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PENGARUH PROMOSI , CITRA KOPERASI , DAN KUALITAS PELAYANAN TERHADAP PENINGKATAN JUMLAH ANGGOTA PADA KOPERASI SIMPAN PINJAM Isrok Isrok; Yanthi Metri Gunawan; Siti Asriah Immawati
JMB : Jurnal Manajemen dan Bisnis Vol 10, No 1 (2021): JMB : Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/jmb.v10i1.4234

The purpose of this study was to determine the effect of promotion, the image of cooperatives, and service quality on increasing the number of members in savings and loan cooperatives (a case study of savings and loan cooperatives in Tangerang Regency). With an Associative Quantitative approach. The data analysis method used multiple regression. All populations in this study will be a sample, namely as many as 63 samples. The results of the research are (1) promotion has a significant positive effect on increasing the number of cooperative members (2) the image of the cooperative has no significant negative effect on the increase in the number of cooperative members (3) service quality has a significant and positive effect on increasing the number of cooperative members (4) promotion, the image of the cooperative, the quality of service simultaneously affected the increase in the number of cooperative members by F count 12,551> F table 1.99. The result of the coefficient of determination test showed that the value of Adjusted R Square was 35.9% and the remaining 64.1% was influenced by factors other than the variables examined in this study.Keywords: Promosi , Citra Koperasi , Kualitas Pelayanan, Peningkatan Jumlah Anggota

KUALITAS PRODUK, FAKTOR BUDAYA DAN KEPERCAYAAN (TRUST) TERHADAP PERILAKU KONSUMEN PADA PT. HWA LIEN STEEL FACTORY DI KABUPATEN TANGERANG Siska Mayratih; Kusdianto Kusdianto; Isrok Isrok
Jurnal Comparative: Ekonomi dan Bisnis Vol 4, No 2 (2022): Jurnal Comparative: Ekonomi Dan Bisnis
Publisher : Univesitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/combis.v4i2.7836

The purpose of this study was to determine the effect of product quality, cultural factors and trust on consumer behavior at PT. Hwa Lien Steel Factory in Tangerang Regency. The sample in this study was 60 respondents at PT. Hwa Lien Steel Factory. The sampling technique used is probability sampling technique. Primary data collection was obtained from distributing questionnaires and secondary data obtained from companies. The analysis technique used is multiple linear regression analysis using SPSS version 26 software. The results of testing the hypothesis with the t test obtained empirical evidence that the product quality variable has a significant value of 10.773 > 2.003, the cultural factor variable has a significant value equal to the result value t count > t table i.e. 4.490 > 2.003, the trust variable has a significant value equal to the result value tcount > ttable, namely 3.088 > 2.003. It can be concluded that product quality, cultural factors and trust have a significant effect on customer behavior partially. The test results using the F test showed that product quality, cultural factors and trust in consumer behavior with a value of F = 79.152 with a probability significance level (0.000) <0.05. The coefficient of determination obtained is 0.799 . This means that 79.9% of variations in consumer behavior can be explained by variations of the four independent variables, namely product quality, cultural factors and trust. While the remaining 20.4% (100% - 79.9% = 20.1%) is explained by reasons other than the model.

THE INFLUENCE OF RECRUITMENT, SELECTION AND WORK PLACEMENT ON EMPLOYEE PERFORMANCE AT PT. INDO PORCELAIN Iin Hardiyanti; Muhamad Abdul Rosyid; Isrok Isrok
Jurnal Comparative: Ekonomi dan Bisnis Vol 3, No 1 (2021): Jurnal Comparative: Ekonomi Dan Bisnis
Publisher : Univesitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/combis.v3i1.10131

Management of human resources (HR) is important in achieving goals because the company expects good performance from each employee in carrying out the tasks that have been given. Therefore, the company realizes that human resources (HR) is the basic capital in the process of achieving the goals that have been set. The research approach that the authors use is descriptive and associative research with a quantitative approach. The method used in this research is to use the survey method, where the author distributes questionnaires for data collection. In the results of research on recruitment (X1) and employee performance (Y), the results obtained were tcount > ttable (6.760 > 1.67866) with a significance of 0.000 <0.05. Then H0 is rejected and Ha is accepted, meaning that Recruitment (X1) has a positive and significant influence on Employee Performance at PT Indo Porcelain, so H1 is thus proven (accepted). In the selection research results (X2) and Employee Performance (Y) obtained tcount > ttable (1.764 > 1.67866) with a significant 0.001 <0.05. Then H0 is rejected and Ha is accepted, meaning that Selection (X2) has a positive and significant influence on Employee Performance, thus H1 is proven (accepted). In the selection research results (X2) and Employee Performance (Y) obtained ttable = 1.67866 so tcount > ttable (4.675 > 1.67866) with a significance of 0.001 <0.05 . Then H0 is rejected and Ha is accepted, meaning Work Placement (X3 ) has a positive and significant effect on employee performance, thus H1 is proven (accepted). The overall research results explain that recruitment selection and job placement have a significant influence on the performance of PT Porcelain employees.

