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All Journal Research Report - Social Science Jurnal Administrasi Bisnis Warta Pengabdian Andalas: Jurnal Ilmiah Pengembangan Dan Penerapan Ipteks
Roni Tua
Universitas Katolik Parahyangan
Computer Science & IT Economics, Econometrics & Finance Medicine & Pharmacology Social Sciences Other

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PENDAMPINGAN STUDI & SENI SISWA SEKOLAH DASAR CIUMBULEUIT BANDUNG Elisabeth Dewi; Sylvia Yazid; Idil Syawfi; Giandi Kartasasmita; Roni Tua; Destania Ika Putri; Zahra Zakiah Rahman
Research Report - Humanities and Social Science Vol. 1 (2015)
Publisher : Research Report - Humanities and Social Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2514.022 KB)

Abstract

Pengabdian kepada masyarakat ini bertujuan untuk membantu siswa-siswi beberapa Sekolah Dasar di sekitar Universitas Katolik Parahyangan dengan membentuk sebuah kegiatan mengajar bahasa Inggris, mata pelajaran yang akan menjadi materi ujian akhir serta kemampuan seni. Kegiatan ini berlangsung selama lebih dari satu semester pendidikan dengan kegiatan mengajar diadakan setiap satu minggu sekali. Kegiatan ini juga dirancang untuk mengembangkan potensi anak di luar bidang akademis dengan mengadakan art week, sebuah kegiatan dimana anak-anak diajak untuk menunjukkan kemampuan non akademisnya, seperti menggambar, menulisdan membaca puisi, kabaret, dan menari.Target yang diharapkan dari setiap kegiatan adalah adanya peningkatan kemampuan berbahasa Inggris, pemahaman materi ujian sebagai suplemen dari materi yang diberikan oleh sekolah serta potensi softskill siswa-siswi SD melalui kegiatan art week. Di samping itu, menumbuhkan kepedulian sosial dari para dosen dan mahasiswa terhadap lingkungan sekitar Universitas Katolik Parahyangan, sehingga keseluruhan proses pengabdian ini dapat membantu membentuk generasi muda yang utuh baik secara akademis maupun sifat sosial.   
PERISTIWA ENTREPRENEURIAL: TINJAUAN DAN PENGEMBANGAN PEMIKIRAN SHAPERO DALAM CERITA TIGA WIRAUSAHA DI BALI Roni Tua
Jurnal Administrasi Bisnis Vol. 18 No. 2 (2022)
Publisher : Business Administration Department - Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jab.v18i2.6224.138-152

Abstract

The corpus of academic literature on entrepreneurship is progressing rapidly, which could lead to negligence for classical ideas that may still be pertinent and contextually necessary to be developed. The unanswered topic of what attributes attach to an entrepreneur and give rise to the label "entrepreneur" may be advanced after scholars revisit earlier theories. This study is a re-examination of Albert Shapero's notion of the displaced entrepreneur and his classical theory of entrepreneurial event, both of which have been useful in understanding the transition and intention of individual entrepreneurship: an artshop owner, a maker and an exporter of creative products. This study uses a qualitative technique to compare the experiences of three Bali-based creative product entrepreneurs. This study produces findings, confirmation of the crucial importance of prior employment, the potential entrepreneur's place of employment, and a crucial step in partnership building. The conclusions have significance for both theoretical and practical formulations of relevant and contextualised entrepreneurship development strategies.
Pengembangan Pemasaran Konten Kampung Cibunut Berwarna Berbasis Pemasaran Otentik dengan Pendekatan Service Learning Daniel Hermawan; Fransiska Anita Subari; Roni Tua
Warta Pengabdian Andalas Vol 30 No 3 (2023)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jwa.30.3.480-491.2023

Abstract

Colored Cibunut Village is located in RW 07, Kebon Pisang Urban Village, Sumur Bandung District, Bandung City. Having an eco-friendly creative village concept, Colored Cibunut Village consists of 5 mural zones with various themes, including environment, peace, slave labour, history, and education. In line with a request from the chairman of the Cibunut Finest Movement Foundation to increase brand awareness and the existence of an educational tourism village, both internally and externally from the people living in the Colored Cibunut Village area, it was managed by a team of Business Administration Study Program lecturers, Parahyangan Catholic University focuses on content marketing. Through the MBKM Village Project, students were provided with training for trainers and assisting partners through content marketing and learning the authentic marketing process that forms the local advantage of Colored Cibunut Village. The service learning approach is applied in 3 stages: exploration, application, and evaluation. Partners and students benefit from the MBKM Village Project. Partners gain increased knowledge and skills in content marketing. Meanwhile, students gain valuable experience interacting and implementing the knowledge gained in class to the community in Colored Cibunut Village. The service learning approach provided space for partners, lecturers, and students to complement learning by implementing research manifested in community service.
Co-Authors Destania Ika Putri Elisabeth Dewi Fransiska Anita Subari Giandi Kartasasmita, Giandi Hermawan, Daniel Idil Syawfi Sylvia Yazid Zahra Zakiah Rahman