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Peran Emosi Positif sebagai Mediator Stimulus Lingkungan Toko dan Faktor Sosial terhadap Impulse Buying Tendency pada Matahari Departement Store Kota Ambon Hetharie, Jondry Adrin
Jurnal Aplikasi Manajemen Vol. 10 No. 4 (2012)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (61.047 KB) | DOI: 10.21776/

Abstract

Reality in condition of kota Ambon post-horizontal conflict and along with improvement in security situation also economy restoration has been conducted by the government, it is proved in economy growth in kota Ambon reaching 5% in 2008 compared with 0% in 1999. These conditions has encourage business activities in general, affecting commercial growth, in this case the growth of modern markets which is vying in attracting as many customers they can get to shops and how to deliver best service towardconsumers. This study has the objective to test stimulus which is given from store's environment and store's social factor toward impulsive buying tendency mediated by positive emotion of consumers at Mataharidepartement store in Kota Ambon. This study is an explanatory research. Population of this study is consumers who shops in Matahari Department Store in Kota Ambon. With respondent for 128 people, samplingdetermination is using purposive sampling method. Data analysis technique in this study is using path analysis. Result of the analysis showed that there are direct effects from physical environment and social aspect of the store toward consumer's positive emotion and toward impulsive buying tendency. Result of this study also revealed that there are direct effects of consumer's positive emotion toward impulsive buying tendency and indirect effects of store's environment stimulus and store's social factor toward impulsivebuying tendency mediated by consumer's positive emotion.
Adaptive Regulation in Optimizing Csr “Bulog Peduli Umk” To Improve Food Security on Buru Island Hukunala, Sandy Victor; Hetharie, Jondry Adrin
Law and Economics Vol. 19 No. 3 (2025): October: Law and Economics
Publisher : Institute for Law and Economics Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/laweco.v19i3.243

Abstract

Food security in Indonesia's remote island regions (3T) remains a critical challenge, often exacerbated by ineffective Corporate Social Responsibility (CSR) programs run by state-owned enterprises (SOEs). The main problem lies in the rigid and uniform (“one size fits all”) regulatory framework that fails to adapt to the unique socio-economic realities and infrastructure in these areas, thereby hampering efforts to support local food supply chains. This article aims to formulate an adaptive regulatory model to optimize the “Bulog Peduli UMK” CSR program in improving food security in 3T island regions such as Buru Island. The problem focuses on the fundamental weaknesses of the centralistic and “one size fits all” regulatory framework for SOE CSR, as well as the weak mandate for cross-sector coordination, which has led to ineffective program implementation in the field. To address these issues, a legal-empirical approach is used with a conceptual framework of adaptive regulation to bridge the gap between the ideal conditions (das sollen) and the reality in the field (das sein). Data was collected through regulatory studies, in-depth interviews with stakeholders (Bulog, local government, MSMEs), and surveys in Buru and South Buru Regencies, then analyzed normatively-qualitatively and descriptively-qualitatively. This study concludes that the implementation of the program is dualistic: effective in terms of ease of access to initial capital (85%), but failing in terms of supply stability (35%) and training relevance (40%). Therefore, an adaptive regulatory model based on four pillars (decentralization, mandatory partnerships, sustainable schemes, and contextual digitalization) is needed to transform CSR from an assistance program into an integrated regional development instrument. Theoretically, this study presents a new conceptual framework for SOE CSR in 3T regions, while in practical terms, the proposed model offers policy recommendations that can be followed up by the government and SOEs to improve program effectiveness and food security impacts