Yanthi Metri Gunawan
Universitas Muhammadiyah Tangerang

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PENGARUH KOMPETENSI KEWIRAUSAHAAN DAN ETOS KERJA TERHADAP KINERJA PELAKU UMKM DI KOTA TANGERANG Pandji Pratopo; Lena Erdawati; Atik Atikah; Yanthi Metri Gunawan
JMB : Jurnal Manajemen dan Bisnis Vol 10, No 1 (2021): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v10i1.4227

Abstract

The purpose of this study was to determine the effect of entrepreneurial competence and work ethic partially and simultaneously (jointly) on the performance of UMKM players in Tangerang City, studying in Tanah Tinggi Central Market, Tangerang City. This study uses an associative method with a quantitative approach. Sampling as many as 52 people, with the Slovin method. Data collection techniques and tools are literature study, observation, and questionnaires or questionnaires. The data analysis technique used is descriptive analysis to determine the description of respondents' responses and data distribution, while inferential statistics are used for hypothesis testing. Data processing is assisted by Microsoft Excel and SPSS software version 25. The results of hypothesis testing show that: The contribution of competence and work ethic to the performance of UMKM players is 54.6%, while the remaining 45.4% is influenced by other variables not examined. The higher the competency value and work ethic at the same time at a certain value, then the high the competency value and work ethic value make the performance value of UMKM actors increase at a certain value as well. Hypothesis testing proves that there is a significant effect of entrepreneurial competence and work ethic partially or simultaneously (jointly) on the performance of UMKM players in the Main Market of Tangerang City. The most dominant influence on the performance of UMKM actors seen from the coefficient of determination is the entrepreneurial competence variable. A person who has a high work ethic and entrepreneurial competence will provide an increase in his performance as a business hammer.
PENGARUH PROMOSI , CITRA KOPERASI , DAN KUALITAS PELAYANAN TERHADAP PENINGKATAN JUMLAH ANGGOTA PADA KOPERASI SIMPAN PINJAM Isrok Isrok; Yanthi Metri Gunawan; Siti Asriah Immawati
JMB : Jurnal Manajemen dan Bisnis Vol 10, No 1 (2021): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v10i1.4234

Abstract

The purpose of this study was to determine the effect of promotion, the image of cooperatives, and service quality on increasing the number of members in savings and loan cooperatives (a case study of savings and loan cooperatives in Tangerang Regency). With an Associative Quantitative approach. The data analysis method used multiple regression. All populations in this study will be a sample, namely as many as 63 samples. The results of the research are (1) promotion has a significant positive effect on increasing the number of cooperative members (2) the image of the cooperative has no significant negative effect on the increase in the number of cooperative members (3) service quality has a significant and positive effect on increasing the number of cooperative members (4) promotion, the image of the cooperative, the quality of service simultaneously affected the increase in the number of cooperative members by F count 12,551> F table 1.99. The result of the coefficient of determination test showed that the value of Adjusted R Square was 35.9% and the remaining 64.1% was influenced by factors other than the variables examined in this study.Keywords: Promosi , Citra Koperasi , Kualitas Pelayanan, Peningkatan Jumlah Anggota