villagers. The result demonstrates that this training is an attempt by the government to make the village self-sufficient in terms of problem identification. According to the viewpoint of the community, they took part because they need help developing the village to become an advanced tourism town and become independent. It can be seen that the purpose of the three main stakeholders involved in this program is aligning with one another
Strategic Management for Rural Tourism Development inWanayasa, Puwakarta, West Java, Indonesia Gunawijaya, Jajang; Gulfira Akbar, Poeti Nazura; Ansori, Sofyan
Journal of Indonesian Tourism and Policy Studies Vol. 1, No. 1
Publisher : UI Scholars Hub

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Abstract

This paper reveals a strategic management case of rural tourism development based on tourism plan in Wanayasa, Purwakarta, Jawa Barat. Research was conducted in August 2015 with qualitative approaches i.e. interview and focus group discussion. In addition, some of data also produced from secondary sources such as government regulation and official website. Findings show that the only strength Wanayasa possessed is their ability in capturing projections of external factors, including identification of potential investors for their tourism. Apart from that quality, it is obvious that their rural tourism development is lack of clear vision & mission, indefinite internal analysis, and chaotic strategy formulation as a result of disorganized planning processes. With those conditions, it will be tough for them to formulate the true competitive advantage as a basic foundation of their tourism development. Besides, the community and local elites are now tend to expect more in investor funds instead of systematic strategic management by their own.
Community Participation In Rural Tourism Development: TheExperience Of Wanayasa, Purwakarta Gunawijaya, Jajang; Gulfira Akbar, Poeti Nazura; Pratiwi, Annisa
Journal of Indonesian Tourism and Policy Studies Vol. 1, No. 2
Publisher : UI Scholars Hub

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Abstract

Rural tourism has been quite a favourite form of alternative tourism in Indonesia over the last few years. Beeton (2006) defined rural tourism as a various activities that take place in nonurban settings, ranging from natural or manmade attractions, amenities and facilities, transportation, marketing to information system. People want to experience the indigenous culture and natural environment that settled in rural landscape. Many scholars have argued that the success of tourism development in rural areas depends on the collaboration in Indonesia using a case study of Wanayasa, Purwakarta. It assesses the level of community participation, limitations to community participation in tourism development and community’s commitment to participate in rural tourism development. To accomplish the main objective of this study, the qualitative approach was chosen as a research method. Primary data were collected through in-depth interviews and focus group discussion with 21 informants selected which comprises representation from 3 different group namely local authorities in Purwakarta region, representative of local community, tourism institution.. The data were analysed using qualitative content analysis to set priorities and alternative strategies. The results of this study indicated that local people is highly enthusiastic about tourism development in Wanayasa. Community’s commitment to participate in the rural tourism development is to contribute to the provision of access and infrastructure, organize cultural events, and preserve both cultural and natural environment independently. Local community is also interested in building mutual partnership to develop tourist destination, build businesses and promote its tourism to potential markets. However, the level of community involvement in Wanayasa is still at the stage of participation with material incentives and functional participation. While limitations of cultural, structural and operational are also challenges that must be anticipated, to bear on society engagement and mobilization in the development of tourism.
BAURAN PROMOSI PAKET WISATA HALAL KOREA SELATAN PADACHERIA HALAL HOLIDAY TRAVEL Mayza, Karina; Gulfira, Poeti Nazura
Journal of Indonesian Tourism and Policy Studies Vol. 2, No. 2
Publisher : UI Scholars Hub

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Abstract

The focus of this study is about Promotional Mix "Halal Tour Packages of South Korea" on Cheria Halal Holiday. The purpose of this study is to know promotional mix activities on Cheria Halal Holiday in marketing "Halal Tour Packages of South Korea" and their obstacles. South Korea became one of the countries that began to develop halal tourism. This is an opportunity for Cheria Halal Holiday to promote South Korea's halal tour packages. In this study using Qualitative Descriptive method by interviewing with resource person and direct observation at Cheria Halal Holiday office. The concepts used in writing are Tourism, Halal Tourism, Tourism Promotion, and Tourism Promotion Mix. Promotion mix is very important to support the sales activities of Cheria Halal Holiday’s packages, for example Halal Tour Packages of South Korea. Based on the observations, Cheria Halal Holiday has done the promotion mix accordance with the concept. Cheria is considered to be able to market South Korea halal tour package products well although still encountered some obstacles such as expensive price. However this does not diminish the interest of the community because of the halal tourist services that become the hallmarks of this product.
PERANAN PURCHASING DALAM PENGADAAN BARANG DIHOTEL THE RITZCARLTON JAKARTA MEGA KUNINGAN Putri, Gea Fitriannisa; Gulfira, Poeti Nazura; Priyandhini, Besty
Journal of Indonesian Tourism and Policy Studies Vol. 3, No. 2
Publisher : UI Scholars Hub

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Abstract

This study discusses the process of material procurement of goods, the process of filing documents by staff purchasing, and obstacles experienced by staff purchasing during the procurement process. The method used in the writing of this final work is a field observation method where the authors participate directly to the field to see, research, and perform. The author also used interview methods to get a direct answer from industry players.