The Impact of Perceived Organizational Support and Work Environment on Employee Engagement and Job Satisfaction in Telecommunications Companies in Bandung Amelia Trisavinaningdiah; Siska Mayratih; Isrok Isrok; Ilma Darojat; Muhammad Abdul Rosid
West Science Social and Humanities Studies Vol. 4 No. 02 (2026): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v4i02.2651

This study aims to examine the impact of perceived organizational support and work environment on employee engagement and job satisfaction in telecommunications companies in Bandung. A quantitative research design was applied using a survey method involving 70 employees selected through purposive sampling. Data were collected using a structured questionnaire measured with a five-point Likert scale and analyzed using SPSS version 25. The analytical techniques included descriptive statistics, validity and reliability tests, classical assumption tests, and multiple regression analysis. The results indicate that perceived organizational support and work environment have positive and significant effects on employee engagement. Furthermore, perceived organizational support, work environment, and employee engagement significantly influence job satisfaction, with employee engagement showing the strongest effect. The findings highlight that supportive organizational practices and a conducive work environment play an important role in fostering employees’ psychological attachment and satisfaction levels. This study contributes to the human resource management literature by providing empirical evidence from the telecommunications sector and offers practical implications for organizations to enhance employee engagement and job satisfaction through supportive policies and workplace improvements.

The Influence of Employee Voice Mechanism and Organizational Climate on Employee Engagement and Innovation Culture in the Karawang Manufacturing Industry Muhammad Abdul Rosid; Imam Muhtadin; Estri Purwani Rahayu; Ilma Darojat; Isrok Isrok
West Science Interdisciplinary Studies Vol. 4 No. 04 (2026): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v4i04.2785

This study investigates the influence of employee voice mechanisms and organizational climate on employee engagement and innovation culture in the manufacturing industry in Karawang, Indonesia. Employing a quantitative research design, data were collected from 120 employees using a structured questionnaire measured on a five-point Likert scale. The data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS 3) to examine both the measurement and structural models. The results indicate that employee voice mechanisms and organizational climate have significant positive effects on employee engagement. Organizational climate demonstrates a stronger influence, highlighting the importance of a supportive and open work environment in enhancing employee involvement. Furthermore, both employee voice mechanisms and organizational climate significantly affect innovation culture. Employee engagement is also found to have a significant positive impact on innovation culture and plays a partial mediating role in the relationship between the independent variables and innovation culture. These findings suggest that organizations in the manufacturing sector should prioritize the development of effective communication channels and foster a positive organizational climate to enhance employee engagement and promote innovation. This study contributes to the literature by integrating key organizational behavior variables into a comprehensive model and provides practical implications for improving organizational competitiveness through human resource strategies.

The Influence of Employee Voice Mechanism and Organizational Climate on Employee Engagement and Innovation Culture in the Karawang Manufacturing Industry Muhammad Abdul Rosid; Imam Muhtadin; Estri Purwani Rahayu; Ilma Darojat; Isrok Isrok
West Science Interdisciplinary Studies Vol. 4 No. 04 (2026): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v4i04.2785

This study investigates the influence of employee voice mechanisms and organizational climate on employee engagement and innovation culture in the manufacturing industry in Karawang, Indonesia. Employing a quantitative research design, data were collected from 120 employees using a structured questionnaire measured on a five-point Likert scale. The data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS 3) to examine both the measurement and structural models. The results indicate that employee voice mechanisms and organizational climate have significant positive effects on employee engagement. Organizational climate demonstrates a stronger influence, highlighting the importance of a supportive and open work environment in enhancing employee involvement. Furthermore, both employee voice mechanisms and organizational climate significantly affect innovation culture. Employee engagement is also found to have a significant positive impact on innovation culture and plays a partial mediating role in the relationship between the independent variables and innovation culture. These findings suggest that organizations in the manufacturing sector should prioritize the development of effective communication channels and foster a positive organizational climate to enhance employee engagement and promote innovation. This study contributes to the literature by integrating key organizational behavior variables into a comprehensive model and provides practical implications for improving organizational competitiveness through human resource strategies.

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